I worked at Amazon before the two newest principles were added, so I can't comment on Strive to be Earth's Best Employer and Success and Scale Bring Broad Responsibility. I was asked about the principles during my interview(s) and they were discussed extensively during my onboarding process. I found there were groups of peeple who were very sincere about them and groups that were quite cynical. Some co-workers had no…
And while you may have used the stated principles to create a good environment, there's nothing in Amazon's principles that prevents someone else using them to create a bad environment.
For example - conspicuously absent from them is any concept of worker welfare.