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Magic Leap raises $827M in Series C

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Re: Magic Leap raises $827M in Series C

#82
post #27

It's easy to think of reasons why this isn't a sound investment. However, here are some thoughts why this may be sensible: * This is largely Google's investment to cover possible future success of Facebook's Occulus or Microsoft's Hololens. * They could have valuable non-tangible patents or employees. This is way past the "acquihire" funding levels, but perhaps the technology itself is valuable. Perhaps they get arou…

As I compete with Magic Leap, I'm probably in a pretty good position to answer this question. The main reason why ML is able to attract this level of investment is that their technology is literally decades ahead of what anybody else has. I haven't had the opportunity to try their headset out, but I know some people who have, and I haven't heard a single bad thing about it. The closest metaphor I can think of is seei…

Great points. While it's market is limited, I think Skully [0] is an interesting case of where AR can be more than just an entertainment device, in fact becoming a much more valuable safety device.

[0] https://www.youtube.com/watch?v=pqZtcH1HZ10

Re: Magic Leap raises $827M in Series C

#83
post #71

Earlier quoted context omitted.

As I compete with Magic Leap, I'm probably in a pretty good position to answer this question. The main reason why ML is able to attract this level of investment is that their technology is literally decades ahead of what anybody else has. I haven't had the opportunity to try their headset out, but I know some people who have, and I haven't heard a single bad thing about it. The closest metaphor I can think of is seei…

What do you mean by revolutionizing computing? I assume you mean the way we interact with computers, not something like computer processing speed. I definitely agree that AR has huge potential in changing how we interact with the world. Although I'm much more interested in technology that leverages things like projects to augment my reality without having to wear a headset. Very related things though. How do you feel…

the big bet is that it could become the next mainstream computing platform

Re: Magic Leap raises $827M in Series C

#84
post #56

Earlier quoted context omitted.

Flying cars don't exist. That's a technology problem, not a market problem.

To be fair... consumer-grade lightfield displays (or whatever you want to call the MagicLeap display) don't exist yet either -- so it's a technology problem too. Except that Magic Leap's technology problem has had $1B in investment capital thrown at it -- much more than flying cars, no?

Yeah, that's pretty much my point. $1B might solve the technology problem, but no amount of money will solve the market problem (which I suggest Magic Leap, and hypothetical flying cars, don't have)

Re: Magic Leap raises $827M in Series C

#85
post #14

Earlier quoted context omitted.

Along these lines - is there an example of a technology company that succeeded after raising so much money without proving their product in the market?

When your product has been featured in nearly every science fiction movie of the last few decades does "the market" really need to be proven?

There's a big difference between being really cool and being something people will pay for.

The tech demos are undeniably, but after "Wow!" my second thought was, "If I'm not a gamer, why would I buy this?"

Re: Magic Leap raises $827M in Series C

#86
post #27

It's easy to think of reasons why this isn't a sound investment. However, here are some thoughts why this may be sensible: * This is largely Google's investment to cover possible future success of Facebook's Occulus or Microsoft's Hololens. * They could have valuable non-tangible patents or employees. This is way past the "acquihire" funding levels, but perhaps the technology itself is valuable. Perhaps they get arou…

As I compete with Magic Leap, I'm probably in a pretty good position to answer this question. The main reason why ML is able to attract this level of investment is that their technology is literally decades ahead of what anybody else has. I haven't had the opportunity to try their headset out, but I know some people who have, and I haven't heard a single bad thing about it. The closest metaphor I can think of is seei…

Neal Stevenson said he thought it was comparable to the change from printers to monitors as a UI.

Re: Magic Leap raises $827M in Series C

#87
post #79
post #70

I've been working on AR and related technologies for almost the last decade and I've been part of the first handful of people working on Google Glass. Bottom line I've seen a lot of promising AR technologies come and go. My personal take on this is that they may indeed have some very good, if not revolutionary, display technology. However : The big, big obstacle to delivering credible AR is latency. Contrary to VR, t…

Since you're an expert: what about these videos is hard? The things that jumped out at me are: 1 - the robot moving behind the table leg (ie you have to do depth recognition of objects in the scene) 2 - the user's hand interacting with the artificial elements in the scene. Some code had to recognize a hand and figure out which element it was touching. What strikes you as the hard parts of those videos besides the rea…

These two things are non-trivial, but not particularly hard in themselves. However, doing them at ultra-low latency becomes quite a challenge. Doing anything at ultra-low latency is already a challenge, but especially so when what you're trying to do is running a deep neural net for entity recognition or gesture recognition.

Re: Magic Leap raises $827M in Series C

#89

I don't know where I stand on this. To be raising such ridiculous amounts, they must have some incredible technology to demo. If they're anything close to what the second demo video shows, then they're basically building Tony Stark's home computer interface in Iron Man.

Doubtful the second video is real. Weta Workshop (http://wetaworkshop.com/) which appears in the top right, "[HAS PROVIDED] DESIGN AND MANUFACTURING FOR FILM, TELEVISION AND CREATIVE INDUSTRIES FOR OVER 20 YEARS."

Re: Magic Leap raises $827M in Series C

#90
post #56

Earlier quoted context omitted.

To be fair... consumer-grade lightfield displays (or whatever you want to call the MagicLeap display) don't exist yet either -- so it's a technology problem too. Except that Magic Leap's technology problem has had $1B in investment capital thrown at it -- much more than flying cars, no?

Yeah, that's pretty much my point. $1B might solve the technology problem, but no amount of money will solve the market problem (which I suggest Magic Leap, and hypothetical flying cars, don't have)

A large part of that $1B is going to solving the market problem (for example, with content deals).
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