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Facebook User Growth, Time Spent Fall on News Feed Changes

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Re: Facebook User Growth, Time Spent Fall on News Feed Changes

#61

Facebook, Instagram, Snapchat, Twitter usage are all down. People are just spending less time on social media apps for some reasons these days. https://www.similarweb.com/blog/social-media-usage

That is interesting. Too much noise , too much distraction?

I'm curious if it's related to the concept of push notifications.

If I have my online network of friends configured in such a way so that I get a notification on my phone, I don't need to stay on Facebook all day wading through cruft. If a close friend posts something, I'll get a notification and check it out. I read/watch and I'm out.

Re: Facebook User Growth, Time Spent Fall on News Feed Changes

#62
post #59

Main problem is that Facebook is too public in that most friends are actually acquaintances. People are less likely to share intimate updates with acquaintances and instead will only post generic neutral, non-controversial things which dont’t drive deep engagement.

basically. guess thats what the whole g+ circles thing was, and im sure fb can do too now, but if i have to spend basically any effort thinking about who's going to see it I'm just not gonna post. (or worry about who won't see it because of the black-box algorithm)

I'm prob not the target market anyway, as im paranoid and social media and human interaction in general is strange and frightening to me, but that's a major part of the reason i never post anything.

Re: Facebook User Growth, Time Spent Fall on News Feed Changes

#63
My preference would be to never see anything, ever, that was shared more than say 50 times. As soon as something is “viral” It’s usually just a timekill. It’s not relevant to me.

So a simple tweak to the news feed would be to just stop showing me what my friends “like” or “re-share”. Just show me what they say, or post or show directly. That’s it.

For a really dramatic change: remove the ability to pass on content alltogether.

Re: Facebook User Growth, Time Spent Fall on News Feed Changes

#64
post #52
post #33

From my readings, something Facebook has been struggling with for a couple years is getting people to post more personal updates. Thus their Newsfeed changes de-prioritizing articles, and thus (I figure) their experiments such as showing short posts in large font sizes, and enabling MySpace-like gradient backgrounds on text posts... This dynamic makes me recall something: Anyone remember how back in the day (like 200…

>That whole ethos of just having informal personal conversations with college friends on Facebook is gone. The wall was never a good way to do this. It's neither as powerful nor as flexible as pretty much any competing way for a small group of people to communicate, including chat programs, email, txt, snapchat, etc. Facebook's deprioritization of the wall and buy-in on messenger/whatsapp, instagram, and the newsfeed…

The engaging part of the wall to wall wasn't how good it was for communication, it was the semi-permissioned town hall style chat for semi-related groups of friends you'd see as it whizzed by on your feed. People did all sorts of humblebragging, cries for attention, or on the nicer side of the spectrum, open discussion that chat like whatsapp and messenger do not have.

The similarity between snooping around facebook and seeing all the open chats going on with people you'd never usually talk to and watching reality TV were striking to me.

Thought admittedly, I do not know if it was one of the driving factors to FB success or not, so it may well have been past its use by date rather than the news feeds killing it.

Personally I enjoyed those days more as my feed was more of a chronological account of people chatting rather than reshares articles, videos and memes.

Re: Facebook User Growth, Time Spent Fall on News Feed Changes

#65
post #3

Surely this has something to do with the sheer number of users they have, right? There's only like 8 billion people on Earth and Facebook has 2 billion monthly active users. If you take away 1.5 billion people in China who can't/don't use Facebook, this means that it has 2 billion out of like ~6.5 billion possible users. And many of those people are either children ( that bad to me (unless I'm missing something impor…

I think this is spot on.. but you've actually understated FB's market penetration, because only 1/2 of the world population is on the internet.. as of 2016: 3.4B. 750m of those are in China.. so 2.7B. (of course it'll be a bit higher than this, because it has certainly grown somewhat since 2016.)

And from that, now you can exclude children, reliable access, and people who dont want to use it, etc.

https://en.wikipedia.org/wiki/List_of_countries_by_number_of...

Re: Facebook User Growth, Time Spent Fall on News Feed Changes

#67

I am effectively banned from facebook. I was on the platform a few years ago, but deleted my account and didn't miss it at all. Then, a couple months ago, I became interested in a new Chinese amateur radio transceiver, and the best source of English information was through a Facebook group of a couple hundred owners. So naturally, I joined facebook, joined the group, and had several weeks of a really enjoyable experi…

Geeze. For some reason I never bothered to make a Facebook account, and as time went by I bothered even less so this might be less shocking to the seasoned, but to me that sounds absolutely horrendous.

