Summary: Facebook is fucked.
Google Joins Apple to Opt-out of Mobile Advertising IDs
61–70 of 206 posts
Re: Google Joins Apple to Opt-out of Mobile Advertising IDs
#62> However, if Mark Zuckerberg goes back on the drawing board to figure what went wrong, he’ll probably realize that data breaches and privacy awareness aren’t the causes of an impending downfall. > Instead, a lack of effort in developing their own operating system a decade ago might be Facebook’s biggest regret. And this has come back to bite them today. Crazy that it came to this.
Is it that crazy? It's the reason Google not only developed Android, but Chrome, ChromeOS, Fuchsia, the Google speaker thing and all that, and Samsung has Tizen, which is sort of their plan B, of plan F or whatever, and Amazon developed the Fire line, Alexa, AWS, the speaker thing, etc. They know they can't trust each other. Even Apple had to develop their own maps! It's really a surprise Facebook was so blindsided b…
Re: Google Joins Apple to Opt-out of Mobile Advertising IDs
#63Earlier quoted context omitted.
Zuck is personally all in on capturing the VR and AR market and making it the next ubiquitous computing platform. They already have their own OS. One fifth of the company is working on VR and AR, 10,000 employees. They are pouring billions into it. Zuck likely understands that he missed the platform boat last time around and doesn't intend to miss the next one. https://www.theverge.com/2021/3/12/22326875/facebook-rea…
I don't think VR will ever take over the world. Too many people get motion sickness from it and I don't think it's only a matter of more pixels/fps. AR... maybe. My personal opinion is the needed electronics (and especially the battery tech) aren't small enough yet, if we're talking AR glasses. If we're talking AR on phones, where's the killer app? Pokemon go?
Off the top of my head, some very big ideas that are being worked on: * Clothing fit without actually going to a store and trying things on. * Construction assistance (being able to know where things are in walls, being able to measure things accurately in 3 dimensions, check out the leica RTC360) * Furniture arrangements or additions in a home. e.g. use the ikea app to plop down a SÖDERHAMN to see how it would work and look in your space. * See what a room would look like with different paint. I've actually tried this with an app on my iPad recently, and it is still a little glitchy, but was really freaking cool vs using paint swatches or buying test pints of paint. * Troubleshooting and repair. I tried out this really cool app last year called inspectAR (https://www.inspectar.com/). The desktop app was mindblowing and at my last job when I did lots of circuit board repair/manufacturing adjustments this would have been insanely useful! I can only imagine how nice this would be to have on a trip to Shenzhen for troubleshooting production issues.
Beyond this, yes, games are a huge potential for AR. Brush it aside as something unimportant since it isn't "useful" or whatever, but games are a huge part of people's lives at this point. I've been waiting for a company called TiltFive which basically spun out of valve to launch their AR hardware, it looks and sounds really impressive.
The list goes well past this, but AR has some serious potential.
Re: Google Joins Apple to Opt-out of Mobile Advertising IDs
#64Facebook has billions of users on several different apps. And people log into these apps to use them. FB, Instagram, Whatsapp. Cross-app tracking is not a big deal, they already know who you are.
The big hits are going to be a reduction in data collected by other apps fed to Facebook, and in measurement and attribution (like app install ads). If anything, it can actually strengthen their walled-garden data moat when advertisers realize that it's still the most efficient way to reach users. Their last earnings report shows significant growth and is the opposite of a struggling business.
Re: Google Joins Apple to Opt-out of Mobile Advertising IDs
#65But perhaps Facebook will eventually find a new way out anyway.
Re: Google Joins Apple to Opt-out of Mobile Advertising IDs
#66Earlier quoted context omitted.
I don't think VR will ever take over the world. Too many people get motion sickness from it and I don't think it's only a matter of more pixels/fps. AR... maybe. My personal opinion is the needed electronics (and especially the battery tech) aren't small enough yet, if we're talking AR glasses. If we're talking AR on phones, where's the killer app? Pokemon go?
You're saying it ain't small enough yet. Another way to say it is, it'll get there, but in the future. That's what FB is investing in
Re: Google Joins Apple to Opt-out of Mobile Advertising IDs
#67Earlier quoted context omitted.
This is common for Substack articles recently: It delivers a conclusion readers want to hear (Facebook bad! Zuckerberg going to lose a lot of money! Business model destroyed!) but the reality doesn’t quite match the pitch once you decipher the underlying facts. It feels like Substack authors got started in an ultra-competitive world where they knew clickbait journalism was the norm, so they’ve gone all-in on saying w…
It's not just substack. It's a plague that has infected regular journalism; they're just more cunning in disguising it. Think about all the "Sources say" articles you've read at 'respected publications' over the past few years. How many of them turned out to be true or collaborated?
Are they? For instance, Ars Technica used to be a source of high quality tech journalism for nerds, where the journalists seemed to really “get it”. There’s still some of that left, but in the recent years, I observed more and more bland nothingburger articles coated in clickbait titles popping up in my feed; to add insult to injury, the comment section was sinking deeper and deeper into tribal outrage, consistent with the rest of the (Anglo, at least) Internet. I finally unsubscribed last year. Now I know zero source of consistent high quality tech journalism.
Re: Google Joins Apple to Opt-out of Mobile Advertising IDs
#68Earlier quoted context omitted.
On 1, I don't think it's a contradiction. It's opt-in by default, and to actually find the setting to opt-in, it's buried deep in the Play Services settings. That's how I read it.
It's opt-out: https://support.google.com/googleplay/android-developer/answ... Which undermines the whole premise of the article.
Re: Google Joins Apple to Opt-out of Mobile Advertising IDs
#69The article manages to contradict itself at every turn. For example: "Only yesterday, Google announced its plans to make advertising ID an opt-in feature." A few paragraphs later: "Google’s opt-out ad-tracking popup isn’t on the forefront like in iOS. Instead, it’s buried deep in the Google Play Service settings — which could be difficult for the non-tech savvy user to find out." And this opener: "Facebook has a mark…
this chain of events is about to trigger an irreversible slump in Facebook’s advertisement business Surely the majority of ads Facebook sells are displayed on Facebook's properties (Facebook, apps, IG, etc), where they'll have the logged in user's details already and don't need the user's device mobile advertising ID. That's not to say this won't impact them at all, because it will, but it's not exactly the sky falli…
Re: Google Joins Apple to Opt-out of Mobile Advertising IDs
#70Earlier quoted context omitted.
I don't think VR will ever take over the world. Too many people get motion sickness from it and I don't think it's only a matter of more pixels/fps. AR... maybe. My personal opinion is the needed electronics (and especially the battery tech) aren't small enough yet, if we're talking AR glasses. If we're talking AR on phones, where's the killer app? Pokemon go?
The sickness thing has been solved on the hardware side. It's only software that is the issue. Remember when FPS games would never take off because they gave people motion sickness?
Maybe Occulus does it better, I'll never know though.