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Build your fanbase using the K-pop method

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Re: Build your fanbase using the K-pop method

#72
post #16

Earlier quoted context omitted.

I hate corporations being activists so much. That's individuals' role, if you don't vote you don't get to be an activist. In reality this means corporations have loud voices and fat wallets drowning out the small guy's voice and effectively changing democracy to corporocracy. Maybe companies should run for office too then since they are now persons. But that quote I think is just saying to pick and choose your battle…

What do you think about the public school teachers union? They present their politics to the kids for a thousand hours a year, for 13 years.

I'm imagining some secret cabal of the wealthy and powerful, making a blunder in their manipulations of society: deciding that US schoolteachers, who naturally will be a formative influence on children, should be educated and underpaid.

Within 2-3 generations of that nurturing of awareness and identification with lower socioeconomic classes, the entire populace ends up inclined to look out for equity for each other, and tears down the cabal.

I guess it's not that simple.

Re: Build your fanbase using the K-pop method

#73

Question about not getting involved with politics in your fandom: how does this apply to pop stars like Lizzo, Lady Gaga, Lil Nas X, Nicki Minaj? They all have huge, highly fervent fandoms too. And they're pretty darn political all the time.

Tbf the authors comment was don't take political action outside of your main mission. Political activism from all those artists are arguably part of their culture, the same culture that underscores the subversivesness of American pop culture in general, cemented in the 60s as very anti establishment. Different ball game in East Asia

Re: Build your fanbase using the K-pop method

#74
post #6

https://web.archive.org/web/20221002215004/https://lulu.subs... https://archive.ph/dEKil (For those not wishing to be smacked in the face with a wet fish pop-over registration modal dialog upon scrolling down the page; fku substk)

I regularly use archive.org to avoid the distorting and invasive pop-ups that regularly litter web pages these days, but I feel this is a bit of an overreaction in this case. I suppose they could position the sign-up area at the top of the page (or even in the middle). But tbf, the point of Substack is for readers to stay in touch with their favorite writers and for writers to build a readership. Thus, prompting the reader to subscribe is highly relevant. In that way, though I dislike the intrusiveness of pop-overs, it doesn't seem grossly offensive to me in this case. Certainly not to the point of "fku substk".

Re: Build your fanbase using the K-pop method

#76

Earlier quoted context omitted.

But they aren't. The headline of that very article (ok, the subhed) notes that they aren't capable of writing Korean songs and don't try. This is repeated in the text: > Carlebecker writes in English, and then Korean songwriters add new lyrics to her melodies

> Korean songs I believe the correct term would be lyrics, not songs. A song can have its lyrics translated/altered into an entirely different language and still carry the same weight. Many pop songwriters would argue that the lyrics are one of the least important components. Non-anglophone countries are full of such songs based on English language originals. Though this musical localization seems have be have been m…

> A song can have its lyrics translated/altered into an entirely different language and still carry the same weight.

This is not true. Try listening to "the same" song in two different languages that you can speak, one of which being the language the song was written in.

One of two things will be true:

(a) It is obvious which songs was originally written in that language and which is a translation.

(b) It is not obvious that the two songs are the same.

> I believe the correct term would be lyrics, not songs.

Nope. The lyrics are the song. Music with nothing but lyrics sung to a melody is still a song. Music without lyrics is not a song.

Re: Build your fanbase using the K-pop method

#77
K-pop bands are really are great at building loyal followings, but this article doesn't feel to me like the right resource for learning how they manage it.

Eg, it's mostly generic 'focus on personal stories,' 'lower barriers to entry,' and 'foster a good community' advice advocated everywhere you look in the blog-o-sphere (is that still an expression?)

Does anybody have any other articles they would recommend on the topic? Eg, about the details that make these groups actually excel at this compared to say the average blogger?

Re: Build your fanbase using the K-pop method

#78
post #16

Earlier quoted context omitted.

I hate corporations being activists so much. That's individuals' role, if you don't vote you don't get to be an activist. In reality this means corporations have loud voices and fat wallets drowning out the small guy's voice and effectively changing democracy to corporocracy. Maybe companies should run for office too then since they are now persons. But that quote I think is just saying to pick and choose your battle…

What do you think about the public school teachers union? They present their politics to the kids for a thousand hours a year, for 13 years.

They do so as individuals and school employees not as union members, they do have to follow curriculum as well and I do agree that they should leave their biased political views at the door of the school, this applies to consrvative teachers as well. Parents should raise kids, not teachers.

Re: Build your fanbase using the K-pop method

#79
post #9

Is any of this much different from pop boy bands of the 00's? You make generic, catchy songs that are hard to resist. Then have a group of four or five attractive teens perform the song. And then Highlight each individual so people form a parasocial relationship with the band members. The fanaticism follows quite easily from there.

As someone who enjoys both kpop and western pop I feel there's definitely something that about kpop that creates a more intense fandom, but it's not easy to put one's finger on why exactly. One reason might be that in the western music industry there's more of an assumption that the product is the music whereas in kpop the artist is the product. Kpop artists put out a lot of material that makes you feel close to them and makes them relatable. I'd say that the culture of Korean media is more intimate in general. Kpop stars appear on a lot of tv shows where they just play games, share stories, spend time with at their home, work, coffee shop, restaurant. If you have a favorite western pop star you might see them on a talk show or read their Twitter feed, but it doesn't really feel like you're spending personal time with them week after week.

Re: Build your fanbase using the K-pop method

#80

K-pop bands are really are great at building loyal followings, but this article doesn't feel to me like the right resource for learning how they manage it. Eg, it's mostly generic 'focus on personal stories,' 'lower barriers to entry,' and 'foster a good community' advice advocated everywhere you look in the blog-o-sphere (is that still an expression?) Does anybody have any other articles they would recommend on the…

I think kpop artists spend more time building an emotional connection with their fans. In Korea kpop stars are on TV a lot, usually doing things like playing games together, sharing stories, hanging out at home, at work, at a cafe or restaurant. It makes you feel like you know them personally. With social media there are more people doing things like this, and those people have similarly devoted fans (e.g. the Kardashians). In the west artists still expect and want some degree is privacy, they want to make music but don't necessarily want to be a "professional famous person". My understanding is that for a kpop artist that's basically part of the contract.
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