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Impossible food sues to cancel earlier trademark owners

impossiblehq.com

61–70 of 205 posts

Re: Impossible food sues to cancel earlier trademark owners

#61
When you look at the ImpossibleHQ vs Impossible Foods logo, it's obviously, without a doubt, a complete rip off.

It's the sort of lawsuit that I would expect ImpossibleHQ to put against Impossible Foods, obviously not vice versa.

It seems so clearly a rip off of the logo, that it's the kind of lawsuit that I want to invest in. Like -- I want to help fund a lawsuit against Impossible foods for millions that they ripped off the logo/trademark illegally.

Is there any past examples of investment/crowdfunding for a lawsuit, where the investors earn returns if a lawsuit succeeds?

This feels like an interesting opportunity for grassroots crowdfunding/investment for a David vs Goliath situation.

Re: Impossible food sues to cancel earlier trademark owners

#62

This very much reinforces my scepticism and distrust towards this trend of branded so-called "meat-substitutes" and "plant-based cheeses" etc. I am not a vegetarian or a vegan but, if I were, I would simply eat vegetables, legumes, pasta, rice, bread, fruits, nuts, you name it. It's not so hard, it's just normal food that has always existed and has always been a part of my diet anyway. People have eaten non-meat prod…

Modern meat substitutes exist because texture is a huge part of eating and also people tend to go with the cuisine they're familiar with. Stocking a kitchen for the first time to cook Indian food is also a bit pricy. There are a lot of spices that you need to buy if you want to do it right, and they aren't cheap.

Re: Impossible food sues to cancel earlier trademark owners

#63
post #21

Didn’t Nissan try something similar to a guy with a the last name Nissan and a computer company he named Nissan Computers? I wonder if he might have some recommendations to help fight this corporate bully.

Had a friend named Mike Rowe. We always thought he should start Mike Rowe Computers.

[deleted]

Re: Impossible food sues to cancel earlier trademark owners

#64
Walgreens tried to pull this against one of ClearHealth's (Open source EMR system) trademarks. We prevailed but expect to spend $20k in legal fees and in TTAB court you could not recover fees (at that point in in time anyway).

https://ttabvue.uspto.gov/ttabvue/v?pno=92058521&pty=CAN

Re: Impossible food sues to cancel earlier trademark owners

#65
post #51

docket seems to be this: https://www.courtlistener.com/docket/59791788/impossible-foo... I'm interested in seeing Impossible Food's complaint. Anyone with PACER access want to download them and share/contribute them to courtlistener?

I just added it. Edit: also added the order to dismiss due to lack of personal jurisdiction and the trademark report document.

Re: Impossible food sues to cancel earlier trademark owners

#66
post #61

When you look at the ImpossibleHQ vs Impossible Foods logo, it's obviously, without a doubt, a complete rip off. It's the sort of lawsuit that I would expect ImpossibleHQ to put against Impossible Foods, obviously not vice versa. It seems so clearly a rip off of the logo, that it's the kind of lawsuit that I want to invest in. Like -- I want to help fund a lawsuit against Impossible foods for millions that they rippe…

> Is there any past examples of investment/crowdfunding for a lawsuit, where the investors earn returns if a lawsuit succeeds?

Sounds like you're describing litigation funding (a fairly established market). You'd probably want to back it by insurance to cover the investors and party bringing the action against adverse costs exposure.

Litigation funding is often provided by insurers anyway as a result, as they can put up the cash, and cover the risk of costs via their insurance.

Re: Impossible food sues to cancel earlier trademark owners

#67

"Earlier trademark owner" and longtime HN member here. Happy to answer whatever questions I can.

In your opinion, is this coming from an overly aggressive IP-focused legal team more used to the way biotechs operate? Do you think the board is aware?

Speaking of investors: Have you thought about making some of the celebrity voices who own a piece of the pie aware of what Impossible Foods is doing?

In addition to blue-chip institutional investors, Impossible Foods’ existing individual investors include Jay Brown, Common, Kirk Cousins, Paul George, Peter Jackson, Jay-Z, Mindy Kaling, Trevor Noah, Alexis Ohanian, Kal Penn, Katy Perry, Questlove, Ruby Rose, Phil Rosenthal, Jaden Smith, Serena Williams, will.i.am and Zedd.

https://impossiblefoods.com/media/news-releases/2020-08/impo...

Re: Impossible food sues to cancel earlier trademark owners

#68

Case number for locating it in PACER: 5:2021cv02419 At a glance of the complaint it seems that Impossible X started this with complaints and legal action against mpossible Foods for infringing on their trademarks. The complaint additionally shows that Impossible X was granted their registration of IMPOSSIBLE on Jan 9th, 2018.

Here's a list of Impossible trademarks: https://impossiblex.com/trademarks/

Note the logo: Class 041 | 025 | 12/18/2012 https://trademark.trademarkia.com/impossible-85578345.html

The registration date was in 2012, and, apart from the blank line in the middle, is identical to impossible food's logo. Both use League Gothic Font.

Re: Impossible food sues to cancel earlier trademark owners

#69
post #24

Earlier quoted context omitted.

Everything I've seen suggests to me that most people's annoyance with perceived "preachy" vegans comes from cognitive dissonance around being forced to confront that vegans have a good point. Why confront real issues when you can make a bacon joke and say "oh, I could never give up cheese"? It's like when talking with someone who is very disciplined about exercise. Many will say something like "wow you're so lucky to…

Vegans do have a good point, however, for the majority of the population food is just something that they crave, eat for taste, or because it is thrust in their face daily by corporations. They aren't doing it for the sake of killing, and therefore the point that vegans make isn't something people consider nor care for. I personally think your diet should be based on nutrition, with morals and the environment followi…

That's the rub, though - we know that vegetarian (including vegan) diets are nutritionally complete and applicable at virtually all stages of life [0], yet people make choices that result in hundreds of billions of animals being slaughtered each year. The cognitive dissonance that accompanies eating meat is extraordinarily pervasive [1].

0. https://pubmed.ncbi.nlm.nih.gov/19562864/

1. https://en.wikipedia.org/wiki/Psychology_of_eating_meat#Meat...

Re: Impossible food sues to cancel earlier trademark owners

#70
post #40

Earlier quoted context omitted.

Black person here. I don't think (though I'm not going to say I'm 100% certain) that the word "prejudice" is best here? You (very probably) made a choice to be a certain way, here. So, the "judice" part is correct, and people should perhaps be nicer, but this doesn't feel like the right word.

A victim complex is a common response when privileged people realize others find them insufferable.

That’s an interesting argument when we are talking about blacks.
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