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All political ads running on Google in the US

adstransparency.google.com

71–80 of 354 posts

Re: All political ads running on Google in the US

#71
post #45

The top-spent ad in the last 7 days included no targeting other than "nationwide, 18+." That seems folly, doesn't it? Huge waste?

A lot of nationwide ads aren't intended to directly influence voting. Rather they are campaign donation solicitations to get more money to run future ads targeted to undecided voters in swing states. Just about everyone 18+ nationwide could afford to make a small campaign contribution if they care about the outcome.

Re: All political ads running on Google in the US

#72

Earlier quoted context omitted.

Nah, I think this one is just greed.

what caused this sudden change in greed? Were these actors not greedy before 2019?

Covid was a catalyst for bigger changes to go potentially unchallenged and opportunity for extra greed. 1 company dared do a thing and no one batted eye. Then 2nd. Domino's of greed and fake excuse on supposed inflation. But it was just domino's of greed

Re: All political ads running on Google in the US

#73
post #16

From the insights tab, with a date range of the past year, the state where the second most ad money was spent was California (after Pennsylvania). California is not even close to being a swing state, afaik?

California has over 10 million people more than Texas. It’s huge, so absolute number comparisons are often confusing. As usual, XKCD (can’t find the comic) - https://x.com/xkcd/status/1339348000750104576?lang=en

> can’t find the comic

The tweet quotes the alt-text of https://xkcd.com/2399/ “2020 Election Map”:

> There are more Trump voters in California than Texas, more Biden voters in Texas than New York, more Trump voters in New York than Ohio, more Biden voters in Ohio than Massachusetts, more Trump voters in Massachusetts than Mississippi, and more Biden voters in Mississippi than Vermont.

Re: All political ads running on Google in the US

#74

Earlier quoted context omitted.

Also media outlets are free to propagandize all day. You can't restrict that because we don't want to restrict freedom of the press. But then that begs the question, don't all companies and individuals have the same freedom of the press that media companies do?

This is the most shocking part from an outsider POV. In Europe* mainstream media must obviously be neutral about each candidate but also give the same amount of airing time to each candidate. So like if candidate 1 is invited for a 10 min interview, candidate 2 must be invited too and offered the same airing time. Meanwhile here Fox can just call Harris "stupid" (and CNN reciprocally call Trump whatever they want), l…

How much do they have to be "neutral" when there are multiple candidates with significantly different popularity?

If there are three candidates polling about equal then okay, it's easy to be neutral. But what if they're |40, 35, 25| or |60, 20, 20| or |55, 40, 5|?

When does a minor candidate drop out of their neutrality? I'm not saying the general idea is bad but just pointing out that neutrality is kind of a vague concept. It's a bit like giving climate change deniers equal airtime with serious scientists.

Re: All political ads running on Google in the US

#76

Earlier quoted context omitted.

Nah, I think this one is just greed.

what caused this sudden change in greed? Were these actors not greedy before 2019?

boiling the frog slowly. if you start out being more expensive than traditional media, they won't use you.

same thing with streaming. start out cheaper/more convenient/more comprehensive than traditional media - and an enormous market to grow into, so your shareholders are happy even with a reasonable price. wait a few years until you have saturated the market, and now the only way to achieve the holy growth is to raise the prices indefinitely.

Re: All political ads running on Google in the US

#77
post #23

Earlier quoted context omitted.

[flagged]

I wonder who the Republicans are aligned with... I can't think of an answer.

Not the economic elites, or at least not most of them, otherwise they'd be better funded. Hope that makes sense.

Re: All political ads running on Google in the US

#78
post #6

Earlier quoted context omitted.

When one campaign raises 3 times as much money as the other campaign, that tends to happen.

Interesting that money is considered to have a large influence on US elections, one side has a lot more money, and yet the race is incredibly close.

Money is a lot in US politics, but Michael Bloomberg will tell you himself that it isn't everything. [1]

[1] https://en.wikipedia.org/wiki/Michael_Bloomberg_2020_preside....

Re: All political ads running on Google in the US

#80

Earlier quoted context omitted.

Nah, I think this one is just greed.

what caused this sudden change in greed? Were these actors not greedy before 2019?

While rates were low they could offset nickel and diming consumers by handing them cheap cash in the form of inflated wages to work lame jobs. Now rates are high, jobs cut, less consumer nickel and diming as consumers are tapped out

For the time being it’s back to the old way of screwing the public by over charging government for consulting work

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