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AdBlock Plus will soon allow "non-intrusive" ads by default

adblockplus.org

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Re: AdBlock Plus will soon allow "non-intrusive" ads by default

#61

Post by Deestan »

huhtenberg wrote: post #39

It should've been neither an opt-out nor an opt-in. Since it's a one-time notification, it should've explained the rationale behind this feature and asked for a decision. That would mean treating users as intelligent adults. Pre-selecting a good-deed option for them is annoying and insulting. I know that I don't like a good Samaritan behavior stuffed down my throat, so I would've gone and disabled this feature just a…

> Since it's a one-time notification, it should've explained the rationale behind this feature and asked for a decision. That would mean treating users as intelligent adults.

I disagree. This is the cowardly and helpless solution to the problem: When in doubt, throw Yet Another Dialog or installation wizard page in the user's face.

Programs should confidently do Something Sensible by default, and instead let the 25% who want something different be able to easily change it.

Less choices makes more happy: http://en.wikipedia.org/wiki/The_Paradox_of_Choice:_Why_More...

Re: AdBlock Plus will soon allow "non-intrusive" ads by default

#62

Post by petercooper »

As a publisher, I say bring it all on. The reducing effectiveness of display advertising online has forced publishers to find different, and more profitable, models. Some have gone the 'payola' route (tailoring content to advertisers' whims - whether discree or not), and others, like me, have started to produce products that can be directly promoted within our content.

Happily, these techniques are far more profitable, better tolerated by users, and not affected by ad blockers at all :-) So block ads all you like - the agile publishers will adjust and the ones relying on garish display ads will go under.. which means more opportunities for the agile ones.

Re: AdBlock Plus will soon allow "non-intrusive" ads by default

#63

Post by ch0wn »

randomwalker wrote: post #24

It is unfortunate that many people commenting here didn't bother to RTFA. In particular, from the FAQ: Are you stupid? Nobody wants this! The results of our user survey say something different. Only 25% of the Adblock Plus users seem to be strictly against any advertising. They will disable this feature and that's fine. The other users replied that they would accept some kinds of advertising to help websites. Some us…

Some users are even asking for a way to enable Adblock Plus on some websites only.

I'd actually use a blacklisting mode for ABP where I could use the regular lists, but only for selected websites.

Re: AdBlock Plus will soon allow "non-intrusive" ads by default

#64

Post by HaloZero »

Unfortunately it's still not available on Chrome (at least the beta install for it didn't have it?).

I think this is a good step in the right direction though I'm not sure entirely if its a great idea to have the developers decide, maybe a wiki-style process?

Re: AdBlock Plus will soon allow "non-intrusive" ads by default

#65

Post by comex »

hammock wrote: post #8

Beginning of the end. It's nice that the developers are giving users a choice, even if it's opt-out not opt-in. But AdBlock Plus is a tool to remove ads- that's it. And they're extremely good at it. The moment they become politicized and try to be "a tool to support small websites" or whatever nonsense, marks the beginning of the end.

This is basically what happened to Readability.

Re: AdBlock Plus will soon allow "non-intrusive" ads by default

#68

Post by notatoad »

muppetman wrote: post #45
randomwalker wrote: post #24

It is unfortunate that many people commenting here didn't bother to RTFA. In particular, from the FAQ: Are you stupid? Nobody wants this! The results of our user survey say something different. Only 25% of the Adblock Plus users seem to be strictly against any advertising. They will disable this feature and that's fine. The other users replied that they would accept some kinds of advertising to help websites. Some us…

This comment says all I want to say in reply: http://news.ycombinator.com/item?id=3342514 edit: This comment wasn't supposed to come over as rude, but given the downvotes and rereading it, I guess it probably does. Apologies.

your comment, being a link to another comment, added absolutely nothing to the conversation. therefore, it was downvoted. if you don't have anything to add, don't comment.

(and yes, i'm aware that this comment adds just as little or less to the discussion as its parent does.)

Re: AdBlock Plus will soon allow "non-intrusive" ads by default

#69

Post by antoviaque »

One of the authors, Ares2, gave some details on how it works technically. https://adblockplus.org/forum/viewtopic.php?f=1&t=8872&#...

There is a whitelist, mentioned in the FAQ, which lists a few companies which made it there: https://easylist-downloads.adblockplus.org/exceptionrules.tx...

Additionally (but the FAQ omits to mention it), a business partner of ABP can obtain a key - adding to his page, which will whitelist the content.

The main author Wladimir Palant then replies to the transparency concerns raised on the thread about this solution:

"Adding each domain name to the list individually simply wouldn't have been possible. The implementation is pretty complicated to make sure that this feature doesn't get abused - only one company can use this filter (because they have the corresponding private key) and we have a contractual agreement with them concerning how they can use it."

"We hope that the demand will be high :)"

Re: AdBlock Plus will soon allow "non-intrusive" ads by default

#70

Post by DiabloD3 »

Honestly, I'm not sure what the big deal is. Ads that do not distract from the content I would not mind being displayed.

Notice, however, "display" does not equate to "I'm actually looking at it, reading it, and then clicking on it", my mind's own ad blocker will happily ignore it.

I am not someone who believes in website ads as no one seems to have gotten rich advertising their product with website ads; I am not opposed to putting them on my own website, of course, advertisers are welcome to pay me, I just don't see the point in becoming one.

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