Earlier quoted context omitted.
I dislike the attitude of those who reject ads but also refuse to pay. How is this any different from changing the channel, leaving the room, or just hitting the mute button and closing your eyes in the scenario of "regular" TV when adverts or any other content you don't want to see appears? Compelled consumption should be illegal.
The assumption is that not many people would leave the room, close their eyes or mute the ads. If you created a painless, super easy way to remove all ads, i'm sure that TV channels will also find it hard to sell to advertisers, and thus, their revenue would decrease.
We had that almost 3 decades ago:
https://www.orlandosentinel.com/1995/09/20/with-this-vcr-com...