First question - is Fortnite even relevant anymore? The kids i know don't play it anymore been like 2 years. This shows how far behind O&G campaigns are. Unless they are trying out a marketing approach in a quiet space to hopefully build it out elswewhere.
Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool
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Re: Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool
#62I understand this is cringe, but: > one of the many entities directly responsible for destroying our planet Do any of you believe this narative? Honest question: isn't the destruction of the planet due to the 8 billion people that have to be fed, clothed, housed, entertained? Aren't fossil fuels directly responsible for the industrial revolution and people not starving anymore? I get that "Big Oil" might have delayed…
Re: Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool
#63Man we have really entered an era were companies have access to powerful tools to convince people using psychological techniques.
Re: Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool
#64I understand this is cringe, but: > one of the many entities directly responsible for destroying our planet Do any of you believe this narative? Honest question: isn't the destruction of the planet due to the 8 billion people that have to be fed, clothed, housed, entertained? Aren't fossil fuels directly responsible for the industrial revolution and people not starving anymore? I get that "Big Oil" might have delayed…
> "Big Oil" might have delayed some reforms Is the understatement of the century. They knew about global warming from internal research close to a decade before public science was able to gather enough data to raise alarm bells. Over that decade big oil spent time not researching greener alternatives or options for improving things but rather prepared for the globe spanning disinformation campaign you've so lightly r…
YouTube channel Climate Town has a very good summary of history of early climate chance action, The Time America Almost Stopped Climate Change
Re: Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool
#65> Kids today only care about online free-to-play shooter Fortnite Quite a statement tbh. I thought it’s all Minecraft and Roblox? And even then “only care about” are very strong words
Re: Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool
#66> Kids today only care about online free-to-play shooter Fortnite Quite a statement tbh. I thought it’s all Minecraft and Roblox? And even then “only care about” are very strong words
Re: Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool
#67Man we have really entered an era were companies have access to powerful tools to convince people using psychological techniques.
This has been the case for a hundred years already. It is why Santa is dressed in red. Why people buy diamond engagement rings. Why cigarettes were readily available for literally decades after they were already known to be harmful. And why American gun control laws have never matured despite all the evidence that proves the status quo isn’t viable.
Tbh I don't think this has anything to do with marketing. Guns are just a part of our culture regardless of whether we want them to be or not. If we were capable of changing this we'd be capable of doing a hell of a lot of other things, too, instead of sitting on our hands and loudly babbling about individual freedoms as a form of politics.
Re: Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool
#68Earlier quoted context omitted.
Ah, the Dolchstoßlegende of nuclear energy again. The Green movement was an absolute fringe group without power that never influenced any decision regarding nuclear energy in the 20th century.
Just recently the Greens got Germany to shutter their nuclear power plants increasing their use of coal.
Re: Shell using Fortnite, TikTok, etc. to convince kids fossil fuels are cool
#69Seems awfully suspicious that the two highest rated comments in this thread are both oil apologists and both say the same exact thing.
there really are a lot of "yes big oil may be bad, but here's why they aren't as bad as you think:"-type comments in this thread. maybe it's just a prevailing wind on HN though perhaps this is just my bubble, but I don't think I've ever met a person in real life who tries to defend oil companies
With this said, I am also happy to have a car and to use it from time to time to drive. It requires fuel and fuel is made by oil companies (directly or indirectly).
I am not sure this is "supporting" them, but I sure do not want them to close overnight (we have in France from time to time the apocalyptic version of fuel not being distributed - thanks to our unions who prepare us for Mad Max style futur if oil was to suddenly vanish :))