Hacker News Board Hacker News, browsed like a classic message board
Live data from Hacker News

Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool

kotaku.com

Post reply on HN
Print view View original

71–80 of 238 posts

Re: Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool

#71

Post by IgorPartola »

I remember going to Disney World sometime in like 2003 or so. My dad decided he wa Ted to go to the Epcot center for some reason and their big feature presentation was on dinosaurs but really it was thinly veiled propaganda for the oil industry. It included a whole lot of repetition of the sentiment of “don’t worry. While we keep using more and more oil, we are always finding more.” It was pretty gross and in your face.

The kicker at the end of the presentation: Sponsored by Exxon Mobile.

Re: Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool

#72

Post by cwillu »

rabbits_2002 wrote: post #35

Seems awfully suspicious that the two highest rated comments in this thread are both oil apologists and both say the same exact thing.

The sample size of up-votes on the comments of a 20 minute old post is not representative of anything.

Re: Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool

#73

Post by peruvian »

permo-w wrote: post #54
rabbits_2002 wrote: post #35

Seems awfully suspicious that the two highest rated comments in this thread are both oil apologists and both say the same exact thing.

there really are a lot of "yes big oil may be bad, but here's why they aren't as bad as you think:"-type comments in this thread. maybe it's just a prevailing wind on HN though perhaps this is just my bubble, but I don't think I've ever met a person in real life who tries to defend oil companies

I’ve noticed HN users in general enjoy being contrarian and argumentative. It’s a “I must be doing something smart if I’m going against the grain” attitude.

Re: Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool

#75

Post by whatever1 »

rabbits_2002 wrote: post #35

Seems awfully suspicious that the two highest rated comments in this thread are both oil apologists and both say the same exact thing.

Thankfully we have the oil activists contributing on the topic by typing on their wood made electronics.

Re: Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool

#76

Post by gambiting »

boringg wrote: post #53

First question - is Fortnite even relevant anymore? The kids i know don't play it anymore been like 2 years. This shows how far behind O&G campaigns are. Unless they are trying out a marketing approach in a quiet space to hopefully build it out elswewhere.

I've just logged in to check - there is 300k people online playing across different modes. That's bananas for any game. Of course it's extremely relevant, because yes, kids you know might have stopped playing it already but there are always new kids who are trying it for the first time - and then people like me who still play it every week with friends even though we are 30+.

Re: Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool

#77

Post by cm2012 »

lostlogin wrote: post #56
cm2012 wrote: post #23

Earlier quoted context omitted.

Also oil is insanely cleaner to burn than coal or wood

I’m sure it is. But it starts to get murkier when I consider that the wood came from a tree 200m up the road, but the oil is from the Middle East, processed somewhere and delivered to me 10,000km away.

The United States is now the largest producer of oil in the world, if that helps.

Re: Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool

#78

Post by Geee »

bad_user wrote: post #16

I understand this is cringe, but: > one of the many entities directly responsible for destroying our planet Do any of you believe this narative? Honest question: isn't the destruction of the planet due to the 8 billion people that have to be fed, clothed, housed, entertained? Aren't fossil fuels directly responsible for the industrial revolution and people not starving anymore? I get that "Big Oil" might have delayed…

Yes, this narrative should be stopped. Nothing is getting destroyed.

Re: Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool

#79

Post by dottjt »

Quite literally last week I was randomly watching The Today Show (mainstream Australian breakfast television) and I couldn't believe what I just saw within the space of 5 minutes.

It was the build up to the AFL grand final and there was a presenter on a football field with kids kicking footballs in the background.

Anyway, he introduces the segment and it turns out it's a paid promotion for Shell. The show then cuts to a 2 minute promotional video for Shell fuel.

Once the promo ends, he tells the kids that whoever kicks a goal gets a $1000 petrol voucher, as he waves a stack of these petrol vouchers in front of the camera.

I don't get easily offended, but I've honestly never seen anything more disgusting in my entire life.

Re: Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool

#80

Post by alwyn »

sltkr wrote: post #66
haunter wrote: post #12

> Kids today only care about online free-to-play shooter Fortnite Quite a statement tbh. I thought it’s all Minecraft and Roblox? And even then “only care about” are very strong words

I think all three of those games are already passé for children. The people who grew up on Minecraft and Roblox are now in their twenties. No idea what actual children are playing these days; probably gacha games on their phones or something?

Minecraft is still the shit and getting passed down to younger generations. If you go to the gaming category on YouTube while logged out and (optionally) connected through a VPN, you'll see these games are far from passé.
Post reply on HN