I've been mostly ambivalent about the Musk-era at Twitter—mostly because I just don't care enough to have an opinion. This, though. This one makes me angry and disappointed. Twitter has had such a solid brand for so long. It's accomplished things most marketers only dream of: getting a verb like "Tweet" into the standard lexicon is like the pinnacle of branding. Even with all of the issues, "Twitter" and its "Tweets"…
Elon is really, really good at a couple of things: - Identifying inefficiencies in an existing technical solution - Making people do what he wants The things that Elon is really good at don't necessarily translate to great success in a long-term strategic vision. In a pure engineering discipline, like automotive production or aerospace engineering, they're very useful, but neither one of those things necessarily lend…
Twitter has officially changed its logo to ‘X’
721–730 of 1001 posts
Re: Twitter has officially changed its logo to ‘X’
#722Re: Twitter has officially changed its logo to ‘X’
#723Earlier quoted context omitted.
Doubt anyone who worked on that still is employed there. And even if, they surely weren't asked their opinion, nor informed about the decision.
I guess not. https://twitter.com/martingrasser/status/1683266038602010624
for some relevant humor.
Re: Twitter has officially changed its logo to ‘X’
#724Earlier quoted context omitted.
that is pretty unfair. the common man never had that amount of freedom on twitter. the lobbies, the blue elite and the powerful however lost a similar if not more amount of control over the masses thanks to Musk.
What are you talking about? I used to be able to interact with interesting people in the public sphere on twitter, now it's just a bunch of people verified that I never cared who they were anyway, and everyone I joined to follow has been gradually leaving. My own account is still in a banned state for telling Microsoft they suck for making their OS bloated. Before I was off twitter, because fuck deleting a reasonable…
So while Twitter is indeed a toxic hellhole, it is oftentimes the only way you can directly attempt to communicate with "the right people" in an organization.
Re: Twitter has officially changed its logo to ‘X’
#725This man is burning anything that had any value at Twitter. From an extremely valuable list of verified users to the name which is even used as a verb. There is absolutely no reason to rename Twitter. The name isn't even that stained compared to like Comcast or what ever the name was of that phone company in the 90s that sucked so bad it was renamed.
[flagged]
Re: Twitter has officially changed its logo to ‘X’
#726I've been mostly ambivalent about the Musk-era at Twitter—mostly because I just don't care enough to have an opinion. This, though. This one makes me angry and disappointed. Twitter has had such a solid brand for so long. It's accomplished things most marketers only dream of: getting a verb like "Tweet" into the standard lexicon is like the pinnacle of branding. Even with all of the issues, "Twitter" and its "Tweets"…
Does it? Social media doesn't age well. Look at myspace. This will be controversial, but Google didn't get where it wanted/needed to be with Google+ and they ripped the cord out of the wall; it seemed like it was just google being google but it may have been genius. I was also critical of FB/Meta buying Insta, I figured it was all going to somehow be Facebookgram but they kept it separate. FB is now for old people an…
Re: Twitter has officially changed its logo to ‘X’
#727For what I can tell, Elon bought Twitter to take it off the stock market, fix it as a private company, creating growth and profitability, and then list it later to make his money back. He sees the X vision to make Twitter become the Everything App, where people turn to it for more than just messaging, but video calls and commerce. Very much like WeChat where it serves as a platform for things like restaurant bookings…
His vision is to turn it into a bank. He talked about this with Baron's last year. The part of the "everything app" he actually cares about is banking. His goal is to make it into the world's largest bank. He actually said so. Honestly, not a bad idea. If you are the world's richest person you might as well have a company that can actually make money.
There is a massive distance between an idea and its successful execution. Most of the success comes from execution, not the original idea.
Re: Twitter has officially changed its logo to ‘X’
#728Earlier quoted context omitted.
At this point it seems like he’s dismantling Twitter on purpose. I can understand why the Saudis who lent him money would want it gone after the Arab spring.
Occam's Razor might suggest he is simply bad at managing a social media company
Re: Twitter has officially changed its logo to ‘X’
#729I've been mostly ambivalent about the Musk-era at Twitter—mostly because I just don't care enough to have an opinion. This, though. This one makes me angry and disappointed. Twitter has had such a solid brand for so long. It's accomplished things most marketers only dream of: getting a verb like "Tweet" into the standard lexicon is like the pinnacle of branding. Even with all of the issues, "Twitter" and its "Tweets"…
[flagged]
I suspect you'll fairly quickly realize the problem with taking a sample size of 1 and extrapolating characteristics about a population of 10s of million of people.
Re: Twitter has officially changed its logo to ‘X’
#730For what I can tell, Elon bought Twitter to take it off the stock market, fix it as a private company, creating growth and profitability, and then list it later to make his money back. He sees the X vision to make Twitter become the Everything App, where people turn to it for more than just messaging, but video calls and commerce. Very much like WeChat where it serves as a platform for things like restaurant bookings…
> He sees the X vision to make Twitter become the Everything App, where people turn to it for more than just messaging, but video calls and commerce This is the exact vacuous nonsense Sam Bankman-Fried was spouting while playing League of Legends in a VC meeting and it made Sequoia Capital wet their pants. It really puts the cart before the horse of "how or why" Twitter should position themselves this way. It is frus…
Tesla and SpaceX and StarLink are really impressive from a "had a vision for something on a broadly positive world-changing scale, successfully executed it" perspective.
With Twitter, I'm not sure he actually has a vision.
The best realistic pro-Musk argument you can make is that he can be a real ass, but he's an ass whose companies tend to do amazing things. With Twitter, the best I can come up with is that he had a personal grudge against the platform, and the means to take pattiness to unheard of scales.