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I once asked here about how you would start an online business without interacting with Google, and I think that somewhat echoes the problem you've mentioned. While totally possible to do these things without social media, there is a challenge posed by the fact that the big platforms have captured the audiences you might have engaged with if they weren't already occupied. If it weren't for those big platforms, many p…
We desperately need new companies emerging and taking over FAANGs. It’s been too long. I think about big tech same as what we thought of HP, Oracle and IBM 20 years ago. Time to conquer them and make them obsolete. If we don't, we're guaranteeing absolute stagnation of the society in many insiduous ways. Always watching, always controlling Big Tech dystopia.
If there is a new player in the field, what or who is going to stop FAANGs from buying the competitors (even it violated the antitrust law)? Sure we do have Sherman Antitrust Act for this... but no one bothering to do the enforcement and the companies are not going to stop for the goodness of their hearts.
We cannot expect the small/newcomer companies to try to compete against FAANGs and hoping thing changes. The only way we can get the enforcement seriously is the Congress itself. Frankly, the Congress prefers to listen to their corporate masters over their constituents.