Live data from Hacker News

Apple plans a slow, appointment-only rollout of Vision Pro

bloomberg.com

581–590 of 729 posts

Re: Apple plans a slow, appointment-only rollout of Vision Pro

#581

Earlier quoted context omitted.

This was exactly my experience trying to buy an Apple Watch from the Apple Store just before the pandemic. I had done all the research ahead of time and knew exactly what I needed. “Do you have an appointment?” No. “Oh, it’ll be about 45 minutes before someone can help you.” But I know what I want and just need you to ring me up. “I’m sorry, 45 minutes.” Hands down the strangest retail interaction I’ve ever had. Frus…

> “Do you have an appointment?” No. “Oh, it’ll be about 45 minutes before someone can help you.” Ah, yes, the Ferrari customer experience. You need to be selected by the manufacturer to be allowed to buy their product. It makes the product feel rare and exclusive, and the customer feel "special", when it's a consumer product made by the same Chinese sweatshop workers that make your other e-waste. Obligatory Futurama…

>Ah, yes, the Ferrari customer experience.

The difference here is that you can only get a Ferrari from a dealer. Apple products aren't exclusive to Apple stores, so driving away customers eager to shell out money doesn't seem optimal.

Re: Apple plans a slow, appointment-only rollout of Vision Pro

#582

Earlier quoted context omitted.

>* Software differentiator* - The reasons I would not like to have one of these devices ; * Apple's closed moat * App store lock-in * 'DLC' model whereby not a single thing you do on this $3,500 device will be free - and no matter what app you choose, Apple takes 30% of whatever revenue stream that app wants... * The piss-poor apple fix-service market, and their shitty designs of the iphone which break so fn easily t…

> The reasons I would not like to have one of these devices ; I'm sure there are a number of people here who will agree with you. On the other hand, the fact that Apple now has a $3 trillion-with-a-"t" market cap indicates that most people do not care about any of these issues. Not in the slightest.

[deleted]

Re: Apple plans a slow, appointment-only rollout of Vision Pro

#583
post #569

Earlier quoted context omitted.

Text editing is actually a harder problem than gaming. For gaming you can very well do with relatively low resolution and big bright objects to shoot at. But displaying clear text requires way higher resolution. I tried Pico 4 headset, and gaming-wise it is fine, you almost forget you are not in your room anymore, but run a browser, and eyes start bleeding out from horrible font rendering. It is somewhat better on Qu…

I also tried replacing my monitors with a Quest 2. While the idea of not needing space for monitors and have your setup anywhere with you is cool, the resolution just wasn't there yet.

Yeah, this is where the Vision Pro has most of my interest and excitement. The reported[0][1] 3400PPI resolution on the thing is going to be next-level. My main use-case for it will be as a productivity device, and everything else will be a bonus.

[0] https://www.tomsguide.com/news/apple-vision-pro-display-spec... [1] https://spectrum.ieee.org/apple-vision-pro

Re: Apple plans a slow, appointment-only rollout of Vision Pro

#584
post #58

Earlier quoted context omitted.

VR’s focus plane is 4-6 feet away for all distances, so you won’t need progressive lenses.

But the screen is always 2” away. As you look from things that are drawn as if they are near or far is kind of irrelevant, isn’t it? Your focus depth won’t change because your actual focus depth never changes.

Human vision cannot focus on an object less than 9” away without fatigue. VR headsets put lenses between your eyes and the screen to give up to several feet of effective focal distance.

Re: Apple plans a slow, appointment-only rollout of Vision Pro

#585

Earlier quoted context omitted.

I've never had the kind of experience you're talking about at an Apple Store, so I'm very confused about those anecdotes.

Maybe this is an American thing?

GC is in the UK so that's probably not it.

Re: Apple plans a slow, appointment-only rollout of Vision Pro

#586
post #197

Slightly tangential rant, but is anybody else becoming frustrated with the process of buying Apple products in Apple stores? For me, it started with the Apple Watch - I knew which one I wanted and was ready just to head down and buy one, but I was forced to sit through an entire "fitting" with patronising explanation on how to use the knob on the the side. Recently, I wanted to buy a new Phone. Again, I knew the one…

You have to say the magic word https://xkcd.com/806/

Re: Apple plans a slow, appointment-only rollout of Vision Pro

#587

I'm very confused by Apple's strategy. As an owner of the original HTC Vive headset, its word-of-mouth power was off the charts. It was a blast at parties, and many of my friends bought their own $700+ devices after trying it. Here's what won them over: - Being able to try it themselves with little preparation ("put this on your head, tighten it here, and click these buttons on the controller"). You could even use it…

"Why isn't Apple approaching their device in the same way this other company approached their device? A device which, incidentally, nobody really cares about anymore after some initial."

Apple doesn't want their market to be the same as the market for the HTC Vive, which isn't exactly a successful product (at least by Apple standards). They also don't want the market to be defined by their competitors, so they're approaching the market in a very different way. An example of this is how, in the keynote where they announced their new VR headset, they didn't say the words "Virtual Reality" once.

Re: Apple plans a slow, appointment-only rollout of Vision Pro

#588
post #197

Slightly tangential rant, but is anybody else becoming frustrated with the process of buying Apple products in Apple stores? For me, it started with the Apple Watch - I knew which one I wanted and was ready just to head down and buy one, but I was forced to sit through an entire "fitting" with patronising explanation on how to use the knob on the the side. Recently, I wanted to buy a new Phone. Again, I knew the one…

If you want to buy an iPhone with minimal interaction, just use the website or app, for in store pickup. Takes no time at all! I will agree that it’s ridiculous for customers to have to wait for an appointment to buy a watch band, which I’ve seen. There were several employees standing around at the time, inexplicably.

Was coming here to say the same; I don’t think I’ve ever come to the Apple Store to buy something; always order it online through their app or website and choose store pick up. You schedule a time, stop in, verify ID, and are out within a few minutes.

Re: Apple plans a slow, appointment-only rollout of Vision Pro

#589
post #384

I'm very confused by Apple's strategy. As an owner of the original HTC Vive headset, its word-of-mouth power was off the charts. It was a blast at parties, and many of my friends bought their own $700+ devices after trying it. Here's what won them over: - Being able to try it themselves with little preparation ("put this on your head, tighten it here, and click these buttons on the controller"). You could even use it…

it's a totally different model of generating demand. They don't need marketing, because they have a completely captive audience of loyal apple fans who will easily saturate the first year (or even two years) of supply for this product. They are following Palmer Luckey's "Make people want it first model". Being supply limited, traditional marketing would only generate demand they can't satisfy. What they actually have…

Has this ever worked for a company where there were genuinely equal options available?

Because you could say GMail but GMail was a better experience than literally every other provider at the time.

Re: Apple plans a slow, appointment-only rollout of Vision Pro

#590
post #197

Slightly tangential rant, but is anybody else becoming frustrated with the process of buying Apple products in Apple stores? For me, it started with the Apple Watch - I knew which one I wanted and was ready just to head down and buy one, but I was forced to sit through an entire "fitting" with patronising explanation on how to use the knob on the the side. Recently, I wanted to buy a new Phone. Again, I knew the one…

Even when the product you want is out on a shelf, it’s annoying that there’s no line to get in to pay for it. If you need help, you just have to chase someone down. The whole experience feels chaotic and contrarian.
Post reply on HN