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I hate the Gemini 'Dear Sydney' ad more every passing moment

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Re: I hate the Gemini 'Dear Sydney' ad more every passing moment

#62

I’m not the most in touch person in the world but this ad felt super out of touch. I was having this discussion with someone and they said the problem with tech is they’re just going to teach our kids to be prompt engineers and learn nothing else, and I naively defended the tech industry and said no, of course not, AI will be used to enhance people’s learning of traditional skills, not replace it, and boy does this a…

The ad is seen as so bad because its attempt to create some supposed "essential" use case is hilariously transparent. There's just a visceral disgust we have when we see things like these targeted at children. We know what they are. The takeaway from the ad is a step back and away from the idea that technology will make us better or improve our lives; Google comes across as crassly presenting something bad (or pointl…

> when most people can see right through it as the worst kind of marketing

No. Most people definitely cannot.

Most people can't see through the weird diversity nuclear option on all large company marketing these days. "White, male, straight, most common denominator in many countries and YOU have the NERVE to think that we should market to you!?" It'd be hilarious if it weren't so weird to think that people are actively trying not to include the largest demographics.

Re: I hate the Gemini 'Dear Sydney' ad more every passing moment

#63
post #46
post #11

Remember the point of an ad. It's to be memorable, and to get people talking about it. Google wants people talking about Gemini. Well, here we are. I think Google won in this instance. But yes, the ad content is very bad.

We’re talking about how Google sucks and is stupid. I don’t think that’s what they wanted.

there's no bad publicity

Re: I hate the Gemini 'Dear Sydney' ad more every passing moment

#65
post #53

I’m not the most in touch person in the world but this ad felt super out of touch. I was having this discussion with someone and they said the problem with tech is they’re just going to teach our kids to be prompt engineers and learn nothing else, and I naively defended the tech industry and said no, of course not, AI will be used to enhance people’s learning of traditional skills, not replace it, and boy does this a…

The Google Gemini "Allow me to reintroduce myself" ad is also hilarious. As in, right, re- introduce yourself... because the initial launch was such a hamfisted clusterfuck. Or the Meta ad that muses "Write me a training plan to run a marathon." Because finding a training plan (a five minute internet search) is the hardest, limiting step of that endeavor! Not the months of dedication and will to stick to it.

It's the same as any other piece of tech-that-will-disrupt-X-industry: a good concrete example is EdTech, where the core premise is that making curriculum "moar fun" is all that's needed. Spoiler: education's biggest challenge is the need for sustained motivation, not shinier graphics (or interactive content (or AI-generated personalized content)).

Re: I hate the Gemini 'Dear Sydney' ad more every passing moment

#66
post #61

Earlier quoted context omitted.

Does 8 not qualify as “a few?”

Does it? I seriously don't know.

I was taught that "a few" means 3-7 inclusive, but I can't seem to immediately find anything online to substantiate that; most dictionaries helpfully handwave it as a small number of things, and refuse to clarify what a small number might be.

Re: I hate the Gemini 'Dear Sydney' ad more every passing moment

#67
post #32

You can tell that Google gave a big advertising agency a truck full of cash and a slight glance at their product and told them to get to work. All their Olympics ads are generic designed-by-committee garbage. Perfect representation of the company's products as a whole these days.

Maybe Google used Gemini to create Ads for Gemini. That tracks.

Re: I hate the Gemini 'Dear Sydney' ad more every passing moment

#68

We are just repeating history. Webvan advertisement 1999: https://www.youtube.com/watch?v=gOw5i1PJ3vs

It was interesting seeing that - I hadn't before. You could see them get some things right and some wrong. Web based delivery is of course big now but 'you have the right to grocery store prices" plus loads of guys in huge vans delivering didn't really add up. It's about the details I guess. In London most deliveries are guys on ebikes and cost about £5 so the numbers actually balance.

Re: I hate the Gemini 'Dear Sydney' ad more every passing moment

#69

Earlier quoted context omitted.

The ad is seen as so bad because its attempt to create some supposed "essential" use case is hilariously transparent. There's just a visceral disgust we have when we see things like these targeted at children. We know what they are. The takeaway from the ad is a step back and away from the idea that technology will make us better or improve our lives; Google comes across as crassly presenting something bad (or pointl…

> when most people can see right through it as the worst kind of marketing No. Most people definitely cannot. Most people can't see through the weird diversity nuclear option on all large company marketing these days. "White, male, straight, most common denominator in many countries and YOU have the NERVE to think that we should market to you!?" It'd be hilarious if it weren't so weird to think that people are active…

What are you on about? I can’t really dissect your words, but 60% of the worlds population is Asian. Like only 10% of the worlds population is white.

Re: I hate the Gemini 'Dear Sydney' ad more every passing moment

#70
post #63
post #46

Earlier quoted context omitted.

We’re talking about how Google sucks and is stupid. I don’t think that’s what they wanted.

there's no bad publicity

I disagree. Having publicity that reduces the value of a brand is bad.

I think the expression was created by publicists who, of course, want more publicity no matter what, because it makes them money.

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