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My first year at Magic Leap and the opportunity ahead

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Re: My first year at Magic Leap and the opportunity ahead

#71

Post by mritchie712 »

tmcw wrote: post #66

At least in earlier stages, Magic Leap's marketing and communications were fun and accessible. This blog post is pure corporate jargon - "engaged a number of strategic partners to further bolster our support," "accelerated the organization’s pivot to enterprise, brought our industry-leading capabilities to new customers," "our core business objectives remain focused on enterprise solutions, there continues to be inte…

Yes, this is definitely a "wtf do you actually mean" post. I can usually glean these from the first paragraph and close the tab.

Re: My first year at Magic Leap and the opportunity ahead

#72

Post by delecti »

fsloth wrote: post #55
somedude895 wrote: post #47

Earlier quoted context omitted.

"Benito Mussolini was the kindest, most wonderful and generous man among all the axis leaders." Works wonders

Would be ethnical majority resident of Mussolini's Italia over Stalin's USSR 10/10. Man the bleakness of those options.

Aren't the the alternatives Germany or Japan? I'm not at all a WW2 expert, but I don't think that decision is quite as clearcut (at least between Germany or Italy).

Though the question was about the leaders, and I'm even less confident in my ability to imagine an answer to that question.

Re: My first year at Magic Leap and the opportunity ahead

#73

Post by dabeeeenster »

notabanker wrote: post #65
dabeeeenster wrote: post #58

I never quite figured out these tweets: https://twitter.com/benedictevans/status/656667346837200896?... I’ve had the Magic Leap demo. It was worth going to Florida for. https://twitter.com/benedictevans/status/842399282485460992?... So, a while ago I said that seeing Magic Leap was the coolest thing I'd seen since the iPhone. It's now much cooler than that. Any suggestions?

I could be wrong on the timeline, but wasn't Ben Evans at that time a partner at Andreesen Horowitz. Partners are expected to be cheerleaders of their investments. After all difficult technologies become manifest by cheerleading them until one of them catches on.

He was, yes

Re: My first year at Magic Leap and the opportunity ahead

#74

Post by listless »

tmcw wrote: post #66

At least in earlier stages, Magic Leap's marketing and communications were fun and accessible. This blog post is pure corporate jargon - "engaged a number of strategic partners to further bolster our support," "accelerated the organization’s pivot to enterprise, brought our industry-leading capabilities to new customers," "our core business objectives remain focused on enterprise solutions, there continues to be inte…

Whenever I read “pivot to enterprise” from a startup, I read “we’re out of ideas”. In my own personal experience, startups who pivot to the enterprise are dying stars and that statement is a hallmark.

Re: My first year at Magic Leap and the opportunity ahead

#76

Post by excalibur »

josefresco wrote: post #70
breezeTrowel wrote: post #63

Earlier quoted context omitted.

> Startups who made product claims which experts in their fields said were not possible. Can you clarify what you mean by this? What aspect is considered impossible? Augmented Reality has been around for a while. There's the Microsoft HoloLens. Not to mention all the AR demos Apple does whenever they announce a new iPhone. Check out this page, for example: https://www.apple.com/augmented-reality/ especially the Snapc…

https://www.spectacles.com/creatorform "The new Spectacles are not for sale."

The Spectacles aren't even an AR headset, although they do include a cheap-looking VR viewer. They're primarily a 3D camera you can wear on your face.

Re: My first year at Magic Leap and the opportunity ahead

#77

Post by leetrout »

lostgame wrote: post #57
leetrout wrote: post #36

If you have not experienced the magic leap videos do not do it justice. Heres my video flying inside my house: https://youtu.be/Grlk03MdScQ The jaw dropping aspects: - it correctly knows when to mask for the column - it does lighting effects from the planes headlights - it does particle collisions with my furniture when it crashes - it crashes by detecting i hit the wall It really is amazing tech but it is very unpol…

>> This is like the amiga. Problem is it was marketed like a supercomputer and what we got was an Amiga. Which is fine for the hobbyist nerds who can see the potential. Not so good for literally anyone else.

I do not disagree.

They are kinda doing the Tesla approach now (or as of 2019) where they are trying to sell a higher end experience.

Their medical demos / apps were really awesome.

You could place a virtual cadaver on the physical table.

When they work out view sharing that is gonna be amazing for collaboration.

They have a dream of "5G cities" where everyone walks around with these things fully connected.

I think that is the wrong direction. Will be curious to see what comes of it.

Re: My first year at Magic Leap and the opportunity ahead

#78

Post by [deleted] »

delecti wrote: post #72
fsloth wrote: post #55

Earlier quoted context omitted.

Would be ethnical majority resident of Mussolini's Italia over Stalin's USSR 10/10. Man the bleakness of those options.

Aren't the the alternatives Germany or Japan? I'm not at all a WW2 expert, but I don't think that decision is quite as clearcut (at least between Germany or Italy). Though the question was about the leaders, and I'm even less confident in my ability to imagine an answer to that question.

[deleted]

Re: My first year at Magic Leap and the opportunity ahead

#79

Post by bathtub365 »

listless wrote: post #74
tmcw wrote: post #66

At least in earlier stages, Magic Leap's marketing and communications were fun and accessible. This blog post is pure corporate jargon - "engaged a number of strategic partners to further bolster our support," "accelerated the organization’s pivot to enterprise, brought our industry-leading capabilities to new customers," "our core business objectives remain focused on enterprise solutions, there continues to be inte…

Whenever I read “pivot to enterprise” from a startup, I read “we’re out of ideas”. In my own personal experience, startups who pivot to the enterprise are dying stars and that statement is a hallmark.

It sounds more like a recognition that headset-based AR has no future as a consumer product with current form factors.

Re: My first year at Magic Leap and the opportunity ahead

#80

Post by IshKebab »

krageon wrote: post #25
raesene9 wrote: post #21

I must admit I'd forgotten about Magic Leap, amazed to see they're still going and raising even more money. In my head, I always put them in a bucket with Theranos and uBeam, Startups who made product claims which experts in their fields said were not possible. I guess slick marketing wins over those doubts in some VC circles but you wonder if anyone at the early stage Magic Leap investors is getting asked tough ques…

I have tried the leap in practice and the experience was significantly above what I expected. The tracking worked most of the time (how???), with occasional wonkyness. The accuracy was very good (outside of the wonks). Where it is very limited is number of applications.

You mean the headset position tracking? That already worked very reliable on the Hololens years ago, and it works almost as well on the Quest, which is far far cheaper. It was a solved technology before the Magic Leap launched. Or did you mean some other kind of tracking?
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