Earlier quoted context omitted.
>Poor Pandora and their investors. This is for about a quarter of what they were worth just 4 years ago. They also got 3.5 billion for a company that hasn't made any money in its 18 year existence so it's hard to feel too bad.
Being a business noob, I've got to ask - How exactly does a company that makes nothing in 18 years, get acquired for 3.5 billion?
Of course, licensing rates means that the company only gets to see a few hundred million of that, and a significant portion of that needs to go to advertising sales personnel -- audio advertising is incredibly hands-on compared to other forms of internet advertising.
As an aside: it was interesting when the stock cratered last year to the point where the market cap of the company was lower than its annual revenue -- all the revenue in the world doesn't make up for negative margins.