Earlier quoted context omitted.
I wish I had answers. I don't - I just know that cover letters aren't it. I've been on both sides of hiring at this point. On the applicant side, I have never seen any indication that anyone has ever read my cover letters. Writing them is a chore. And though my sample size is very limited, I have never had success with bespoke cover letters/cold emails/etc.; the time has always been better spent on reaching more peop…
Often I think all these (cover letters are not the only artefact) are just postural items to see who's gonna make the effort no matter what use it has. A kind of faith leap.
What about providing a proper job description? Without it your company is a "maybe", till I talk to an engineer who can describe the job properly. Would it make sense to write a cover letter after that?!