What legitimate reason (in my interest) would Facebook have in me uploading a picture? It's not a transaction where I need to prove identity. They aren't a government issuing ID's (yet). So no fucking way! And why would anyone? I don't get it.

Re: Facebook User Growth, Time Spent Fall on News Feed Changes

#68
post #34

The title makes it seem like the growth slowed after the questions on societal impact were raised. I think the growth stalled years ago and has been declining even before the questions were raised.

If that was the case, FB has been lying on every single earnings release since they went public, which seems unlikely.

The updated title is much better! Thanks.

Re: Facebook User Growth, Time Spent Fall on News Feed Changes

#69

Earlier quoted context omitted.

That is interesting. Too much noise , too much distraction?

I'm curious if it's related to the concept of push notifications. If I have my online network of friends configured in such a way so that I get a notification on my phone, I don't need to stay on Facebook all day wading through cruft. If a close friend posts something, I'll get a notification and check it out. I read/watch and I'm out.

I doubt it, push notifications have been around for years now...Could just be fatigue from it all. Millennials are also getting to their 30s/mid-30s on the old side and are having families, so probably less time/need for a bunch of social networks.

Re: Facebook User Growth, Time Spent Fall on News Feed Changes

#70
post #12

This is a chance before the U.S mid-terms for them to prove to the public they've learned from their mistakes.. 1). prevent the spread of fake news.. they need a better solution than the user-tagging bs if an article is valid or not. there was a scientologist that had an account that wasn't active for 5+ years, that started posting how puerto rico wasn't that bad when the storm first hit. why is this account not bein…

I feel like your post is very US-centric and that is a big part of the misunderstanding.

Facebook should not be so focused on one country. And they are not: some of the problems were visible for the Brexit and the subsequent parliamentary vote in the UK; they have already addressed some issues with recent the French and the German elections. There certainly are many more elections before November, see: https://en.wikipedia.org/wiki/National_electoral_calendar_20... and there was a handful of Special ones the US.

Facebook leadership used to be too US-Centric and I was very happy to see during the US Congressional hearing that it had changed (their counsel was trying to explain but failed). The reason it matters is that this means that they cannot a custom-build solution that assumes that the issue is:

- Fake News: the issue is, depending on who you ask, raise in inequality, more international migrations, the rise of populism, a systemic challenge to the Nation-State; the problems go from raising tension between political groups and non-constructive political speech; normalisation of racism; the expansion of satire beyond recognition; the two-step of outrageous statements, partial correction and dog-whistling; acceleration of political news cycle; leverage of non-factual or non-representative statements for political inflammation; etc. The over-simplification or confusing all that into that lumpy bag of a concept that is “Fake News” is highly problematic, even if you focus on one country.

- preventing outside interference: that’s actually a lot easier without so much corporate money: massive ad campaigns, or ads-only approach is mainly a US problem; creating puppet accounts and using them to discredit a group, or pouring more oil on the fire is more the type of vector we have seen overall. That is generally done training local volunteers as was seen in France, or apparently almost entirely internal influence, as was seen in Germany.

- ban fake accounts: Facebook has been fighting fake account forever, so yeah, this is clearly a problem; but the issue is that there is no clear definition of fake. To simplify greatly, you have:

1. people who use a modified version of their name (no one cares);

2. people who have two accounts (justifiable but made harder by 1.);

3. people who do 2.) to have a raging account where they exposer views on race, gender and religion that their friends and relatives would not accept (certainly some cases where that can be justified, like closeted gays);

4. people who do 3.) whose other account is deeply hateful, threatening or just plain dickish (we are getting close to banning territory);

5. people like 4. whose other account was blocked or banned so they set up a new one to keep on talking about how smart Hitler was (see where this is getting?) and how they are going to act on his ideas;

6. people like 5. but who know how to code and preventively create more accounts because they expect the first dozen they created to be blocked soon;

7. people who are better developers than 6. and offer to help them creating many realistic-sounding people who like to comment about the upsides of Slavery, below advertising for the NYTimes;

8. people who learned how to do 7. but figured out you could make money off it — of more simply, who went straight to that step.

And for 9. people who figured out you get more, less scrupulous friends faster if you use picture set scraped from porn sites.

The direct advertising loss from fake accounts is presumably massive; the loss of targeting relevance probably much bigger; the loss of trust and long-term profit orders of magnitude bigger -- so you are right to think this matters to Facebook, but for the right reasons. It’s just not simple, not exclusively politics and certainly not a problem that should be though as US-vs.-Russia. It’s much more complex.

I mean, Facebook even has to consider how to protect the integrity of the Russian election later this year. OK, that was a joke.

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