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How to succeed in MrBeast production (Leaked PDF)

simonwillison.net

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Re: How to succeed in MrBeast production (Leaked PDF)

#741

Post by newaccount74 »

sharpshadow wrote: post #677

The pdf is fine nothing really sensational. Some good advise for video creators and how to commit to succeed at their company. Written in what you need to invest not what you need to sacrifice. The bar is high which is fine tho. For example he wants one to work on 3 different projects on a workday instead of 1 project for 3 workdays. I watched one video of MrBeast in the past and the pdf explains well why I actually…

I think following through on the crazy thumbnail is the most defining part of the MrBeast brand.

Lots of Yt videos have crazy thumbnails; only MrBeast follows through!

Re: How to succeed in MrBeast production (Leaked PDF)

#742

Post by CamperBob2 »

qwerty456127 wrote: post #715
bayindirh wrote: post #698

Earlier quoted context omitted.

> Replace "youtube videos" with whatever the company is trying to achieve. Some counterpoints: - Xerox knowingly didn't fix the problematic gear trains to guarantee periodic part changes, prioritizing money over "best copier possible". - Ford didn't fix Pinto's fuel tank, prioritizing cost minimization over "best possible car in its class". - Microsoft is did tons of shady things in its OS development history to prio…

> - Dyson's some batteries are notorious for killing themselves via firmware on slight cell imbalance instead of doing self-balancing. Dyson prioritize "steady income via killing good parts early" instead of "building the best vacuum possible". Any good alternatives?

Not to stan for Dyson, but they're not a vacuum-cleaner company, they're a fire-prevention company. Every decisionmaking process they undertake is going to have that at the top of the list. They don't want a lot of batteries in the field that are being stretched to the limits of their operating lives.

Of course, the company's best response to that concern would be to make the batteries easily replaceable, including by third-party products. But that's where job #2 comes in: make sure the consumer has to buy a new Dyson sooner rather than later.

Re: How to succeed in MrBeast production (Leaked PDF)

#743

Post by vasco »

oulipo wrote: post #611
vasco wrote: post #157

Earlier quoted context omitted.

What are they doing? They gave free cataract surgery to a huge number of people across the world, built wells, have distributed an ungodly amount of food and the list goes on. Just google the foundation and stop being grumpy. My bet is you will not be able to give away a tiny fraction of what they have in your whole life, even with all their flaws.

they probably give 1% of what they make, this is just to trick people like you, but in reality they make the cash flow to them, not to people in need

They certainly tricked a bunch of people into getting free homes, I bet those families are all crying about the fact that the company that gave them a free house makes money by making videos, they must be fuming.

Re: How to succeed in MrBeast production (Leaked PDF)

#744

Post by __turbobrew__ »

threeseed wrote: post #188
ocean_moist wrote: post #77

Lot of people critiquing this, but you can't deny the success. I think a lot of the advice is applicable to startups. 1. KPIs, for Beast they are CTR, AVD, AVP, will look different if you are a startup. I am willing to bet he knows his metrics better than >95% of startup founders. Because he is literally hacking/being judged by an algorithm, his KPIs will matter more and can be closely dissected. Startups aren't that…

I always love the "just hire A-players" line. As though startups are trying to hire mediocre people instead of having no choice. And that 95% of startups don't know their metrics. Pretty sure almost all do but again don't have the skills or resources to meaningfully move them.

Startups usually have no choice, they cannot afford A players. There are businesses which do hire A-players such as OpenAI, Jane Street, Netflix, etc. but A players require A compensation.

Re: How to succeed in MrBeast production (Leaked PDF)

#745

Post by sanex »

lenerdenator wrote: post #740
doix wrote: post #689

There are lot of comments here disliking MrBeast and what not, but some of the advice can definitely apply to all organizations. > Your goal here is to make the best YOUTUBE videos possible. That’s the number one goal of this production company. It’s not to make the best produced videos. Not to make the funniest videos. Not to make the best looking videos. Not the highest quality videos.. It’s to make the best YOUTUB…

> Lawyers finding problems and trying to stop things from happening instead of finding solutions. Security blocking things and not suggesting alternatives. IT blocking this or that instead of trying solve problems, etc. "People who realize the ramifications of the proposed route of action beyond 'it makes the number bigger'" finding problems and trying to stop things from happening instead of finding solutions. There…

Ok but the main issue is the stopping things from happening instead of finding solutions.

