The logo hints at differently sized apps or elements - I'm thinking of something retina/resolution independence related. Retina display MacBooks and iMacs, for example.
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WWDC 2012 (June 11 - 15)
61–66 of 66 posts
Re: WWDC 2012 (June 11 - 15)
#62$1,599? Understandable that they need the ~$7m in ticket sales, given that they just posted ~$11bn quarterly profits. ;)
Based on some completely suspect math, having 1000 engineers available for the length of the conference "costs" apple ~40 million dollars in productivity: num_engineers * total_session_hours * (revenue_per_emp / 2000) where num_engineers = 1000, total_session_hours = 40, and revenue_per_emp = 2020000‡ ‡ http://www.wolframalpha.com/input/?i=apple%20revenue%20per%2...
Good point. Still, the $7m is a minor dent in the overall cost, so it seems almost insignificant.
Re: WWDC 2012 (June 11 - 15)
#63Earlier quoted context omitted.
Based on some completely suspect math, having 1000 engineers available for the length of the conference "costs" apple ~40 million dollars in productivity: num_engineers * total_session_hours * (revenue_per_emp / 2000) where num_engineers = 1000, total_session_hours = 40, and revenue_per_emp = 2020000‡ ‡ http://www.wolframalpha.com/input/?i=apple%20revenue%20per%2...
Good point. Still, the $7m is a minor dent in the overall cost, so it seems almost insignificant.
I'd be almost willing to bet that because the cost is so insignificant to them, the WWDC ticket price is almost entirely meant to set a bar for the types of developers that Apple wants to attend the conference. Specifically, professional developers who make money from the Apple ecosystem, to which the ticket price is a pretty insignificant expenditure for the hopeful value that they recieve from being there.
Re: WWDC 2012 (June 11 - 15)
#64I don't understand why they don't offer a second class of "virtual tickets" where you get the same access to prerelease software and live streaming of sessions. As far as I can tell there are 3 "decoupled" reasons to attend wwdc: 1. Sessions and info, 2. Asking real apple employees questions, and 3. Meeting other devs/socializing.
I know lots of people that currently just do #3 without a ticket. Similarly #1 becomes possible for everyone after they release the videos. So really the only genuine reason to attend is #2 -- real deal access to apple devs. Under this perspective it seems less likely there would be such frenzied demand if everyone had a shot of viewing the sessions and getting the redacted info at the same time. It would also save a lot of people the need to buy a plane ticket and hotel on top of this already expensive endeavor, if all they want is to see sessions.
So basically, imagine something like a $500 virtual wwdc pass where you get a live stream, and a $1600 "Pro" pass where you get the perks of being there in person.
Re: WWDC 2012 (June 11 - 15)
#65$1,599? Understandable that they need the ~$7m in ticket sales, given that they just posted ~$11bn quarterly profits. ;)
I hear they made a rule internally that WWDC is supposed to pay it's own way. I certainly agree that it doesn't need to, but just thought you might find that interesting.
Re: WWDC 2012 (June 11 - 15)
#66I see a bunch of CPUs. I predict some upgrades on the iMac line. Also Rounded Rects are everywhere, http://www.folklore.org/StoryView.py?story=Round_Rects_Are_E...
Both Intel's Ivy Bridge and AMD's Radeon HD 7700/7800/7900M have been released this week. I expect the MacBook Pro and iMac lines to be refreshed.