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Sora Update #1

blog.samaltman.com

61–70 of 191 posts

Re: Sora Update #1

#62

I don't understand some parts of this, the writing doesn't seem to flow logically from one thought to another. > Second, we are going to have to somehow make money for video generation. People are generating much more than we expected per user, and a lot of videos are being generated for very small audiences. > We are going to try sharing some of this revenue with rightsholders who want their characters generated by…

[deleted]

Re: Sora Update #1

#63
post #49

I don't understand some parts of this, the writing doesn't seem to flow logically from one thought to another. > Second, we are going to have to somehow make money for video generation. People are generating much more than we expected per user, and a lot of videos are being generated for very small audiences. > We are going to try sharing some of this revenue with rightsholders who want their characters generated by…

1. They need to charge users for generation. 2. They might get into trouble charging users to generate some other entity's IP, so they may revenue-share with the IP owner. They're probably still losing money even if they charge for video generation, but recouping some of that cost, even if they revshare, is better than nothing.

You got the last paragraph wrong. They need to negotiate with rights holders on the revenue split. They’re hoping that the virality aspect will be more important to rights holders than money alone, but they will of course also give money to rights holders.

Or, in other words: here’s Sam Altman saying to Disney “you should actually be grateful if people generate tons of videos with Disney characters because it puts them front and center again.”, but then he acknowledges that OpenAI also benefits from it and therefore should pay Disney something. But this will be his argument when negotiating for a lower revenue share, and if his theory holds, then brands that don’t enter into a revenue share with OpenAI because they don’t like the deal terms may lose out on even more money and attention that they would get via Sora.

Re: Sora Update #1

#64
post #57

Earlier quoted context omitted.

So people who spend time working on code or art should have exactly zero protection against somebody else just taking their work and using it to make money?

Yes. (The "takers" also do not have copyright protection.)

Great, you've just removed any incentive for people to make anything.

Re: Sora Update #1

#65
post #52

Earlier quoted context omitted.

> You have to explicitly opt into sharing your likeness with permission controls. Ok... how is that supposed to work? I don't have an OpenAI account, there are no permission controls for me. Someone else could easily upload a picture of me, no?

No, you have to register yourself with a video where you're required to say a unique code. So unless you've posted a video of yourself online saying every number from 1 to 99 they won't be able to copy your likeness

So only the heads of companies who lead shareholder meetings are vulnerable to this exploit? Cool.

Re: Sora Update #1

#66
post #19

Broke: cure cancer, new physics, agi, take your jobs, what have you. Please give us a trillion. Woke: AI slop tictoc to waste millions of human-hours.

You make a good point. They may well as admit at this point that curing cancer, new physics, and AGI aren't going to happen very soon.

What surprises me a bit is that they'd take this TikTok route, rather than selling Sora as a very expensive storyboarding tool to film/tv studios, producers, etc. Why package it as an app for your neice to make viral videos that's bound to lose money with every click? Just sell it for $50k/hr of video to someone with deep pockets. Is it just a publicity stunt?

Re: Sora Update #1

#67

So that sounds like they "released" this fully aware it would generate loads of hype, but never ever be legally feasible to release at scale, so we can expect some heavily cut down version to eventually become publicly released?

Feels very much like a knee-jerk response to Facebook releasing their "Vibes" app the week before. It's basically the same thing, OpenAI are probably willing to light a pile of money on fire to take the wind out of their sails. I also don't think the "Sam Altman" videos were authentic/organic at all, smells much more like a coordinated astroturfing campaign.

Or to distract from the new routing and intent/context detection thing they have going on.

Re: Sora Update #1

#69
post #52

Earlier quoted context omitted.

> You have to explicitly opt into sharing your likeness with permission controls. Ok... how is that supposed to work? I don't have an OpenAI account, there are no permission controls for me. Someone else could easily upload a picture of me, no?

No, you have to register yourself with a video where you're required to say a unique code. So unless you've posted a video of yourself online saying every number from 1 to 99 they won't be able to copy your likeness

That's more than I expected from them, genuinely. But it still doesn't seem like a very solid solution. I wonder how much variation in look and voice it accepts?

My partner likes to cosplay, and some of the costumes are quite extensive. If they want to generate a video in a specific outfit will they need to record a new source video? The problem exists in the other direction, too. If someone looks a lot like Harrison Ford, will they be able to create videos with their own likeness?

I wonder how this extends to videos with multiple people, as well. E.g. if both my friend and I want to be in a video together.

Re: Sora Update #1

#70

Yeah, Nintendo called, and faster than expected. > People are generating much more than we expected per user, and a lot of videos are being generated for very small audiences. What did OpenAI expect, really? They imposed no meaningful generation limits and and "very small audiences" is literally the point of an invite-only program.

Update after more testing: looks like every popular video game prompt (even those not owned by Nintendo) triggers a Content Warning, and prompting "Italian video game plumber" didn't work either. Even indie games like Slay the Spire and Undertale got rejected. The only one that didn't trigger a "similarity to third party content" Content Violation was Cyberpunk 2077.

Even content like Spongebob and Rick and Morty is now being rejected after having flooded the feeds.

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