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Impossible Foods has raised $75M for its plant-based burgers

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Re: Impossible Foods has raised $75M for its plant-based burgers

#71

What is it with first-world vegans/vegetarians wanting to eat these extremely processed imitation meat frozen foods? There is an entire tradition of vegetarian cuisine around the world from Rasta Ital, to Hindu Sattvic, Afghani, and Thai which you could learn with just a tiny bit of effort.

I've learned that Chinese vegetarians also want to eat them, and mock meats are quite a staple of a lot of Chinese vegetarian cooking. (But indeed not of the other cuisines that you mention.)

Re: Impossible Foods has raised $75M for its plant-based burgers

#72

Earlier quoted context omitted.

Yes, and I took at look at them. Some of the studies (especially the blood cookies or whatever ones) actually mentioned that heme iron actually helped anemic children. Many of the others could not come to a conclusion.

Well, in that case, heme iron may not be so bad. I'm not here to debate that. But the source has ground -- until someone gives me a better source.

You first posted

> Impossible Burgers contain heme iron, which is disastrous to the body.

Then posted

> Well, in that case, heme iron may not be so bad. I'm not here to debate that.

Are you revoking your initial claim?

Re: Impossible Foods has raised $75M for its plant-based burgers

#73
post #35
post #11

Earlier quoted context omitted.

I tried the Impossible Meats burger - it was nowhere near as tasty as a beef burger. I think it could be improved drastically by just adding a little MSG tho.

Time to bust out that jar of msg then, or just eat it with seaweed instead of lettuce or something.

I'm thinking a black and blu burger. Most of the flavor comes from the Cajun spice and the blue cheese so all it has to do is get the mouth feel right. It's the burger Turing test.

Re: Impossible Foods has raised $75M for its plant-based burgers

#74
post #27

Earlier quoted context omitted.

Check the ingredients list: >Full Ingredient List: >Water, Textured Wheat Protein, Coconut Oil, Potato Protein, Natural Flavors, 2% or less of: Leghemoglobin (soy), Yeast Extract, Salt, Soy Protein Isolate, Konjac Gum, Xanthan Gum, Thiamin (Vitamin B1), Zinc, Niacin, Vitamin B6, Riboflavin (Vitamin B2), Vitamin B12. >Contains: >Soy, Wheat This contains soy. My comment stands.

I love how highly, highly processed foods are suddenly A-OK to many people here once it's a fake meat product. >But high-temperature processing has the unfortunate side effect of so denaturing the other proteins in soy that they are rendered largely ineffective.23 That's why animals on soy feed need lysine supplements for normal growth. >Nitrites, which are potent carcinogens, are formed during spray-drying, and a to…

Yeah, I'd love lab grown meat, but I wouldn't eat this. It looks terrible for you.

Re: Impossible Foods has raised $75M for its plant-based burgers

#75

I've tried it. It's good. At $16 a pound I'd much rather get some high quality meat or fish. If it comes down in price to something reasonable I might add it to our rotation.

What kind of high-quality fish are you getting for $16/lb? In the Bay Area at least, high-quality salmon is about twice that.

I'm in the Midwest. Hamburger meat is like $2 a pound. Fancy salmon / tuna $10-$15 a pound.

Re: Impossible Foods has raised $75M for its plant-based burgers

#76

Earlier quoted context omitted.

I read the article. It didnt say. I even googled leghemoglobin and found that its in all soy/tofu, so that didnt seem a differentiator. I expect other people here will have the same question Honestly yes if you cant be clear what your business does where others have failed IMO at the very least your marketing team is failing

The business doesn't DO anything different. Soy burgers have been around for 20 years and that has been 20 years of failure. Vegetarians might not care how the product tastes, especially if they make their culinary decisions for ethical reasons. But this is the first time meat eaters are actually saying that they might use a veggie product just because they like it. That is a big deal.

Yeah, and Impossible purposely sells these in the meat aisle because they want to complete against the meat burgers, not against veggie burgers.

Re: Impossible Foods has raised $75M for its plant-based burgers

#77

I've tried it. It's good. At $16 a pound I'd much rather get some high quality meat or fish. If it comes down in price to something reasonable I might add it to our rotation.

16USD per pound, which is 44AUD or 35USD per KG, thankyou Wolfram, is high, but considering the environmental and ethical advantages it's almost miraculous . That's just about dead on 5x what I pay for chicken breast now, so it's not at all crazy to imagine splurging on this once in a while for a meal with a vegan friend, and that the price will come down to a mass-market, regular purchase level in the not-so-distant…

I guess I'm used to my friends picking out more affordable options. I might spend extra occasionally because my wife is a vegetarian but I can't see any of my friends selecting it at this price, even at $8 a pound.

Re: Impossible Foods has raised $75M for its plant-based burgers

#78

What is it with first-world vegans/vegetarians wanting to eat these extremely processed imitation meat frozen foods? There is an entire tradition of vegetarian cuisine around the world from Rasta Ital, to Hindu Sattvic, Afghani, and Thai which you could learn with just a tiny bit of effort.

why does anyone want to try new foods... to try new foods and to have diversity of options.

Re: Impossible Foods has raised $75M for its plant-based burgers

#79
post #9

I remember reading the original impressions of the Impossible Foods ground meat and thinking it was just media buzz. I promise you it is not. At Momofuku's Ssam Bar in the East Village of NYC, you can order an off menu item called Spicy Pork Sausage and Rice Cakes. It's not really off the menu - the item has simply been around so long and is so well known to regulars that they left it off to make room for new dishes.…

I think the way it breaks a part has always made me lean towards it being served as a bbq pulled pork slider. I didn't think about how it would taste as a "sausage".

Re: Impossible Foods has raised $75M for its plant-based burgers

#80

I'm happy to see that fat and protein are the main ingredients. http://impossiblefoods.com/images/faq/nutrition-facts.png A lot of veggie imitation meats are low on fat and protein and extremely high on processed carbs.

interesting. FWIW, here's the ingredients list for the Beyond Meat burger:

water, pea protein isolate, oil blend (canola oil, flaxseed oil, palmoil, sunflower oil, dha algal oil), methylcellulose, carrageenan, potassium bicarbonate, caramel color†, yeast extract, maltodextrin, potassium chloride, tapioca starch, sorbitol, calcium chloride, natural flavoring, spices, salt, vegetable extract mix (spinach, broccoli, carrot, tomato, beet, shiitake mushroom), l-cysteine hydrochloride, beetjuice powder (flavor and color), natural hickory smoke concentrate, calcium sulfate, onion powder, onion extract, mesquite powder, sugar‡, pomegranate seed powder, ferric phosphate (iron), paprika extract (spice and color), garlic extract, cyanocobalamin (vitamin b12)

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