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Apple to kill Epic’s accounts on Friday the 28th

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Re: Apple to kill Epic’s accounts on Friday the 28th

#61

Apple doesn’t get 30% when retailers sell iTunes gift cards.

But they do once the consumer spends that gift card. So charing 30% for the gift card would sort of be charging the Apple tax twice, wouldn't it?

If retailers get 20% of a $100 iTunes gift card, then Apple gets $10, the developer gets $70, and the retailer gets $20.

Epic should sell iTunes gift cards.

Re: Apple to kill Epic’s accounts on Friday the 28th

#62
I don't understand the comparisons to game consoles.

You buy an Xbox or a playstation, and it's a game playing machine. It just plays video games.

You buy a mobile phone. And it's a general computing device.

It's very much arguable that it's necessary for modern life.

Re: Apple to kill Epic’s accounts on Friday the 28th

#63
post #7

Seems pretty straightforward to me. If you sue me, and go out of your way to publically attack me, I'm not willing to do business with you until it's settled, if ever again.

But can you be banned from doing business with millions of other people for offending the gatekeeper?

Why should Epic get to enjoy a market that Apple built without giving Apple anything or following the rules of the platform?

Should anybody be able to post anything they want on HN or YouTube or Facebook etc.? They can't.

Does Epic allow anyone to sell content for Fortnite without giving Epic any money? They don't.

Re: Apple to kill Epic’s accounts on Friday the 28th

#64
A lot of this feels to me like Rpic thinks they’re a bigger deal than they are. No doubt they make a lot of money, and they’ve made Apple a lot of money. I think though that their attempt to take Apple in the court of Public opinion is going to fall flat, because there are a lot more iOS users than Fortnite on iOS players.

Re: Apple to kill Epic’s accounts on Friday the 28th

#65
post #2

This clearly and unambiguously crosses the line into abuse of market power. Apple's actions before? Maybe? Sort of? Apple needed that 30 percent cut to monitor for fraud and quality or something, going above-and-beyond other payment processors. This? This has absolutely no basis in anything. It's simple retaliation designed to kneecap Epic from Apple's dominant control of a market. Apple can refuse to let Epic releas…

> Apple needed that 30 percent cut to monitor for fraud and quality or something, going above-and-beyond other payment processors. How much do Microsoft, Sony, Nintendo, Steam, Gog and etc. take from publishers on their stores?

Roughly the same, I think the variance is about 10% with Steam being an outlier working in tiers tied to revenue. At least one allows developers to name the cut (including 0%) but 30% is the most common number.

Re: Apple to kill Epic’s accounts on Friday the 28th

#66

Epic's antitrust case against Apple is very weak, but they're well within the right to sue Apple to resolve their dispute. The developer agreement actually stipulates the venue, Northern District of California, for any lawsuits. However, Epic demonstrated particularly bad faith in how they've dealt with this matter so I'm not surprised that Apple is terminating their relationship (which they're allowed to do under th…

Yes I also believe its a lousy case, but that what courts are for, to decide things. But Apple can easily point to all the times Epic agreed to the Agreement (my employer's large legal dept always reads any changes before agreeing), to the agreements Epic is fine with from the console companies paying the same percentage but did not sue, the long history of each and every clause in the agreement in the world of contract law (Apple has a billion lawyers I doubt they miss much).

Winning such a case based on complaining its an antitrust violation is rather quixotic and normally only a government would do this.

Maybe in the end both relent and the rate goes down, but I don't think Epic wants to pay anything and still be available.

Re: Apple to kill Epic’s accounts on Friday the 28th

#67
post #36

Is it bad that I hope they do kill Epic's account? Epic launches a preconceived plan with media attacks and the most ridiculous 1984 reference that actually doesn't make sense in the current context against Apple. If I'm Apple, even if this is a straight up attack on me, I just follow the rules in my TOS and block them like I do others who don't follow the TOS. If you don't like the TOS, fine you don't have to be on…

>the most ridiculous 1984 reference

To be fair, it's a reference to Apple's own ad: https://www.youtube.com/watch?v=VtvjbmoDx-I

Re: Apple to kill Epic’s accounts on Friday the 28th

#68
post #8
post #2

This clearly and unambiguously crosses the line into abuse of market power. Apple's actions before? Maybe? Sort of? Apple needed that 30 percent cut to monitor for fraud and quality or something, going above-and-beyond other payment processors. This? This has absolutely no basis in anything. It's simple retaliation designed to kneecap Epic from Apple's dominant control of a market. Apple can refuse to let Epic releas…

Companies shouldn't be allowed to fire customers that blatantly break rules the customer agreed to?

Usually when you fire a customer they can go to one of your competitors. This just proves Epic's argument. There is no competing App Store on iOS because it's not allowed. If Apple "fires" you then your users can no longer install the app onto their own phones.

Imagine if Microsoft "fired" Adobe and as a result nobody could install Photoshop on Windows anymore.

Re: Apple to kill Epic’s accounts on Friday the 28th

#69
post #7

Seems pretty straightforward to me. If you sue me, and go out of your way to publically attack me, I'm not willing to do business with you until it's settled, if ever again.

But can you be banned from doing business with millions of other people for offending the gatekeeper?

Yup. Exactly. Think of it this way. You manufacture product foo and it's sold to customers via some national store chain. If you anger the owners of the store chain, they can simply refuse to carry your product anymore. This happens all the time. The app store is no different. It's a national chain that Epic sells through and they've poked the bear one too many times. Lucky for Epic that it's privately held. Otherwise they'd have a shareholder revolt.
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