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Launch HN: Mighty Health (YC S19) – Health coaching for people over 50

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61–70 of 79 posts

Re: Launch HN: Mighty Health (YC S19) – Health coaching for people over 50

#61
This looks very good! congratulations.

Curious to know - does the Western market adopt solutions like this very easily ? Because atleast in India (or Asia), i see my parents and lot of older folk being highly resistant to adopting management solutions.

And we are a market that's almost entirely mobile-based. I would have guessed this is something one would need to push via doctors ... rather than directly.

Re: Launch HN: Mighty Health (YC S19) – Health coaching for people over 50

#64

This looks very good! congratulations. Curious to know - does the Western market adopt solutions like this very easily ? Because atleast in India (or Asia), i see my parents and lot of older folk being highly resistant to adopting management solutions. And we are a market that's almost entirely mobile-based. I would have guessed this is something one would need to push via doctors ... rather than directly.

That's a great question. We're definitely seeing a large shift toward the consumerization of healthcare in the US -- especially starting with product/services that folks are already accustomed to paying out of pocket for (i.e. therapy, home testing kits, meditation, certain drugs). Similarly, Mighty Health is meant to be aligned with services like personal trainers, nutritionists, and gyms.

Re: Launch HN: Mighty Health (YC S19) – Health coaching for people over 50

#65

The need for your app is overwhelming. I am 65, female, very fit, and lost 40 pounds since 2014. Daily, I do some type of class, either strength, cardio, yoga, or walking. Here are my concerns with your app as a vehicle to long-term improvement. 1. The enemy of healthy living is social interaction that is nearly always alcohol and food indulgence. Either your user has to find new friends (like an alcoholic develops a…

Wow, thank you for sharing your personal experience and such a thoughtful response. We'll definitely take your concerns into account as we continue to improve the product.

100% agreed that the underlying issue is not knowing what to do, but rather more psychological aspects such as who you spend time with, environmental factors, self-esteem, and discipline. Our medical co-founder Dr. Chang is a psychologist by training and constantly emphasizes this. One direction I'd personally like to see our product go in is increasing our sense of community and what it means to be "Mighty." Much like the strong online community you see from apps like Peloton and Strava, but with more of an angle of shared physical and emotional self-care. As you mentioned, this is not necessarily a technological solution, but rather one of how we create the right culture and environment for our members to succeed.

Re: Launch HN: Mighty Health (YC S19) – Health coaching for people over 50

#67
Really great idea and well executed from what I can see. Just wondering about the business model: how often do your coaches interact with your customers? It seems that at a ~$10/month fee you wouldn't be able to afford too much of their time per customer.. Maybe 5 minutes per month at most (assuming $75/hr and deducting payment fees etc) ? Or am I missing something?

Re: Launch HN: Mighty Health (YC S19) – Health coaching for people over 50

#68
post #67

Really great idea and well executed from what I can see. Just wondering about the business model: how often do your coaches interact with your customers? It seems that at a ~$10/month fee you wouldn't be able to afford too much of their time per customer.. Maybe 5 minutes per month at most (assuming $75/hr and deducting payment fees etc) ? Or am I missing something?

Coaches interact with the members every day. The vast majority of our coaching touchpoints are asynchronous -- either checking in or replying to members via SMS, or configuring member's daily plan (step goals, exercise videos, lessons, etc.). As you can imagine, we've spent quite a bit of time building out tooling on our back end to scale the coach to member ratio while still being able to provide personalized, human service.
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