Earlier quoted context omitted.
My strong impression is that they wouldn't give APNIC any data that can be used to identify users of their DNS service, but I'd definitely love a more detailed answer than what the site currently provides.
Found this: https://labs.apnic.net/?p=1127
> We will be destroying all “raw” DNS data as soon as we have performed statistical analysis on the data flow. We will not be compiling any form of profiles of activity that could be used to identify individuals, and we will ensure that any retained processed data is sufficiently generic that it will not be susceptible to efforts to reconstruct individual profiles. Furthermore, the access to the primary data feed will be strictly limited to the researchers in APNIC Labs, and we will naturally abide by APNIC’s non-disclosure policies.
So it's a 5 year research program, with options to extend it as a research program. To me, that means they intend to keep DNS data for up to 5 years (or longer) before performing statistical analysis and processing on it. Here is APNIC Labs's privacy policy http://labs.apnic.net/privacy.shtml and APNIC's privacy policy https://www.apnic.net/about-apnic/corporate-documents/docume...
So much for "privacy-first".