Honestly the author is over thinking his solution to the problem. The way to solve this problem is to give people the option of viewing reviews that Yelp believes are of dubious origin. Add another section to the reviews page, and let the users decide how to process the extra information but frame it as possibly being untrustworthy with an explanation of why it was tagged as untrustworthy.
Yelp, You Cost Me $2000 by Suppressing Genuine Reviews. Here’s How You Fix It
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Re: Yelp, You Cost Me $2000 by Suppressing Genuine Reviews. Here’s How You Fix It
#62Is there a startup opportunity for an identity verification service whereby you do the ID verification once and then each service that wants to use it gets charged a smaller amount? Example: consumer goes to idverificationsite.com, registers there for free- they ask out of wallet questions to verify identity, potentially do a minimal background check too. You then use this login with Yelp, AirBnB, Getaround, etc. Yel…
It would be nice if this service was available more globally.
Re: Yelp, You Cost Me $2000 by Suppressing Genuine Reviews. Here’s How You Fix It
#63Earlier quoted context omitted.
> Surely Yelp can pick up on a continuous, consistent pattern of negative reviews. But a continuous, consistent pattern of one-shot negative reviews is also not particularly difficult for a competing business (or anyone with a grudge) to reproduce. This is a hard problem, and I don't think the credit check-style identity verification questions suggested in the post are going to solve it. For one thing, I think an ove…
Why would they find it creepy? You wouldn't need to say your using credit history. It would be as simple as asking the user a question "Please validate your a real person by answering these few questions". As far as the user is concerned it's just a few questions and answers.
Re: Yelp, You Cost Me $2000 by Suppressing Genuine Reviews. Here’s How You Fix It
#64Disclaimer: I don't work for Yelp but I have created other user-ratings-based sites before. It's not entirely fair to criticize Yelp for under-emphasizing negative reviews. One of the big hurdles to overcome on a user ratings site is that people are most motivated to write reviews when they are outraged. There is a massive selection bias, and if nothing is done to alleviate this, your site runs the risk of becoming a…
I'm not sure I can agree with that. Negative reviews are almost always far more helpful than positive reviews. Review sites should be careful about referencing positive reviews. The gold standard is Consumers Reports which is much more balanced than the average interent review site (where everything gets 4 stars) and thus much more helpful.
Re: Yelp, You Cost Me $2000 by Suppressing Genuine Reviews. Here’s How You Fix It
#651995 Q: How can you verify the quality of a ? A: Ask your . 2009 Q: Same question. A: Don't need no stinkin' people. We have the internets! 2012 Q: Internet solution doesn't work. How do we fix it? A: Use the 1995 solution.
1995 corollary: the is invariably a brother- or sister-in-law.
Re: Yelp, You Cost Me $2000 by Suppressing Genuine Reviews. Here’s How You Fix It
#66Wait, people actually use Yelp? Seriously? I find that to be the most shocking statement in the article.
Re: Yelp, You Cost Me $2000 by Suppressing Genuine Reviews. Here’s How You Fix It
#67I don't know if he's just being coy by saying this is an accident on Yelp's part. The actual reviews are here: http://www.yelp.com/biz/royal-transportation-moving-and-stor... . It's pretty obvious there is something fishy about the unfiltered reviews. Each reviewer first left a one line review "Amazing!!! one of a kind..one of the best sushi place" and "the best of the best" before their very detailed, glowing review…
Maybe I'm doing something wrong, but I was unable to find the sushi reviews here... Is Yelp changing the reviews as we read them?
Re: Yelp, You Cost Me $2000 by Suppressing Genuine Reviews. Here’s How You Fix It
#681995 Q: How can you verify the quality of a ? A: Ask your . 2009 Q: Same question. A: Don't need no stinkin' people. We have the internets! 2012 Q: Internet solution doesn't work. How do we fix it? A: Use the 1995 solution.
We're professional curators. That means every restaurant review (and shops, hotels, etc) has been written by an actual human professional who's opinion we hope you trust (we're a little more upscale than Lonely Planet, but we have our hip moments). So in a way, we're the anti-UGC. When you have crowds of people, all the ratings become a noisey 3-4 stars. Including Burger King. That's why I think Fodor's content is a good alternative. We're in the travel space, not local, but, it's a refreshing alternative.
Oh, and all our apps are FREE.
Re: Yelp, You Cost Me $2000 by Suppressing Genuine Reviews. Here’s How You Fix It
#69Re: Yelp, You Cost Me $2000 by Suppressing Genuine Reviews. Here’s How You Fix It
#70Worth mentioning is Yelp's long (alleged) history of using review filtering as a de facto racket to 'encourage' businesses to sign up for their paid services. A company I used to freelance for found that after they stopped paying Yelp for a premium account, they started seeing more negative reviews and a number of their positive reviews were filtered out. They got almost daily phone calls from Yelp marketing types es…