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Google confirms the leaked Search documents are real

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Re: Google confirms the leaked Search documents are real

#61

Post by yoyogogo69 »

mu53 wrote: post #36
rexreed wrote: post #34

In not too many years, the average user will be prompting to get their needs met, rather than searching a flawed search system, wading through pages of sponsored and SEO-gamified links, opening up multiple tabs to try to dig out the details from sites hustling whatever they hustle, and then trying to read to get their needs met. Google sees the writing on the wall, which is going towards a prompt-based direct ask sys…

I don't know. There were recently some documents released on how OpenAI was soliciting companies to integrate their product recommendations more deeply into the training data. This is obvious a huge way to monetize chatgpt-like products. Rather than SEO optimized sites gathering the ad revenue with click bait and gamification, OpenAI will collect the revenue themselves. At the end of this enshittification, users will…

people already know how to be a better runner. they just dont want to do it. they rather buy shoes that make them run faster instead. people also dont like choice. they might think they do but really i dont believe it. getting a single answer with a simple question is more appealing than having to come up with a detailed question with many answers to choose from. even searches have been doing this with the single boxed result at the top

Re: Google confirms the leaked Search documents are real

#62

Post by stephen_cagle »

jongjong wrote: post #4

Google should change their algorithm to rank websites randomly; they all show up in search results with equal probability, so long as they exceed a certain threshold of relevance for the user's keywords (the threshold could vary for different keywords but would be made public and there could be instructions on how to meet the threshold requirements so it doesn't have to be a secret and anyone should be able to get th…

Yeah, and we should give it a cool name. Something that communicates that this is a new kind of search! I am thinking "NewHorizons" or how about "AltaVista"? What do you think?

Re: Google confirms the leaked Search documents are real

#63

Post by BobaFloutist »

dgellow wrote: post #39
tmaly wrote: post #33

Earlier quoted context omitted.

What could be worse than recipe pages that are 20 pages worth of text with the recipe hiding somewhere among the text?

They could split it in multiple pages instead of a single page! Imagine having to click “next part” >10 times just to see if you eventually end up with a section that contains the actual recipe

The thing is, there's a limit to how many times the typical user would do that before just clicking back to google for a different recipe.

Re: Google confirms the leaked Search documents are real

#64

Post by nojvek »

KEY TAKEAWAYS:

• Google claimed they don't use a "domain authority" metric, but the docs show they totally do - it's called "siteAuthority."

• G said clicks don't affect rankings, but there's a whole system called "NavBoost" that uses click data to change search results.

• Google denied having a "sandbox" that holds back new sites, but yep, the docs confirm it exists.

• G assured us Chrome data isn't used for ranking, but surprise! It is.

• The number and diversity of your backlinks still matter a lot.

• Having authors with expertise and authority helps.

• Putting keywords in your title tag and matching search queries is important.

• Google tracks the dates on your pages to determine freshness.

• A lot of long-held SEO theories have been validated, so trust your instincts.

• Creating great content and promoting it well is still the best approach.

• We should experiment more to see what works, rather than just listening to what Google says.

From: https://www.reddit.com/r/SEO/s/ChlTrhjPnG

I wonder how chrome data works. Are they using every chrome browser to sniff what users are clicking on?

Re: Google confirms the leaked Search documents are real

#65

Post by Spivak »

Awtem wrote: post #43

Good encryption should still hold, even if you know the algorithm. The same reasoning should be applied to search engines.

Oh there's no way such a thing is possible. Unless you have an omniscient oracle your search engine will be based on some metric correlated with quality and relevancy. The moment those are known people will produce low quality content with high scores on those metrics.

Can you think of even a single metric that can't be gamed?

Re: Google confirms the leaked Search documents are real

#66

Post by brokenmachine »

BobaFloutist wrote: post #63
dgellow wrote: post #39

Earlier quoted context omitted.

They could split it in multiple pages instead of a single page! Imagine having to click “next part” >10 times just to see if you eventually end up with a section that contains the actual recipe

The thing is, there's a limit to how many times the typical user would do that before just clicking back to google for a different recipe.

They also break the back button.

Re: Google confirms the leaked Search documents are real

#67

Post by brokenmachine »

_heimdall wrote: post #50
kobalsky wrote: post #38

Earlier quoted context omitted.

didn’t they just leak the schema? we know they may be tracking that information but we don’t know how it affects the model

Would they track the data if they haven't been using it, or didn't expect to use it in the future?

Didn't they just say they're not using it currently?

Re: Google confirms the leaked Search documents are real

#68

Post by sdwr »

whatamidoingyo wrote: post #53
Dxtros wrote: post #48

to get real answers from humans and not marketing campaigns I constantly put reddit in my search. I feel like 5 years ago that wasn’t necessary.

> not marketing campaigns > reddit A great marketing tactic is to pose as reddit users. If you have just 2-3 realistic accounts, you can ask a question as account 1, and write your answer with account 2. Now imagine a company with $$$. They can guide an entire thread.

I'm sure there are marketers on Reddit, but the nature of virality itself makes it pretty robust against attempts at manipulation.

(You have to astroturf really hard or be a part of an existing wave, astroturfing reads different, so the best you can hope for is bending the narrative a step or two)

Re: Google confirms the leaked Search documents are real

#69

Post by [deleted] »

_heimdall wrote: post #50
kobalsky wrote: post #38

Earlier quoted context omitted.

didn’t they just leak the schema? we know they may be tracking that information but we don’t know how it affects the model

Would they track the data if they haven't been using it, or didn't expect to use it in the future?

[deleted]
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