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More on Apple's Trust-Eroding 'F1 the Movie' Wallet Ad

daringfireball.net

631–640 of 664 posts

Re: More on Apple's Trust-Eroding 'F1 the Movie' Wallet Ad

#631

Earlier quoted context omitted.

>> They sell a lot of headphones I guess. If you are still using bluetooth headphones as they existed 10+ years ago, and haven't tried using apple headphones with an apple computer/phone, you are missing a massive quality of life upgrade in terms of basically never having to do the pairing dance again after your initial purchase.

You don’t have to do that with non-Apple headphones either. The bigger problem with Bluetooth headphones is that the batteries are non-replaceable, so consumers are incentivized to throw them out every few years (just like smartphones).

Some non-Apple headphones can pair to more than one device, but there's usually a hard limit, and it's fairly small. And you have to set each up separately.

Apple headphones will roam between all Apple devices that you own, and it pretty much "just works".

Of course, as soon as you step out of their ecosystem, not only you have to pair manually again, but it can only be paired to a single non-Apple device at a time.

Re: More on Apple's Trust-Eroding 'F1 the Movie' Wallet Ad

#632

Earlier quoted context omitted.

Tim Cook needs to get a grip on this. If Apple loses the privacy advocate reputation, then they will lose a lot of customers.

I doubt it. They might lose a few nerds but no casual consumer gives a shit.

Casual consumers get pretty annoyed by undesired ads popping up in unexpected places.

Whether they'll do anything about it is a different question.

Re: More on Apple's Trust-Eroding 'F1 the Movie' Wallet Ad

#633

Earlier quoted context omitted.

> A display that's better outdoors and worse indoors is never going to take off. That's not what I'm suggesting. We already have those displays. What I'm saying is that once they have the technology to make a great outdoors display without too many compromises on the other parts, then they have an entirely new category of device to replace the old, and to sell hundreds of millions of units. > Approximately nobody wan…

I guess I misunderstood "needing clothes for cold weather and for warm weather. Right now we only have indoor clothes..." as suggesting we could have different screens for indoor and outdoor. I often work outside in the middle latitudes when it's nice out, which usually means sunny. My laptop's display is fine in the shade. If I was desperate, I could use one of those third-party apps that enables HDR mode for all co…

If it's sunny outdoors, I use an E-ink display. My Macbook Air does a maximum of 500 nits, but I don't think even 1600 nits is enough, which is the maximum a Macbook Pro can do with some hacking.

If you look at this video: https://www.youtube.com/watch?v=xkEa1ZttTxg

It's usable if you really need to, but it's far from good. What's needed is "great" if Apple wants to bring a new category of device to mass market (new as in how iPhone with retina display was new).

> An iPhone from the past few years will do 2,000. This is a wide range of usability.

Billions of people use their phones outside every day, so there's no doubt it's usable. But it's a very very bad experience when the weather is sunny. Just look around you at the people squinting and shading their display with their free hand.

I have a friend who also insisted that modern OLED phones are good for outdoor use, and we tried putting his phone with max brightness next to a Kindle and a white sheet of paper. The difference is night and day. LCD/OLED displays are pathetic next to reflective displays outdoors. And much harder to read.

People say their Acer touchpad is good until they try a Macbook touchpad. They said that lo-DPI displays were good until they saw a Retina/hi-DPI display. They said 1,5 hours of battery was good until Apple started selling 8 hour battery life laptops. Or that entering a passcode was good until Apple introduced Touch ID. Etc etc.

Screen visibility outdoors is a real pain-point with modern electronics, and I think many people would like to pay for a good solution to this problem if it was offered, rather than suffer a bad experience for little reason.

Re: More on Apple's Trust-Eroding 'F1 the Movie' Wallet Ad

#634

Earlier quoted context omitted.

That's not true, though! We can see the bar for 2021 is longer than 2023! We can see the table value for 2021 is > 2023! Screenshots, for sales, from 2nd link, i.e. what we are told to look to see 2021 https://imgur.com/a/CpGWbWM (although, my comment makes a hash of the whole thing and says 2021 is both than 2023. Sigh.) (n.b. not trying to be aggressive, or disagree, or make a statement about the overall premise th…

> but my $0.02 should be that "yeah stuff plateaued, or at least no more hypergrowth, post-2018" Note that what was being claimed was that “Apple is basically a smartphone company at this point, and smartphone sales are plummeting ”. Whether iPhone sales are growing, bounced around a bit, or have plateaued is irrelevant. It’s pretty clear they are not plummeting .

Right!

Note that I'm not saying that's true! I didn't say anything about any of that! :)

Re: More on Apple's Trust-Eroding 'F1 the Movie' Wallet Ad

#635

Earlier quoted context omitted.

They always have. The present isn’t super special, and I think Europeans (speaking as one) realize this a bit easier, because we see populist governments rise and fall again, over and over, in different countries. Populism is notoriously brittle, and almost every European populist party has eventually fallen once they gained actual power, because it turns out governing is complicated and can’t be done effectively whi…

In uni, my friends used the phrase “simple solutions for complex times” as an insult for political ideas. Cutting the Gordian Knot only works well if your father spent half his life perfecting a new military doctrine for you. Still, it’s amazing how many people have “how hard can it be?” attitudes about everything but their own career/field.

