This is a very (bad) political strategy, well played by Murdoch. To get some insight, read Bob Iger's (Disney ex-CEO) book. He explains how Murdoch was worried about the rising tech-giants, how news is losing edge and his decision to sell to Disney. The sale to Disney happened as a direct result of Murdoch seeing the threat (i.e people moving away from news). Unfortunately for Australia, they cover over 50% of media,…
> The sale to Disney happened as a direct result of Murdoch seeing the threat (i.e people moving away from news). Then why did Murdoch effectively choose to only keep their news channels (inc. Fox News), but sell the rest of 21st Century Fox (Film & TV) to Disney?
The answer (in depth) is in the book written by Disney CEO. Too complicated to answer here.