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My first year at Magic Leap and the opportunity ahead

magicleap.com

61–70 of 174 posts

Re: My first year at Magic Leap and the opportunity ahead

#61

I think HN is pretty set on the fact that Magic Leap is vaporware, isn't it? do they even have a product?

Surely the NDAs that were signed when they were previewing the tech to journalists have expired. I'd love to know what it was they were seeing that resulted in so many articles announcing something great was coming.

For me, only the Segway (Ginger) was a bigger disappointment.

Re: My first year at Magic Leap and the opportunity ahead

#62
post #43

Earlier quoted context omitted.

One on my list of mind boggling "Tech 2.0" scams were: 1. Teranos 2. Magic Leap 3. Andelur Ghost Only the last one still didn't get enough media attention. People who scored Andelur handshakes with the military & intelligence are the types who did it for Advanced Tactical Security & Communications Ltd ( https://en.wikipedia.org/wiki/ADE_651 ) Andelur is basically trying to sell the governments around the world a Chin…

Do you mean Anduril? I have only a passing knowledge of Anduril, thanks for sharing your impression of them. But knowing his track record, I tend to believe Palmer Luckey has the ability to achieve daring innovations. That said, with quantum leap innovation, failure is the more likely outcome.

> Ghost is practically invisible to the targets it observes, with a frontal cross-section smaller than some of the phones I have owned over the years. Stay tuned for true invisibility.

I don't tend to believe people telling something like this being credible.

Especially when they try to pass lobotomised Chinese RC toy heli for "an Apex of Aerospace Engineering," and carefully photoshops all its photos to disguise its Made in China ancestry https://ibb.co/8DT5JMc

And now these guys seem to be heading towards starting an IPO.

Re: My first year at Magic Leap and the opportunity ahead

#63

I must admit I'd forgotten about Magic Leap, amazed to see they're still going and raising even more money. In my head, I always put them in a bucket with Theranos and uBeam, Startups who made product claims which experts in their fields said were not possible. I guess slick marketing wins over those doubts in some VC circles but you wonder if anyone at the early stage Magic Leap investors is getting asked tough ques…

> Startups who made product claims which experts in their fields said were not possible.

Can you clarify what you mean by this? What aspect is considered impossible? Augmented Reality has been around for a while. There's the Microsoft HoloLens. Not to mention all the AR demos Apple does whenever they announce a new iPhone.

Check out this page, for example:

https://www.apple.com/augmented-reality/

especially the Snapchat one. You have rendered images being obscured by physical objects directly "in front" of them.

If anything, Magic Leap seems a bit ordinary with only its size being the standout feature. But, even there, it looks like they're already beat by Snapchat's Specatcles (see: https://www.spectacles.com/ )

So I fail to see how Magic Leap's product claims are in any way similar to Theranos or uBeam. If anything, their claims are not that impressive given the competition.

Re: My first year at Magic Leap and the opportunity ahead

#64

I must admit I'd forgotten about Magic Leap, amazed to see they're still going and raising even more money. In my head, I always put them in a bucket with Theranos and uBeam, Startups who made product claims which experts in their fields said were not possible. I guess slick marketing wins over those doubts in some VC circles but you wonder if anyone at the early stage Magic Leap investors is getting asked tough ques…

> Startups who made product claims which experts in their fields said were not possible. Can you clarify what you mean by this? What aspect is considered impossible? Augmented Reality has been around for a while. There's the Microsoft HoloLens. Not to mention all the AR demos Apple does whenever they announce a new iPhone. Check out this page, for example: https://www.apple.com/augmented-reality/ especially the Snapc…

Clearly you do not know of their history leading up to the release of the first ML device. Hype, magical promises, and fake demos galore.

Re: My first year at Magic Leap and the opportunity ahead

#65

I never quite figured out these tweets: https://twitter.com/benedictevans/status/656667346837200896?... I’ve had the Magic Leap demo. It was worth going to Florida for. https://twitter.com/benedictevans/status/842399282485460992?... So, a while ago I said that seeing Magic Leap was the coolest thing I'd seen since the iPhone. It's now much cooler than that. Any suggestions?