Re: How to succeed in MrBeast production (Leaked PDF)

#746

Post by replwoacause »

soniman wrote: post #738
tkgally wrote: post #335

It might be interesting to contrast MrBeast’s management approach with that of Marques Brownlee (MKBHD). He is also a successful YouTuber who leads a team that puts out videos on several channels. While his videos don’t have the huge production scale of MrBeast’s, they seem to be produced on short deadlines and must require close coordination among his team. If I were young and wanted to work in online media producti…

Brownlee is such a mystery to me. The #1 rule of Youtube is show energy, show enthusiasm. Brownlee is like if Urkel were given a sedative and told to review the latest iPhone

He’s been doing it a long time, has an excellent understanding of the tech industry, and is a master at producing content that is easy for everyone to digest. I’ve been watching him for years and have always thought he had a knack for his craft. Just because he has a calm demeanor shouldn’t take away from what he does, but in my opinion should add to it even more.

Re: How to succeed in MrBeast production (Leaked PDF)

#747

Post by OJFord »

threeseed wrote: post #188
ocean_moist wrote: post #77

Lot of people critiquing this, but you can't deny the success. I think a lot of the advice is applicable to startups. 1. KPIs, for Beast they are CTR, AVD, AVP, will look different if you are a startup. I am willing to bet he knows his metrics better than >95% of startup founders. Because he is literally hacking/being judged by an algorithm, his KPIs will matter more and can be closely dissected. Startups aren't that…

I always love the "just hire A-players" line. As though startups are trying to hire mediocre people instead of having no choice. And that 95% of startups don't know their metrics. Pretty sure almost all do but again don't have the skills or resources to meaningfully move them.

> As though startups are trying to hire mediocre people instead of having no choice.

Well one choice you might make is to hire some number of 'mediocre people' instead of one 'A-player'; the ratio of more junior to more senior; etc.

Re: How to succeed in MrBeast production (Leaked PDF)

#748

Post by fabioborellini »

evilfred wrote: post #736
ocean_moist wrote: post #77

Lot of people critiquing this, but you can't deny the success. I think a lot of the advice is applicable to startups. 1. KPIs, for Beast they are CTR, AVD, AVP, will look different if you are a startup. I am willing to bet he knows his metrics better than >95% of startup founders. Because he is literally hacking/being judged by an algorithm, his KPIs will matter more and can be closely dissected. Startups aren't that…

literally everyone says they only hire A-players. Beast hired someone now accused of sexting with teens. is that an A-player hire?

Maybe the subheading “no does not mean no” can be also taken literally.

Re: How to succeed in MrBeast production (Leaked PDF)

#750

Post by lenerdenator »

sanex wrote: post #745
lenerdenator wrote: post #740

Earlier quoted context omitted.

> Lawyers finding problems and trying to stop things from happening instead of finding solutions. Security blocking things and not suggesting alternatives. IT blocking this or that instead of trying solve problems, etc. "People who realize the ramifications of the proposed route of action beyond 'it makes the number bigger'" finding problems and trying to stop things from happening instead of finding solutions. There…

Ok but the main issue is the stopping things from happening instead of finding solutions.

Some things should be stopped.

For example, locking a dude in a room for days on end with no mental health evaluation beforehand to see if he can handle the psychological stress that might induce. Or having said dude run a marathon on a treadmill without any training. Or running illegal lotteries. Or fixing the outcomes of game shows.

Some of those things "make the best YouTube video possible" but are profoundly abusive at the least and outright illegal at worst. If you can't do the video without doing those things, you shouldn't do the video and should focus on human factors instead of the money you're missing out on, like a person without psycopathy might.

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