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Pinterest to get ads

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Re: Pinterest to get ads

#61

Post by schuylerlarson »

ameoba wrote: post #12
clone1018 wrote: post #4

Earlier quoted context omitted.

What's your idea on monetizing these websites?

Unless you can convince people to pay for your service, you can either openly use them as advertising platforms or you can be sneaky and sell your data to advertisers behind the scenes.

> sell your data to advertisers behind the scenes.

Doing this is way too risky. It puts your company at risk to secretly sell this data. Imagine if word slipped about this. It could easily landslide into losing half your user-base and eventually the rest of them.

Re: Pinterest to get ads

#62

Post by droopyEyelids »

applecore wrote: post #56
elorant wrote: post #24

Pinterest's users are mostly women. Women click on ads far more often than men do. Combine that with the added appeal of pictures and you realize that the efficiency of ads on Pinterest could dwarf anything offered by Adsense and the likes. Bottom line, for the next couple of years there are some serious bucks to be made from ads on Pinterest. After that, spam will take over.

> Women click on ads far more often than men do. Is this actually true?

I've also heard that women purchase over 85% of all goods sold in the USA. Let that sink in for a minute!

http://www.inc.com/articles/2003/01/25019.html

Re: Pinterest to get ads

#63

Post by onedev »

austenallred wrote: post #18

Pinterest's monetization will do great. Seriously, Pinterest could and should IPO in coming years. I'm bullish on Pinterest not only because my wife and I use Pinterest for everything from planning our wedding to finding outfits and meals, but because I market on Pinterest for a few clients all day long. It consistently brings in more traffic than other sources when you do it right, even for clients that are ranked i…

I'm also very optimistic about Pinterest; especially their discovery and advertising. I think much like Twitter did, the platform will sneak up on us.

Re: Pinterest to get ads

#64

Post by jmotion »

joelrunyon wrote: post #57
austenallred wrote: post #40

Earlier quoted context omitted.

No, I mean Adsense. Adwords is intent-driven search. Adsense is discovery. Pinterest is much more comparable to Adsense.

This is mostly semantics. AdWords is the overall interface. Adssense is the website-owner-focused product that lets people put ads on their website. AdSense is for all intents & purposes google's display network, but is definitely served up through Google's AdWords platform.

I think he means 'Google Display Network', which is what puts adverts on sites using 'Google AdSense'.

Re: Pinterest to get ads

#65

Post by droidist2 »

jerf wrote: post #10

Pinterest, I'm not a direct user, but my wife is, and it's had a better impact on my life, even indirectly, than any of the other social networks. It's our cookbook, craftbook, and misc idea book. I am willing to give you money. Probably far more than you'll get from serving us ads. Are you willing to take it?

>I am willing to give you money.

You may be, but only a sliver of people who say they would rather pay than see ads would actually do it if presented with that chance.

Re: Pinterest to get ads

#66

Post by vdaniuk »

austenallred wrote: post #52
mkr-hn wrote: post #43

Earlier quoted context omitted.

I thought AdWords was the interface for making ads for AdSense. The logo even says "Google AdWords." And the ads I made look a lot like AdSense.

They're different products. Adwords ads go on google.com, Adsense ads are put on the display network (blogs, gmail, etc.) Now you can create both through the Adwords tools, but they're still separate offerings.

AdSense is a product for publishers that allows to monetize their traffic. AdWords ia a product to place ads on google search and google display network which includes google properties (youtube, gmail). They are two sides of the same coin, directed on publishers and advertisers respectively.

Re: Pinterest to get ads

#67

Post by johnward »

johnward wrote: post #51
mkr-hn wrote: post #43

Earlier quoted context omitted.

I thought AdWords was the interface for making ads for AdSense. The logo even says "Google AdWords." And the ads I made look a lot like AdSense.

AdWords is the portal but you can target search or the content network (aka AdSense).

blah the HN app I was using gave me no notification that a comment was posted. I wasn't trying to spam.

Re: Pinterest to get ads

#68

Post by mkr-hn »

johnward wrote: post #67
johnward wrote: post #51

Earlier quoted context omitted.

AdWords is the portal but you can target search or the content network (aka AdSense).

blah the HN app I was using gave me no notification that a comment was posted. I wasn't trying to spam.

You will be forever shunned for this grievous error.

Re: Pinterest to get ads

#69

Post by dzaman »

droopyEyelids wrote: post #62
applecore wrote: post #56

Earlier quoted context omitted.

> Women click on ads far more often than men do. Is this actually true?

I've also heard that women purchase over 85% of all goods sold in the USA. Let that sink in for a minute! http://www.inc.com/articles/2003/01/25019.html

Your source is over 10 years old. I wonder how things have changed since then with the improvement of online shopping.

Re: Pinterest to get ads

#70

Post by austenallred »

vdaniuk wrote: post #66
austenallred wrote: post #52

Earlier quoted context omitted.

They're different products. Adwords ads go on google.com, Adsense ads are put on the display network (blogs, gmail, etc.) Now you can create both through the Adwords tools, but they're still separate offerings.

AdSense is a product for publishers that allows to monetize their traffic. AdWords ia a product to place ads on google search and google display network which includes google properties (youtube, gmail). They are two sides of the same coin, directed on publishers and advertisers respectively.

https://support.google.com/adsense/answer/76231?hl=en
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