I could be wrong on the timeline, but wasn't Ben Evans at that time a partner at Andreesen Horowitz. Partners are expected to be cheerleaders of their investments. After all difficult technologies become manifest by cheerleading them until one of them catches on.

Re: My first year at Magic Leap and the opportunity ahead

#66
At least in earlier stages, Magic Leap's marketing and communications were fun and accessible. This blog post is pure corporate jargon - "engaged a number of strategic partners to further bolster our support," "accelerated the organization’s pivot to enterprise, brought our industry-leading capabilities to new customers," "our core business objectives remain focused on enterprise solutions, there continues to be intense interest in the application of Magic Leap’s technology in the consumer space"

Re: My first year at Magic Leap and the opportunity ahead

#67
post #27

I can't believe VCs put another 500M$ in this (even at the same last valuation). If only we could have that money for our Lynx[0] headset... [0] https://lynx-r.com

You can't believe it, because you think there's a rational process involved in investment decisions. After watching how things go for some time, I came to believe that who you are and what connections you have is far more important.

It is a rational process. The mistake is in thinking that anyone involved cares about technology or value delivered to customers as anything but an afterthought.

Re: My first year at Magic Leap and the opportunity ahead

#68

I must admit I'd forgotten about Magic Leap, amazed to see they're still going and raising even more money. In my head, I always put them in a bucket with Theranos and uBeam, Startups who made product claims which experts in their fields said were not possible. I guess slick marketing wins over those doubts in some VC circles but you wonder if anyone at the early stage Magic Leap investors is getting asked tough ques…

> Startups who made product claims which experts in their fields said were not possible. Can you clarify what you mean by this? What aspect is considered impossible? Augmented Reality has been around for a while. There's the Microsoft HoloLens. Not to mention all the AR demos Apple does whenever they announce a new iPhone. Check out this page, for example: https://www.apple.com/augmented-reality/ especially the Snapc…

I was careful to say "product claims" and not products. I don't doubt AR is possible, but that the claims Magic Leap made in their early demonstrations were not realistic.

I was thinking of the early demonstrations they had, where the lighting and occlusion just didn't seem plausible (e.g. the infamous whale demo https://youtu.be/LM0T6hLH15k?t=30). These early demos were called out by skeptics as being not plausible (https://www.theregister.com/2016/12/09/magic_leap_neither_ma... or https://www.theinformation.com/articles/the-reality-behind-m...)

Is AR possible, sure, but it has restrictions and when Magic Leap's product hit the market those restrictions were obvious.

Re: My first year at Magic Leap and the opportunity ahead

#69
post #62

Earlier quoted context omitted.

Do you mean Anduril? I have only a passing knowledge of Anduril, thanks for sharing your impression of them. But knowing his track record, I tend to believe Palmer Luckey has the ability to achieve daring innovations. That said, with quantum leap innovation, failure is the more likely outcome.

> Ghost is practically invisible to the targets it observes, with a frontal cross-section smaller than some of the phones I have owned over the years. Stay tuned for true invisibility. I don't tend to believe people telling something like this being credible. Especially when they try to pass lobotomised Chinese RC toy heli for "an Apex of Aerospace Engineering," and carefully photoshops all its photos to disguise its…

The video you shared is unbelievable (in every sense of the word).

Re: My first year at Magic Leap and the opportunity ahead

#70

I must admit I'd forgotten about Magic Leap, amazed to see they're still going and raising even more money. In my head, I always put them in a bucket with Theranos and uBeam, Startups who made product claims which experts in their fields said were not possible. I guess slick marketing wins over those doubts in some VC circles but you wonder if anyone at the early stage Magic Leap investors is getting asked tough ques…

> Startups who made product claims which experts in their fields said were not possible. Can you clarify what you mean by this? What aspect is considered impossible? Augmented Reality has been around for a while. There's the Microsoft HoloLens. Not to mention all the AR demos Apple does whenever they announce a new iPhone. Check out this page, for example: https://www.apple.com/augmented-reality/ especially the Snapc…

https://www.spectacles.com/creatorform "The new Spectacles are not for sale."
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