McDonald's gives its restaurants an AI makeover
61–70 of 142 posts
Re: McDonald's gives its restaurants an AI makeover
#62Earlier quoted context omitted.
I looked on the McDonald's app.
The prices in the app are lower than if you actually order in store. Specials and coupons are only offered through the apps now. Actual store prices can be seen on the delivery apps or by just going to a store. You can't actually order online through McDonald's directly because they are trying to force the app on you. But who actually wants the hassle of having an app for McD, BK, Subway, and other garbage where you'…
I think a big difference for low-income people is the cheaper end of the menu.
McDonald's (UK) has a hamburger for £1.19, or even a bacon double cheeseburger for £2.89. A happy meal is £3.89. You could reasonably feed the whole family for £20.
Five Guys (UK) charge £9.95 for their cheapest burger, and £12.25 for the bacon one. It's £4.35 for the cheapest fries and £4.45 for a soda. £20 covers one person's meal.
Re: McDonald's gives its restaurants an AI makeover
#63Edge computing will enable applications like predicting when kitchen equipment—such as fryers and its notorious McFlurry ice cream machines—is likely to break down, Rice said. It is not hard to know if a machine is broken. There is an entire map dedicated to this, which shows state-wide broken rate as high as 40% for some states. https://mcbroken.com/ If you know these machines are broken and they are not being fixed…
Anyone who has ever worked any restaurant will tell you that "likely to break soon" is NOT "broken" and no action will be taken until the latter condition is met.
Maybe.
Re: McDonald's gives its restaurants an AI makeover
#64Earlier quoted context omitted.
They haven’t been for a long time. Subway has a lot more locations than McDonald’s does.
But Subways, at least here in Australia, are usually empty or almost empty. McDonald's are almost always packed.
Aaaah, Subway. Used to be great, but an 8 inch sandwich(four pieces of cucumber wide) on an 11 inch piece of bread that has doubled in price, with the quality constantly dropping...I used to eat there every day. Not been for three years, now.
Re: McDonald's gives its restaurants an AI makeover
#65> McDonald’s consumers remain pressured, particularly low-income diners and families. The restaurant is hoping that a better tech-enabled experience will help it deliver on its goal of growing its loyalty patrons from 175 million to 250 million by 2027 > [..] > AI will be able to help McDonald’s tailor its promotions and offers by using customer data such as prior purchasing history, and even linking it with weather…
AI is supposed to free us of menial labour and give us the future of our dreams and instead I’m getting targeted ads for McFlurries. God damnit.
There are some who dream of McFlurries. So maybe it is giving us the stuff of their dreams?
Re: McDonald's gives its restaurants an AI makeover
#66> McDonald’s consumers remain pressured, particularly low-income diners and families. The restaurant is hoping that a better tech-enabled experience will help it deliver on its goal of growing its loyalty patrons from 175 million to 250 million by 2027 > [..] > AI will be able to help McDonald’s tailor its promotions and offers by using customer data such as prior purchasing history, and even linking it with weather…
The pitch is always "here's how we're going to squeeze more blood from the stone". Public comments like these are targeted at investors, not customers.
Re: McDonald's gives its restaurants an AI makeover
#67McDonald cant even get their Apps and Kiosk to work well.
Re: McDonald's gives its restaurants an AI makeover
#68I thought the recent news that McDonald's is no longer the largest fast food chain on the planet by number of locations was more interesting. Dethroned by a China's Mixue bubble tea franchise.
Wikipedia has a list of fast food chains with number of locations and revenue:
https://en.wikipedia.org/wiki/List_of_the_largest_fast_food_...
By number of locations, the top 5 are: Mixue, McDonalds, Starbucks, Subway, KFC. By revenue (note sorting in that table seems to be sorting strings), the top 5 are: Starbucks, KFC, Burger King, McDonalds, Chick-Fil-A. I'm surprised to see Burger King ahead of McDonalds.
Re: McDonald's gives its restaurants an AI makeover
#69Earlier quoted context omitted.
But Subways, at least here in Australia, are usually empty or almost empty. McDonald's are almost always packed.
Aaaah, Subway. Used to be great, but an 8 inch sandwich(four pieces of cucumber wide) on an 11 inch piece of bread that has doubled in price, with the quality constantly dropping...I used to eat there every day. Not been for three years, now.
Subway is the closest place to buy food to my office, so I only eat there on days when I forgot to bring lunch and I'm pressed for time. That's always a bad day.
Re: McDonald's gives its restaurants an AI makeover
#70Earlier quoted context omitted.
Problem is, its price goes up, while its quality stays "OK"... At that point you might as well eat somewhere that serves better food for a few more $
I agree with you. But half of relevancy is branding, the other half is delivering. McD has advertising dollars still (also they own other successful franchises such as Chipotle), and in some places in the world it's not crap. It's just another over-priced food chain with some weird marketing attached.
They haven't owned any part of Chipotle since 2006 [0].
[0] https://finance.yahoo.com/news/mcdonalds-once-owned-90-chipo...