When Apple first released App Tracking Transparency, I immediately used it to block the trackers and I have not even thought about it since because it is so simple and useful. What a contrast to modern websites which require all sorts of weird clicking gymnastics to disable similar tracking.
Its amusing that Apple itself is one of the biggest ad companies that exists, fed entirely from their own users private data. Yet by simply pointing the finger away from themselves and helping their customers block other ad companies efforts, they seem to have gained complete trust of all their users and most dont even know how much Apple are making in ad revenue from their own data. https://appleinsider.com/articles…
I frankly don’t care if the App Store has advertisements. I would care if my data is (1) available to Apple to read by virtue of not being e2e encrypted, and (2) used to train models and target those advertisements.