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What is the revenue generation model for DuckDuckGo?

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Re: What is the revenue generation model for DuckDuckGo?

#81

Post by utopcell »

fucking_tragedy wrote: post #58
mauricioc wrote: post #51

Earlier quoted context omitted.

Are you utopcell@google.com as in [1]? If so, I would say that's worth mentioning. [1] https://research.yahoo.com/mobstor/publication_attachments/w...

Wow, this is definitely worth mentioning. Explains why the OP was incredibly biased towards Google while putting down one of their competitors.

Biased towards Google ? I stated my opinion: I _trust_ Google. I do _not_ trust a company that chooses to increase their revenue by numerous smearing campaigns.

As for putting down a 'competitor' [sic]: Google owns 'duck.com' via its On2 acquisition. What do they show if you visit the page ? "If you meant to visit the search engine DuckDuckGo, click here."

"The OP" works at Google precisely because they think Google is a force of good in the world, a company I'm proud to work for, not the other way around.

Re: What is the revenue generation model for DuckDuckGo?

#82

Post by stephengillie »

sanderjd wrote: post #63
stephengillie wrote: post #26

Earlier quoted context omitted.

CPM should be updated to CPK. The M in CPM is the Roman numeral for 1000. It's an archaic term, and should be replaced with the SI unit for 1000. Though coining the phrase "kilo-impression" would be a stretch.

I read it as "cost per Mpression".

I did too, during Marketing 101 in college. And this illustrates the need to update the term.

Re: What is the revenue generation model for DuckDuckGo?

#83

Post by izacus »

chiefalchemist wrote: post #74
gaius wrote: post #71

Earlier quoted context omitted.

Offer a paid option such that consumers who want to pay for privacy / less ads / no ads can The problem is that the customers with disposable income to pay to see no ads are exactly the people that admen want to reach. So it's unlikely that any ad-supported company will offer this. It would be as good as admitting to their real customers that their inventory (i.e. us) was of "low quality".

If YouTube can offer a no ads model then it can't be impossible. Mind you, Google is likely doing other trickery. But certainly there's got to be alternatives to ad blockers, etc.

It also assumes that everyone with disposable income will pay for subscription. That's not really true.

Re: What is the revenue generation model for DuckDuckGo?

#84

Post by amelius »

BonesJustice wrote: post #57
mrhappyunhappy wrote: post #52

Earlier quoted context omitted.

I can’t get over ther branding. I know this is a terrible reason for not switching but I can’t stand their name or logo. If they were named something more modern and less annoying I’d consider. Call me shallow but branding is important if I’m going to use it every day.

It’s a duck with a bow tie. It’s adorable . Are you not human?

It looks like Disney's original version of Donald Duck. Knowing how Disney influenced copyright law doesn't help in liking the character.

Re: What is the revenue generation model for DuckDuckGo?

#85

Post by nickpsecurity »

blackhaz wrote: post #70

I'll probably be downvoted to hell, but I have to say this. I'm Ukrainian, so I have bias against anything related to Russian government, especially services pretending to be improving my privacy. So, my question is, what is DuckDuckGo's relationship to Yandex, a company fully controlled by Russian government and having track record sharing personal information with Russian security services?

DuckDuckGo seems to be a metasearch engine that pulls from other sources and integrates the results somehow. It mainly uses Bing/Yahoo search. Yandex is also one of its sources. It shouldn't have a lot of risk if it's anonymizing the data sent to Yandex. I think there's bigger risk in network-level hacks of Ukraine by Russia where they could look at traffic directly or via stolen logs.

https://en.wikipedia.org/wiki/Metasearch_engine

https://duck.co/help/results/sources

Re: What is the revenue generation model for DuckDuckGo?

#86

Post by yellowapple »

andy_ppp wrote: post #8
stephengillie wrote: post #2

> In fact, search advertisers buy search ads by bidding on keywords, not people. It makes intuitive sense, too. If you search for ‘car’, you are more likely to respond to a car ad than something you searched for last week. This keyword-based advertising is our primary business model. The rest of the post is a rant about user tracking.

Rant seems extremely strong - how about we go with well thought through set of opinions that the CEO of Duck Duck Go is rigorously applying to his product. I personally found his argument so persuasive I intend to set everything to DuckDuckGo again now.

I've been using it for years (how many years I can't quite recall, but at least 4 or 5). Haven't looked back. If I really need Google results, I can always stick "!g " in front of the search.

Re: What is the revenue generation model for DuckDuckGo?

#88

Post by utopcell »

yeutterg wrote: post #72
utopcell wrote: post #43

Earlier quoted context omitted.

Hang on, do you think Quora is being paid to allow such answers, or that they allow them because controversial answers are popular ?

Whether or not companies are paying Quora, it's common for startup founders to answer questions there. Sometimes the posts are blatant ads that don't really answer the question, or they add nothing that was not already answered. But sometimes they do answer the question and provide value, while also subtly pointing to a product. I think the latter is acceptable, and I do it occasionally myself. (Example: https://www.…

Agreed.

Re: What is the revenue generation model for DuckDuckGo?

#89

Post by Mononokay »

fileeditview wrote: post #77
mrhappyunhappy wrote: post #52

Earlier quoted context omitted.

I can’t get over ther branding. I know this is a terrible reason for not switching but I can’t stand their name or logo. If they were named something more modern and less annoying I’d consider. Call me shallow but branding is important if I’m going to use it every day.

While I use DDG as my default search engine I also never got the name.. I think the logo is fine but the name is beyond me.

...what? Did you never play duck-duck-go(/ose) as a child?

Re: What is the revenue generation model for DuckDuckGo?

#90

Post by jake_the_third »

mrhappyunhappy wrote: post #52
andy_ppp wrote: post #8

Earlier quoted context omitted.

Rant seems extremely strong - how about we go with well thought through set of opinions that the CEO of Duck Duck Go is rigorously applying to his product. I personally found his argument so persuasive I intend to set everything to DuckDuckGo again now.

I can’t get over ther branding. I know this is a terrible reason for not switching but I can’t stand their name or logo. If they were named something more modern and less annoying I’d consider. Call me shallow but branding is important if I’m going to use it every day.

I short while ago, I was surprised to find my tech-illiterate family members and friends using DuckDuckGo without me having the privacy talk with them (many of them cited that they feel Google has finally crossed the line).

The thing is that people (including those who don't use DDG) remember "the goofy-looking duck". DuckDuckGo would be extremely foolish to throw away the mind share they built so far.

Besides, for whatever it's worth, I happen to like the name and logo. I think it's very memorable and has character unlike generic startup name #13.

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