So physical spam is their scaling plan?
Yeah, seems pretty desperate to me. "We couldn't get enough people to install our app, so we started sending them junk mail urging them to do so."
Brave’s use of direct mailers
61–70 of 172 posts
Re: Brave’s use of direct mailers
#62To me these little things are what turned me away from using the browser. Every time you install it somewhere you have to manually turn all the crypto ads off, it's the only thing that doesn't sync across devices. These little nudges and 'growth hacks' if you will including that mailing campaign is exactly what I don't want in software that allegedly puts the user first. It doesn't seem like there is genuine innovati…
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Junk mail affects my life.
Re: Brave’s use of direct mailers
#63Crikey brave really come across like the telemarketing products of yesteryear. Kinda looks useful from the outside, but doesn't actually do anything better mostly just worse than all the optio a you had before.
Lol the only people I've encountered in the wild who had brave on their systems were folks here in Aus who were deep down the rabbit hole of American Christian right wing nut job conspiracy theories, like full maga supporting fruit loops.
Re: Brave’s use of direct mailers
#64No post body was provided.
Re: Brave’s use of direct mailers
#65Re: Brave’s use of direct mailers
#66This little stunt by Brave was clearly not the right move. Marketing is a necessity but if you sacrifice one of the core principals of your product i.e. privacy & security, what's the point? The scenario is something like this: Random person: recieves a physical mail right after installing Brave. Brave: we are so so private and don't ever sell or use your data. Random person: how did you get my address then right aft…
Lol the problem here is assuming privacy is one of braves main strengths or even goals. When it's not lol. Brave makes money off tracking you and exposing your data, not in keeping it private.
Re: Brave’s use of direct mailers
#67To me these little things are what turned me away from using the browser. Every time you install it somewhere you have to manually turn all the crypto ads off, it's the only thing that doesn't sync across devices. These little nudges and 'growth hacks' if you will including that mailing campaign is exactly what I don't want in software that allegedly puts the user first. It doesn't seem like there is genuine innovati…
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Junk mail has a massive ecological footprint.
Re: Brave’s use of direct mailers
#68Wait until they start sending CDs…
Re: Brave’s use of direct mailers
#69This little stunt by Brave was clearly not the right move. Marketing is a necessity but if you sacrifice one of the core principals of your product i.e. privacy & security, what's the point? The scenario is something like this: Random person: recieves a physical mail right after installing Brave. Brave: we are so so private and don't ever sell or use your data. Random person: how did you get my address then right aft…
> sacrifice one of the core principals
One of the more amusing principle/principal mixups I've seen. (Their principals must indeed be brave if this is a potential outcome).
Re: Brave’s use of direct mailers
#70I have a cynical take on the prevalence of marketing in our society. This may not apply to Brave specifically, but while we're on the topic of marketing:
I wonder if growing wealthy inequality means that consumers simply don't have enough wealth to make honest exchanges worth while. The powers-that-be look for ways to "grow" and consider making an honest product and simply selling it, but the common people don't have enough wealth to give in exchange for an honest product, so instead they put their money into advertising and other "growth" efforts.
Brave may be an example of this, what if consumers simply don't have enough wealth to finance the development of an honest consumer focused browser? In that case you would expect to see companies like Brave, even if their intentions are good, turning to less honest sources of income.
Consumer focused software seems to be on the decline, and for the first time I'm wondering if this is due to large scale economic reasons.