Boring SEO guide for the non-lazy • Hacker News Board

Re: Boring SEO guide for the non-lazy

#61

Post by MonaroVXR » Thu, Sep 30, 2021, 11:56 PM UTC

donohoe wrote: post #46

the__alchemist wrote: post #26

I disagree on not building your own blog engine as a general rule: Building a blog engine can be as simple as using a markdown-to-HTML converter library on your server, and using your backend's admin interface. Or a simple HTML page with a big text box and submit button. Depending on use case, this can be fine. The cognitive complexity of integrating with a 3rd-party engine can be more complicated than writing a simp…

As a general rule; please do not build your own blog engine. Unless you're doing something simple, then fine. Also, do build your own blog engine if you are also happy to manage META tags for Twitter, OpenGraph (Facebook) and general META tags for each post. Also if you are good with generating your own schema.org JSON for Search engines, manage your own taxonomies (tagging, categories, events, locations, authors), a…

What's more to it?

Re: Boring SEO guide for the non-lazy

#62

Post by Gustomaximus » Fri, Oct 01, 2021, 4:29 AM UTC

>"Do not outsource the writing. Vetting good writers is difficult and time-consuming. They are also expensive. If you are just starting out, you probably do not have the time and the money to do it right."

Not sure I agree. Outsourcing is great IMO but you need 2 things;

1) Give them a solid brief on what you want. This take times but not as much as writing. And a bunch like KW research you need to do anyway before you would write.

2) Rewrite what they wrote after. Don't accept the article as finished, take it as a template to base your own off. Ask for a higher word count than you need and you can cull back content while adding more and rephrasing. At least for me I find it personally much faster re-writing an article that's been given to me than starting from scratch.

Particular for point 2 I find an efficient middle ground between writing and not.

Re: Boring SEO guide for the non-lazy

#63

Post by XCSme » Fri, Oct 01, 2021, 1:44 PM UTC

the__alchemist wrote: post #26

I disagree on not building your own blog engine as a general rule: Building a blog engine can be as simple as using a markdown-to-HTML converter library on your server, and using your backend's admin interface. Or a simple HTML page with a big text box and submit button. Depending on use case, this can be fine. The cognitive complexity of integrating with a 3rd-party engine can be more complicated than writing a simp…

Can confirm, built my own markdown-to-HTML PHP blog: https://github.com/Cristy94/markdown-blog