I think part of TikTok's success is the fact that they have a public/guest browser platform[0] that doesn't restrict you from seeing content without an account. It means people who wouldn't usually have the mobile app can still be a part of the action, and that may eventually drive them to sign up. It's actually almost unbelievable that you can browse endlessly and never once be prompted to sign up unless you try to…
Instagram in particular seems to have gotten much more aggressive in not letting you view anything without an account. For whatever reason though businesses like restaurants and bars will often nominally "have" a wide range of social media accounts, Instagram is often the only one with actual content. I used to be able to reasonably use these but I now seem to get a wall requiring login immediately. It's possibly/pro…
TikTok Remix Culture
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Re: TikTok Remix Culture
#62I think part of TikTok's success is the fact that they have a public/guest browser platform[0] that doesn't restrict you from seeing content without an account. It means people who wouldn't usually have the mobile app can still be a part of the action, and that may eventually drive them to sign up. It's actually almost unbelievable that you can browse endlessly and never once be prompted to sign up unless you try to…
Instagram in particular seems to have gotten much more aggressive in not letting you view anything without an account. For whatever reason though businesses like restaurants and bars will often nominally "have" a wide range of social media accounts, Instagram is often the only one with actual content. I used to be able to reasonably use these but I now seem to get a wall requiring login immediately. It's possibly/pro…
Re: TikTok Remix Culture
#63What’s really interesting about TikTok is that they’ve seem to have successfully taken making a fool of yourself on the internet (and out in public if you dance outside) mainstream. I have no idea what compels otherwise everyday people to post embarrassing and sometimes way too personal videos for potentially millions of people to laugh at but they do it. Of course, there are a lot of issues with the app itself, but…
Re: TikTok Remix Culture
#64I think part of TikTok's success is the fact that they have a public/guest browser platform[0] that doesn't restrict you from seeing content without an account. It means people who wouldn't usually have the mobile app can still be a part of the action, and that may eventually drive them to sign up. It's actually almost unbelievable that you can browse endlessly and never once be prompted to sign up unless you try to…
It’s a pretty common pattern these days; you can also see IG progressively locking down web features tighter and tighter for example.
Re: TikTok Remix Culture
#65Earlier quoted context omitted.
Also, it's the first social platform I've seen that has solved the new user growth problem - every user's first few videos are guaranteed hundreds of views no matter what. So good content naturally rises without having to be spammy/promote itself. Compare that to something like Twitch where growing a stream to even getting 30 regular viewers can take years of grinding and a ton of hustle. The average follower count f…
> I've seen that has solved the new user growth problem There's always a cost, established celebs have trouble keeping up their fame. There's always some big players quit Douyin (Chinese version of Tiktok) after burn out. No one rules Tiktok forever (which is a good thing for consumers)
It could become a problem for them if another app offered creators a better deal, but such an app still has network effects to contend with (you can offer creators a better deal but if the viewers don’t follow them it won’t work).
Re: TikTok Remix Culture
#66I think part of TikTok's success is the fact that they have a public/guest browser platform[0] that doesn't restrict you from seeing content without an account. It means people who wouldn't usually have the mobile app can still be a part of the action, and that may eventually drive them to sign up. It's actually almost unbelievable that you can browse endlessly and never once be prompted to sign up unless you try to…
Re: TikTok Remix Culture
#67I think part of TikTok's success is the fact that they have a public/guest browser platform[0] that doesn't restrict you from seeing content without an account. It means people who wouldn't usually have the mobile app can still be a part of the action, and that may eventually drive them to sign up. It's actually almost unbelievable that you can browse endlessly and never once be prompted to sign up unless you try to…
Re: TikTok Remix Culture
#68I have never seen so many to say "average" people on tiktok like on any other social platform, in a sense that I can relate to those people and don't feel like a celebrity is trying to feed me some content down my throat. There's so much of normalization of everything that I'm blown away by how normal Tiktok is, you can see teenagers struggling in a school, you can see people hating their 9-5 jobs, you can see crafts…
Re: TikTok Remix Culture
#69Earlier quoted context omitted.
It’s great to occasionally see success stories from companies that break the mold and can be used as examples a-la-Craigslist. Without them we’re forever stuck with “I know that a signup lightbox on first visit is ugly, but it converts!”
Though, sadly, things like Facebook Marketplace are eating nice sites like craigslist: https://dealerpromoterpro.com/wp-content/uploads/2021/03/Sim...
Re: TikTok Remix Culture
#70Earlier quoted context omitted.
It’s definitely a fount of creativity! Maybe it’s all the Gen Zers but it’s also the least toxic social network around. There’s so much joyful content there.
It is probably the most heavily moderated social network. It is I think also something that must have been created by someone not from the US. Americans belief in free speech also means you get a lot of bad with the good. TikTok surgically removes the bad.