They could add the CueCat to their list. I seem to remember that Wired got all excited about it at the time. https://en.wikipedia.org/wiki/CueCat
I never thought it would go anywhere because who would buy hardware just for that? But I did kinda admire that they tried.
One of those 'oh man great idea ... oh no I don't think it will ever work' kinda situations.
It was very much a fun early mass consumer days of the internet kinda shot in the dark / fun to me.