A lot of misunderstandings among the commenters here. From the link: "the total compute cost it would take to replicate the paper" It's not Google's cost. Google's cost is of course entirely different. It's the cost for the author if he were to rent the resources to replicate the paper. For Google, all of it is running at a "best effort" resource tier, grabbing available resources when not requested by higher priorit…
The problem with neoclassical economics is that it doesn't concern itself with the physical counterpart of liquidity. It is assumed that the physical world is just as liquid as the monetary world.
The "liquidity mismatch" between money and physical capital must be bridged through overprovisioning on the physical side. If you want the option to choose among n different products, but only choose m products, then the n - m unsold products must be priced into the m bought products. If you can repurpose the unsold products, then you make a profit or you can lower costs for the buyer of the m products.
I would even go as far as to say that the production of liquidity is probably the driving force of the economy, because it means we don't have to do complicated central planning and instead use simple regression models.