Earlier quoted context omitted.
Pretty much every major manufacturer has a bay area satellite office these days. Toyota has a research center in San Ramon and a woven office near the broadcom campus in Palo Alto. GM has an office in SOMA and in mountain view. Ford has an office literally a block away from Tesla HQ. Mercedes used to be near Cariad at moffet field, but now they're down by SJC. Nissan is in Santa Clara. Need I continue? And Tesla is g…
then why is it that their software is a generation ahead?
CarPlay Is Additive
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Re: CarPlay Is Additive
#602Re: CarPlay Is Additive
#603Re: CarPlay Is Additive
#604Earlier quoted context omitted.
That’s just a line. More like, “We can collect our own data”, or “We can lock them in and collect subscription fees.”
Mostly the second point. They already collect and track you, even with car play. I strongly recommend this CCC talk, where they hacked a Volkswagen database that contained unfiltered, high-accuracy, timestamped locations of a large majority of electric cars from VW group. Based on that they were, for example, able to identify cars owned by members of Germany's security apparatus: where they work, where they live, whe…
Re: CarPlay Is Additive
#605And here I am, ideally not wanting any screen in my car, but just the good ole buttons and knobs of yesteryear... sigh ...
You can have a screen and buttons. If anything, a rear view camera is really useful, and you kind of have to have a screen for that to be of any use.
Re: CarPlay Is Additive
#606Earlier quoted context omitted.
Pretty much every major manufacturer has a bay area satellite office these days. Toyota has a research center in San Ramon and a woven office near the broadcom campus in Palo Alto. GM has an office in SOMA and in mountain view. Ford has an office literally a block away from Tesla HQ. Mercedes used to be near Cariad at moffet field, but now they're down by SJC. Nissan is in Santa Clara. Need I continue? And Tesla is g…
then why is it that their software is a generation ahead?
Toyota had the better idea, keep the software folks an independent business unit with internal competency/ownership, and only allow them to fix future platforms. Woven is apparently having great success inside Toyota. The side effect is that those changes still aren't apparent even years later.
GM had the same idea, but killed it recently.
[0] https://www.germanautopreneur.com/p/cariad-volkswagen-softwa...
Re: CarPlay Is Additive
#607For pure interaction, CarPlay as a generic solution is very hard to beat infotainment systems that are deeply integrated with the vehicle itself. Its advantages are mainly these: - Consistency. You get into a new car, all you need to figure out is how to open CarPlay, no need to learning a completely different and often complicated infotainment system. - "It's on your phone". You can decide what playlist to play or w…
Re: CarPlay Is Additive
#608The only advantage over a traditional car media center/nav is the always updated and personalized map/nav.
Re: CarPlay Is Additive
#609Also no one is mentioning that maybe we should not encourage users to use 1000s of apps in their car? It would be irresponsible to easily allow users to watch youtube while driving. Keeping the set of apps usable through the car is a responsibility in automobiles that are already becoming too distracting as is.
Re: CarPlay Is Additive
#610For pure interaction, CarPlay as a generic solution is very hard to beat infotainment systems that are deeply integrated with the vehicle itself. Its advantages are mainly these: - Consistency. You get into a new car, all you need to figure out is how to open CarPlay, no need to learning a completely different and often complicated infotainment system. - "It's on your phone". You can decide what playlist to play or w…
I'm still astounded my Ford's infotainment system takes 5-10 seconds after opening the radio "app" to present me with the station selection UI. Most of that seems to be some sort of startup delay. The mind boggles.