Yes, it will surely all end in calamity, whether anyone here experiences it themselves or not. Humans have a major (among many) flaw, in the nasty tendency to believe they not only have a sufficient understanding of sufficient enough things, but that they also know the effects their perceived perfect choices and actions will have on such a complex system. Many religions have stories capturing this folly, the most famous possibly being the Tower of Babel, which were are furiously building in spite of what many humans call God, while others believe they have no more need for a God greater than themselves.

Re: More on Apple's Trust-Eroding 'F1 the Movie' Wallet Ad

#636
post #418

I think its rather telling about the state of Apple that Gruber has posted some fairly negative (for him) posts in the last few months. This is coming from a guy who generally fawned over every new iterative release as if it was revelatory for 20 years.

But admittedly, they still have the only good laptop on the market

Downvoted but you aren't wrong. "Good laptop" meaning "few or no compromises" on EVERY component in the device.

Re: More on Apple's Trust-Eroding 'F1 the Movie' Wallet Ad

#637

Earlier quoted context omitted.

I guess I misunderstood "needing clothes for cold weather and for warm weather. Right now we only have indoor clothes..." as suggesting we could have different screens for indoor and outdoor. I often work outside in the middle latitudes when it's nice out, which usually means sunny. My laptop's display is fine in the shade. If I was desperate, I could use one of those third-party apps that enables HDR mode for all co…

If it's sunny outdoors, I use an E-ink display. My Macbook Air does a maximum of 500 nits, but I don't think even 1600 nits is enough, which is the maximum a Macbook Pro can do with some hacking. If you look at this video: https://www.youtube.com/watch?v=xkEa1ZttTxg It's usable if you really need to, but it's far from good. What's needed is "great" if Apple wants to bring a new category of device to mass market (new…

I said “good enough,” which is not quite the same as “good.” They’re usable.

Better outdoor usability is demonstrably a selling point. That’s why newer iPhones have such a high max brightness. And people will certainly like even more. But they’re not going to pay a large amount for it, or accept any loss of indoor capability. It’s not going to be a new category of device, just the same stuff except better in very bright light.

Re: More on Apple's Trust-Eroding 'F1 the Movie' Wallet Ad

#638

Earlier quoted context omitted.

If it's sunny outdoors, I use an E-ink display. My Macbook Air does a maximum of 500 nits, but I don't think even 1600 nits is enough, which is the maximum a Macbook Pro can do with some hacking. If you look at this video: https://www.youtube.com/watch?v=xkEa1ZttTxg It's usable if you really need to, but it's far from good. What's needed is "great" if Apple wants to bring a new category of device to mass market (new…

I said “good enough,” which is not quite the same as “good.” They’re usable. Better outdoor usability is demonstrably a selling point. That’s why newer iPhones have such a high max brightness. And people will certainly like even more. But they’re not going to pay a large amount for it, or accept any loss of indoor capability. It’s not going to be a new category of device, just the same stuff except better in very bri…

It would be a new category of device in the sense that a significant amount of current device owners will have a very good reason to upgrade and in the case of portable computers and tablets it would change completely how and where they are used. I think that's the main concern of the original question: What next great thing could Apple release to make an additional ton of money again?

Re: More on Apple's Trust-Eroding 'F1 the Movie' Wallet Ad

#639
post #200

Earlier quoted context omitted.

I don’t know anyone who uses their phone to play full graphics games or use it to plan out interior design, and for everything else, a 6 year old iPhone can most definitely do all of that. I know, because I did all of these things on an iPhone 11 up until earlier this year, and I only replaced it because the charging port was damaged.

"I don’t know anyone who uses their phone to play full graphics games or use it to plan out interior design" I use mine to design mines so people underground don't get killed - way more intensive than interior decorating.

Congrats man, but that's not really germane to the point, which is that a 6 year old iPhone adequately satisfies the needs of majority of the population.

Re: More on Apple's Trust-Eroding 'F1 the Movie' Wallet Ad

#640

Earlier quoted context omitted.

I was snarkily echoing my parent comment’s criticism (sorry!). Of course there’s lots of regulation especially once these companies grow large. My point is it’s capitalism that grew them from $0 to $3T, and it’s capitalism that’ll take them back down to $0 and recycle those assets into newer, innovative companies.

What makes you think these companies can be toppled, considering they practically write our legislation? https://www.opensecrets.org/orgs/apple-inc/summary?id=D00002... What capitalistic mechanism allows a garage startup to compete with a company worth $3,000,000,000,000 ? Surely you've seen this in Silicon Valley: the infamous way Google (or whoever) kills your startup by releasing your product for free, waiting for…

There's no need for me to prove that this can happen because, as I pointed out, it already has happened many times, from Xerox to HP to Dell to IBM. It's happening right now at Oracle. You can see the very earliest stages at Apple and Google.
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