Earlier quoted context omitted.
The argument isn't that it's unethical to not watch ads, it's that it's unethical to not watch the ads but still take what they offer in exchange. Any industry would be up in arms with people walking away with their goods without paying. It's really not that different than the MPAA or RIAA, especially in that since we don't like them, we feel justified in behavior that normally we wouldn't take. Does the RIAA being a…
> How is viewing content without seeing ads any different? It's very different, because the MPAA and RIAA do not (and do not claim to) give their content away for free. You can't (claim to) give things away for free and then argue that it was unethical that people didn't quid-pro-quo somehow. To clarify something in my original comment that some people further down the comment chain seem to be misunderstanding, when…
What we have here is an unspoken agreement about a transaction taking place, and both sides are interpreting it in their best interests without confirming that's okay for the other side. Everyone's an asshole in this scenario, which I think fairly accurately describes reality.
To put this in relatable terms, it's like walking down a country road and coming upon a crate of apples. While they don't say they are free, they look kind of free, and you're hungry. You take one, and all of a sudden a guy jumps out from behind a tree and demands that you owe him a favor and some info about yourself for eating his apples. He's a scumbag, it's obvious, for trying to engineer a scenario where he can solicit business from people that might otherwise pass him by, but the passerby that partakes without confirming that it's actually free isn't without fault either.
Now, we see that some people are pretty good at just ignoring the shop keeper, and they keep reaping the benefits of free apples. Sure, the owner of the apples is an asshole, but the other people are still stealing his apples, and regardless of how much an asshole he is, that's not okay. At this point, both parties are acting in bad faith. Unfortunately, the problem is muddied by the facts that people decided long ago, primarily due to these shady guys and small favors, that apples just aren't worth paying money for anymore, and rarely the guys that own the apples even sell your info and/or favors to really shady people, so it's often safer to ignore them and give them nothing.
P.S. Yes, this conflates the content creator and the ad network, but that's not really the point of this.