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Sao Paulo: A city with no outdoor advertisements (2013)

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Re: Sao Paulo: A city with no outdoor advertisements (2013)

#61

Post by _factor »

endisneigh wrote: post #21
diego_moita wrote: post #17

Earlier quoted context omitted.

Agree, São Paulo is as bad as most 3rd world big cities. But one less problem is one less problem, even if it isn't a big one. You get better when you eliminate problems.

Advertising is not definitely a problem to begin with, though. Advertising helps with a robust commercial industry and generates revenue for municipalities. Can it be done wrong? Of course. Nuance is lost on folks I suppose.

There is no net positive to advertising. Period.

Let me convince you that my product is better than the others by spending money to keep the information abundant and flowing.

Re: Sao Paulo: A city with no outdoor advertisements (2013)

#62

Post by rektide »

kroltan wrote: post #36

I lived until recently in Florianópolis, one of the state capitals of Brazil. It is a naturally beautiful island city, and it has an iconic bridge leading into it ("Ponte Hercilio Luz" if you want to search for photos). For some god forsaken reason, someone got away with building a gigantic - and I mean GIGANTIC - screen billboard right in line of sight of this historic postcard. I don't recall when it was installed,…

Far less offensive but the DC metro got screen ads & it just so cheapens the experience. Used to be a kind of impressive semi-brutalist feeling, which isn't super fancy or anything. But now just tacky.

Re: Sao Paulo: A city with no outdoor advertisements (2013)

#63

Post by dkga »

alganet wrote: post #37

Some additions: Stores also cannot use their full façade for advertising. Branding colors and details are OK, but logos cannot be too large (don't know the exact rule). The law is picky. Some stores cheat by having a glass façade, and using LEDs inside that glass. Like this: https://imgur.com/a/CLdUD1C Since this law was adopted, there's been an increase in full building graffiti, which is not banned. Now 10 years la…

Full-building graphite are one of the hallmarks of downtown Belo Horizonte. I remember as a kid seeing some of those impressive, surrealistic images. They made a big impression on me, I wish I knew who the artist(s) was/were.

Re: Sao Paulo: A city with no outdoor advertisements (2013)

#64

Post by gooseyman »

alganet wrote: post #37

Some additions: Stores also cannot use their full façade for advertising. Branding colors and details are OK, but logos cannot be too large (don't know the exact rule). The law is picky. Some stores cheat by having a glass façade, and using LEDs inside that glass. Like this: https://imgur.com/a/CLdUD1C Since this law was adopted, there's been an increase in full building graffiti, which is not banned. Now 10 years la…

Those full building works are awesome. I question whether the lack of billboards is truly related to the rise of these murals. They are on MASSIVE canvases that surely were not previously covered in totality by an ad. If this rise in these works is a response/reaction to the lack of color, then the quote in the article that “Advertising is both an art form and, when you're in your car or alone on foot, a form of entertainment that helps relieve solitude and boredom” has some validity. I would much prefer a ban on ads, but I question that correlation on these two.

We have murals and billboards in our town. The mutual started showing up in force with the rise of instagram.

Re: Sao Paulo: A city with no outdoor advertisements (2013)

#66

Post by WarOnPrivacy »

rektide wrote: post #62
kroltan wrote: post #36

I lived until recently in Florianópolis, one of the state capitals of Brazil. It is a naturally beautiful island city, and it has an iconic bridge leading into it ("Ponte Hercilio Luz" if you want to search for photos). For some god forsaken reason, someone got away with building a gigantic - and I mean GIGANTIC - screen billboard right in line of sight of this historic postcard. I don't recall when it was installed,…

Far less offensive but the DC metro got screen ads & it just so cheapens the experience. Used to be a kind of impressive semi-brutalist feeling, which isn't super fancy or anything. But now just tacky.

I used to ride the red line when the Metro first opened and you're right. I miss that patterned concrete atmosphere.

Re: Sao Paulo: A city with no outdoor advertisements (2013)

#68

Post by castlecrasher2 »

g3ol4d0 wrote: post #15
gota wrote: post #9

> Seven years on, the world's fourth-largest metropolis and South America’s most important city remains free of visual clutter and eye sore that plagues the majority of cities around the world. Unfortunately it suffers greatly - to a ridiculous level, in some places - from that ugliest kind of grafitti, convoluted "tags" made in single-stroke black ink I'm not sure if that is the case everywhere but in Brazil people…

pixo é arte

more like lixo am I right fellas

Re: Sao Paulo: A city with no outdoor advertisements (2013)

#69

Post by e-dt »

endisneigh wrote: post #34
ameister14 wrote: post #30

In the US, the state of Maine does not allow billboards. It's a thing I didn't notice until living elsewhere, and it's really nice.

[flagged]

Well, yes, but Maine and Vermont are also in the bottom ten states in terms of population. Surely there is not such a big difference in economic activity when you look at it per capita?

Re: Sao Paulo: A city with no outdoor advertisements (2013)

#70

Post by [deleted] »

gota wrote: post #25
g3ol4d0 wrote: post #15

Earlier quoted context omitted.

pixo é arte

I'm not arguing for or against that - I'm just stating a fact (there's a lot of pichação in São Paulo) and an opinion (I find it extremely ugly, even if I do like grafitti, including the more artistic and colorful tags)

[deleted]
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