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The Law of Shitty Clickthroughs (2012)

andrewchen.com

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Re: The Law of Shitty Clickthroughs (2012)

#61

I sometimes think, that marketing is one of the worst thing that happened to us. It is constantly destroying all things that worked really well for us. There were times when checking my mailbox (I mean physical one) was either important - taxes, administration, bills or fun - postcards from family and friends. Now it’s 99% spam. It’s not worth checking. Email - the same. Mostly spam and shitty newsletters that will '…

To take the counter argument. Modern technology has enabled me to avoid advertising bullshit. I live in a world devoid of ads. In the 1990s, I used to watch TV and there were lots of ads. Now I have Netflix and the ad blocker takes care of YouTube. There were magazines and newspapers you had to buy but were full of ads. Now it’s free and the adblocker takes care of the ads. Radio ads. Now podcast where you can fastfo…

A better measure than anecdata is looking at actual advertising impressions per capita for the population at large.

There's also the question of qualitative change, such as personally targeted advertising and the infrastructure and methods (massive pervasive surveillance) required to support that.

Given global ad spending trends and the consequences of targeted manipulation and mass surveillance, I'd strongly suggest your life is not nearly so free of advertising's influence as you testify, and perhaps even believe.

Re: The Law of Shitty Clickthroughs (2012)

#62

Speaking of laws, there should be a law that forces blogs to put publication dates below article titles. Was this article published yesterday or 10 years ago?

I'd be OK if it was at the bottom of the article. And make sure the year is there, too. I've seen far too many blog skins that only show "Oct 15" (for example) but no year anywhere.

Because "evergreen" content is in fact part of the problem being described here.

Re: The Law of Shitty Clickthroughs (2012)

#63

I sometimes think, that marketing is one of the worst thing that happened to us. It is constantly destroying all things that worked really well for us. There were times when checking my mailbox (I mean physical one) was either important - taxes, administration, bills or fun - postcards from family and friends. Now it’s 99% spam. It’s not worth checking. Email - the same. Mostly spam and shitty newsletters that will '…

I agree, but the answer isn't less technology the only way to solve this is with better tech
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