You mean there aren't really hot girls in 94027 zip code looking for a date?!
Match.com Used Fake Ads to Swindle Users, F.T.C. Says
71–80 of 508 posts
Re: Match.com Used Fake Ads to Swindle Users, F.T.C. Says
#72Rewriting one of my earlier comments: I have used Tinder (owned by Match) before and it was one of the must frustrating experiences ever. First, they do shady things with your data. Since I made a Tinder account I been getting constant ads for random dating sites. This have been going on for months. God knows how many companies now have my data. Second, they employ dark patterns: 1) Easy account deletion. Why does th…
Glad to see the FTC curbstomping it
Re: Match.com Used Fake Ads to Swindle Users, F.T.C. Says
#73I think it's a fatal flaw in the dating site business model, to be honest. Their incentive is for you to stay on the site for as long as possible. If you could find a relationship quickly and then they would leave the site quickly. This would reduce the amount of ad and subscription revenue, in addition to reducing the size of the pool of "potential matches", discouraging those who have more trouble finding someone.
It would be nice to have a dating site where potential matches were verified, including height, weight, and photo. Perhaps have them visit a kiosk in a participating business to get a photo taken from a standard angle (no "myspace" angles) along with a verified height and weight (stand on a scale!)
Re: Match.com Used Fake Ads to Swindle Users, F.T.C. Says
#74Earlier quoted context omitted.
What would you change if you were to build a new dating app to disrupt the market?
I have a lot of thoughts on this, so excuse the long post (maybe I'll write a blog post on it at some point): First, there's a clear (and artificial) skewing of supply-demand curves. There are probably like 30 (active) guys for every 1 (active) girl on these apps (looking at you, Tinder). This creates an imbalance where women are incredibly selective while men end up being incredibly non-selective (e.g. swipe right o…
>"First, there's a clear (and artificial) skewing of supply-demand curves. There are probably like 30 (active) guys for every 1 (active) girl on these apps (looking at you, Tinder)"
Are there sources you could share that support this?
Re: Match.com Used Fake Ads to Swindle Users, F.T.C. Says
#75Re: Match.com Used Fake Ads to Swindle Users, F.T.C. Says
#76Re: Match.com Used Fake Ads to Swindle Users, F.T.C. Says
#77The FTC needs to come down hard on this. Extremely hard. This isn't just a trick, it's outright fraud. They're playing with people's emotions and not just giving them nothing - they're abusing people's most basic need of feeling loved. Think about how vulnerable people become when they're searching for love. And then this corporate giant comes in with an army of psychologists, A/B tests, and analysts to figure out ho…
The worst part is that match owns pretty much all other dating apps- tinder, Okcupid, pof etc.
Re: Match.com Used Fake Ads to Swindle Users, F.T.C. Says
#78Re: Match.com Used Fake Ads to Swindle Users, F.T.C. Says
#79Earlier quoted context omitted.
I have a lot of thoughts on this, so excuse the long post (maybe I'll write a blog post on it at some point): First, there's a clear (and artificial) skewing of supply-demand curves. There are probably like 30 (active) guys for every 1 (active) girl on these apps (looking at you, Tinder). This creates an imbalance where women are incredibly selective while men end up being incredibly non-selective (e.g. swipe right o…
Interesting insights, thanks. You stated: >"First, there's a clear (and artificial) skewing of supply-demand curves. There are probably like 30 (active) guys for every 1 (active) girl on these apps (looking at you, Tinder)" Are there sources you could share that support this?
There are a lot more, this is one of the first that popped up on Google. I don't think the article even accounts for account activity, or the numbers would look much worse.
Re: Match.com Used Fake Ads to Swindle Users, F.T.C. Says
#80Earlier quoted context omitted.
I have a lot of thoughts on this, so excuse the long post (maybe I'll write a blog post on it at some point): First, there's a clear (and artificial) skewing of supply-demand curves. There are probably like 30 (active) guys for every 1 (active) girl on these apps (looking at you, Tinder). This creates an imbalance where women are incredibly selective while men end up being incredibly non-selective (e.g. swipe right o…
I believe incentivizing meeting IRL is the lynch pin to disrupting the existing market. My idea is that at some point after the initial match, both users put in $5. Doing so gets them a coupon/something worth $15 at an app-chosen local restaurant or bar. If one person does not show up, the other person gets $7. (The important part is those prices relative to each other rather than those specific values.) The way this…