I can't see any of the images on my iPad using safari.
Can you post a Litmus test result or post the code as an issue on the GitHub repo https://github.com/zurb/ink
Zurb Ink: Responsive HTML Email Framework
61–70 of 104 posts
Re: Zurb Ink: Responsive HTML Email Framework
#62Earlier quoted context omitted.
> HTML email allows an unreasonable level of deception. How does your mail client render this? How does your browser render that? This isn't something unique to emails, and we didn't end up deciding that text only web pages were the way to go. That said, email clients could catch a number of simple cases like that and warn the user (yes, I realize there are ways around that). > If you can't get your message across in…
HTML e-mail is required for marketing? Hardly. Also "look better" is massively subjective.
Let me rephrase. HTML email is often required due to the requirements of the marketing department at many companies.
As for "look better" - yes, it is subjective. However, given that html email capabilities are a super set of text email capabilities, anything you can do in a text email you can do in an html email. Anything you can do in an html email, though, you cannot necessarily do in a text email. Quite simply, an html email can look better and often does.
Edit: Given that an email can contain both text and html versions, and given that best practices dictate sending both, is this not good enough? You can always set your client to show you the text version by preference. You get your text version, most everyone else gets the html version.
Re: Zurb Ink: Responsive HTML Email Framework
#63Earlier quoted context omitted.
You'll always have that threat. The users don't want simple text. It looks great in html most people wont even know about the risk or even understand it.
The desire for pretty isn't an excuse to be insecure.
Considering that html emails simply are not going away, no matter how much one hates them, isn't the best course of action for us developers to mitigate, as best as possible, the risks presented?
Yes, text-only emails make things much simpler from a security standpoint. Text-only websites were also much simpler from a security standpoint.
Re: Zurb Ink: Responsive HTML Email Framework
#64HTML email allows an unreasonable level of deception. How does your mail client render this? http://trustworthy.host If you can't get your message across in a plain text email, you may want to reconsider whether your intent is to mislead.
Your favourite spam filter should be catching that already.
Re: Zurb Ink: Responsive HTML Email Framework
#65Anyone brave enough to bring a semblance of sanity to the world of HTML emails deserves major kudos. For kids like me who did not grow up making table layouts, coding emails is a nightmare. Oh the 's. I am so glad Zurb is lending their knowledge building of excellent frameworks to this widely underserved market.
Honestly, even for someone that started his career making table HTML layouts with inline styling it's a major PITA to code up emails that look respectable on all clients. I can't wait to try this out.
If you are programatically generating emails, there are libraries for most popular languages that will convert an external stylesheet into inline styles - for example, pynliner [1] for Python.
They let you write HTML and CSS, test in the browser, and only at the last moment convert `p { text-color: #333 }` and `
..
` to ``Re: Zurb Ink: Responsive HTML Email Framework
#66This is great to see and long overdue. We get a lot of customers that ask about how they should create email templates. We don't really want to go down that path, so we'll be happy to direct them here. Also, +1 on using Litmus for testing rendering across different clients. There are also other things to consider when designing email templates and email deliverability in general. - Always use multi-part, with a nice…
Another important one: optimize the design for display without images. Most email clients block images by default, so that's how most people are first going to see it. (The notable exceptions are Apple Mail and iOS Mail which load images by default.) With the notable exception of iOS Mail.app and OS X Mail, virtually all email clients block images by default.
Outlook displays (embedded) images too by default (that's why lots of people include them in their signatures).
I think that href images are (correctly) blocked, because they pose a security and privacy risk. That, and the only group who uses them are email marketers. If I want to see your catalog, I'd open your website.
You might have guessed, but yes, I do mark those image-mails as spam (and any mail where I can't find and 'unsubscribe' within 2 seconds).
I wonder if Americans have less trouble with this. When I was last in NY the quantity + obnoxiousness of the advertisements shocked me - we're more used to being blitzed by Germans, not by marketing. Compared to that having an inbox full of brightly colored marketing mails is restful..
Re: Zurb Ink: Responsive HTML Email Framework
#67If you don't want to sign up for a Litmus subscription, you can use Direct Mail for OS X (http://directmailmac.com) to run design tests on a pay-as-you-go basis. Also inlines your CSS by default (but can be turned off).
Disclaimer: I am a developer on Direct Mail.
Re: Zurb Ink: Responsive HTML Email Framework
#68This is great to see and long overdue. We get a lot of customers that ask about how they should create email templates. We don't really want to go down that path, so we'll be happy to direct them here. Also, +1 on using Litmus for testing rendering across different clients. There are also other things to consider when designing email templates and email deliverability in general. - Always use multi-part, with a nice…
One other suggestion that's kind of fun - put an easter egg in the text part. Depending on your customer/user base, there may be a lot of people that view text only. We've gotten some nice feedback doing that.
Re: Zurb Ink: Responsive HTML Email Framework
#69Earlier quoted context omitted.
I think it was around Outlook 2007 Microsoft decided that instead of using Internet Explorer to render their emails, they would use Microsoft Word. That's right. Word. And now whenever you try to use even the most basic CSS rules, Outlook fucks it up very badly. Then there is that abomination called Lotus Notes (mainly Outlook 2007 makes IE6 look like the best browser in the world.
You left out the most amazing part: they doubled down on the MS Word rendering engine in Office 2013. At one point there was a letter writing campaign to ask them to change their mind.
Unfortunately the template they used in the email failed to render on outlook...
Re: Zurb Ink: Responsive HTML Email Framework
#70This is great to see and long overdue. We get a lot of customers that ask about how they should create email templates. We don't really want to go down that path, so we'll be happy to direct them here. Also, +1 on using Litmus for testing rendering across different clients. There are also other things to consider when designing email templates and email deliverability in general. - Always use multi-part, with a nice…
You being a Co-Founder of Mailgun, I know you have a way stronger background in sending emails than I do (almost non existent), but I thought they (Other ESPs [Exact Target, Responsys, Etc.]) debunked the idea that using phrases like "Buy Now!!!" or multiple exclamations marks increases the chance of an email getting marked as spam. Can you please clarify? I'm interested to see if this still applies. Thanks.