Cue Amazon's PR firm trying to win 'cyber-monday'. Whether or not Amazon ever delivers packages with drones, the ROI on the drone R&D is massive simply based on how much attention it draws each year on cyber monday.
Amazon is such an interesting company to watch. They do really dumb and goofy stuff, all the time, in very visible ways, but under the radar they've got the largest cloud hosting business in the world chugging along devouring everything in its path that most people don't even know about. I mean, none of my non-technical friends know AWS exists or what it is, and few realize Amazon is one of the most powerful and infl…
Most news stations in every country will probably tag this to the end of their broadcasts thus meaning millions saved in advertising for Amazon.