Earlier quoted context omitted.
Seems dumb of them. Cost is trivial and their competition that isn’t so politically motivated will have a much further reach. The smart move would be silent on the policy change, pay, and support rival platforms as they can. Instead they will eventually pay and look like they lost.
For the NYT to verify their official accounts plus those of their reporters (using the Twitter Blue Affiliations feature) would be $1m annually. This, for a budget line item that has heretofore been $0. In this economy, that's a reach. I don't think the NYT is worried about "reach."
Then why are they on Twitter?