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Dopamine Fracking

igerman.cc

71–80 of 446 posts

Re: Dopamine Fracking

#71

This has been happening in the real world for far longer. It's basically the experience of many modern cities, or even worse suburbs. Starbucks / Chipotle / Orange Theory / Target / Generic Brewery / Lime Scooter / Waymo / Subscribe N Save So much of modern life has been comodified to optimize for things that aren't necessarily what's inline with the users interests and certainly don't do anything for cultural robust…

> Starbucks / Chipotle / Orange Theory / Target / Generic Brewery / Lime Scooter / Waymo / Subscribe N Save I've never been to any one of these except Starbucks but only like a six times and Chitpole ONCE. I've also never been to Taco Bell. McDonalds I've been to thirty times. I don't think I'm alone? These places don't have that exaggerated pull that is often discussed in alarmist articles. I guess I just don't eat…

I lived in Glasgow for 20-odd years, where you can get food from any region of any country in the world made by people from that region of that country, right there, fresh, right in front of you.

I've also eaten Taco Bell.

You're not missing much. It is much as you'd expect, a stepped-on Americanised parody of Mexican food. Even in the small north-eastern city of 150,000 people I live near now there are at least three places better than it for Mexican food.

Starbucks is absolutely rank. I suspect all the syrups and shit people pump in is just there because they a) don't actually like coffee and want some sugary milkshake, and b) don't know what coffee tastes like so are okay with the stale over-roasted to the point of just being burnt lukewarm rubbish that Starbucks sells.

The rest of those don't really exist in the UK (yet!). I don't know if "Generic Brewery" is a real place or just a term for "oh hey you have to check " out, but if it's the latter then that would be Brewdog. Okay but not great beer, horrible horrible people.

I used to work at a small workshop in the south side of Glasgow where I'd go out and get a curry for lunch most days. The building looked semi-derelict but the shop itself was clean enough. Stainless counter, stainless kitchen units behind where two big Pakistani guys and their tiny grandmother who *everyone* deferred to cooked up curry. Cracked lino, scuffed formica tables.

You went in, you bought curry and a can of Coke. What kind of curry? Whatever they'd made that day. There was one, or maybe two if they also had a veg-only one on. It was whatever Naniamma had told them to make that day. Your menu choice was buy the curry or don't. Doesn't matter either way. Four quid please, want a fork?

It was always superb, and 20 years later I can still taste it just thinking about it. This is the kind of place you could eat.

Re: Dopamine Fracking

#72
post #37

Earlier quoted context omitted.

I think a significant contributer to franchize style commoditized homogenization is modern anxiety. Millenials especially seem near exclusively drawn to the 'predictable' and curated 'peer approved' nature of recognizable 'safe' brand signals.

You are seeing the effect for the cause. Humans (life in general) are effort minimizer machines, it doesn’t mean that maximum optimization is the ideal environment for a human to thrive. Any caveman would have loved to have to choose between favourite junk food franchises instead of risking his life chasing woolly mammoths not to starve.

It was at this supposed peak of Dopamine Fracking that intellectual conversation found a renaissance. Anthropology in particular reached its pinnacle in a unifying theory of everything: it’s just human nature.

Re: Dopamine Fracking

#73

Earlier quoted context omitted.

I think a significant contributer to franchize style commoditized homogenization is modern anxiety. Millenials especially seem near exclusively drawn to the 'predictable' and curated 'peer approved' nature of recognizable 'safe' brand signals.

Not sure it's a millenial thing, but yes And to be honest choice fatigue also plays a part. (Also millenials seem to sell some places as "gritty and authentic" when in reality a lot of them just suck) I'm all for trying new things, but in the end you realize that a lot of those are just not for you and you go for the bland and tested thing

For me (considerably older than millenials) it's not choice fatigue or "default to bland and tested", it's "if I'm paying a small fortune for coffee / food[0], I do not want a crappy serving just because the barista/cook stubbed their toe / broke up / got bad news / etc. this morning and they're wildly off their game."

Starbucks, McDonalds, Papa Johns, etc. do not make "great" refreshments but they make them of a consistently sufficient level of quality that you can be sure you're not wasting your small fortune when you buy from them wherever you are.

[0] As, sadly, we are all forced to these days.

Re: Dopamine Fracking

#75
post #37

Earlier quoted context omitted.

I think a significant contributer to franchize style commoditized homogenization is modern anxiety. Millenials especially seem near exclusively drawn to the 'predictable' and curated 'peer approved' nature of recognizable 'safe' brand signals.

You are seeing the effect for the cause. Humans (life in general) are effort minimizer machines, it doesn’t mean that maximum optimization is the ideal environment for a human to thrive. Any caveman would have loved to have to choose between favourite junk food franchises instead of risking his life chasing woolly mammoths not to starve.

By this logic travel and tourism would not exist.

Re: Dopamine Fracking

#76
post #59

Anxiety over commodification is very, very old, and tends to miss the upsides of commercial society. Intellectuals, by our nature, focus on problems -- often to the point of creating problems where (perhaps) there were none before. Happily "dopamine fracking" will probably not metamorphose into another menacing sounding anti-commercial phrase. There are enough already. If you are sympathetic, or even curious, about t…

It is noteworthy that this is a German source and German culture is by default pessimism and malaise.

As per info on the site, author is not German and does not live in Germany (Russian living in Poland). Apparently, his name however is "German".

Re: Dopamine Fracking

#77
post #22
post #3

He's right - that phrase evokes what he means better than many alternatives. But this feels like an article where you get all the useful info in the title. The rest is just a rant about the modern internet being bad for your brain.

i got much more out of it and it's intelligently written I see this structure: * introduce dopamine fracking * the wonderful strawberry analogy to what we loose, personally, by giving in to the substitue for the real thing * how they (the author) managed to in baby steps turn down attempts at fracking _their_ dopamine: through awareness of what's happening and what were missing because of it so until there is some bi…

I agree with you, also about the strawberry analogy. I was quite surprised to read that author is 22 years old. So many young smart people around!

Re: Dopamine Fracking

#78

> The Strawberry Example Is this really the best example the author could come up with? If you want fresh strawberries, you can just go to a supermarket and buy them. In many places you can get a few pounds per for less than the money you earn in one hour . It's pretty much a heaven compared to pre-industrial days. But I guess the analogy of fracking is pretty spot on, just in a way the author didn't realize -- the c…

They also grow extremely well in many climates across the northern US and are good at self-perpetuation. They're a fantastic balcony plant since their crawlers will hang down and offer fruit to a downstairs neighbor.

What if you are not from the northern US?

Re: Dopamine Fracking

#79
How refreshing to read something not written by an LLM, unless they promoted it extensively with their own writing style first and I’ve been tricked but this felt much nicer to read than a lot of what I’ve read recently

Re: Dopamine Fracking

#80

This has been happening in the real world for far longer. It's basically the experience of many modern cities, or even worse suburbs. Starbucks / Chipotle / Orange Theory / Target / Generic Brewery / Lime Scooter / Waymo / Subscribe N Save So much of modern life has been comodified to optimize for things that aren't necessarily what's inline with the users interests and certainly don't do anything for cultural robust…

Yeah, I think cities are probably the clearest physical-world version of this
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