You feel in bad faith here. But sure, lets start looking at the points:
Paragraph 1, almost literally: "the early days of the internet were great for competition..." I, uh, don't know what to tell you here. Isn't even really a point.
Paragraph 2: Amazon is big.
Paragraph 3: Amazon is a monopolist.
4: Amazon's fees can be upwards of half the costs of sellers.
This point, finally, could be something. The examples that have been made public, though, are for sellers that are basically drop ship sellers. I'd love to see better evidence here.
5: Amazon also sucks.
I mean, this is kinda the core of my main counter point. Amazon is losing on its own terms. And if it doesn't get its shit together, it will lose soon.
That said, I do think this point muddies my view by discussing the old "relevant, organic searches." All of search has gotten bad. And Amazon's was never good.
6: Amazon sucks, but is getting away with it.
Ok...
7: Amazon doesn't enter agreements where people can undercut them directly in costs... Or something?
Sadly, I've run out of steam rather quickly on this. The claim here seems to be that Amazon enters all of the same agreements that other retailers do. With similarly bad results happening. I'd be delighted to find that general ruleset changed. I fail to see how this is even pretending to move in that direction.
8: We want to be clear it isn't just that Amazon is big. It is the practices they use.
This is the real kicker in all of this. The main practices they keep calling out are not unique to anyone in retail. Please make them illegal, but don't pretend going after Big Tech isn't an optics thing.
Skimming the rest: I'm now officially out of steam. What paragraph do you feel is actually strong? There is some neat analysis of the buy box... but it isn't that neat, all told. Amazon was silly proud of their 1-click nonsense for a long time. And it is probably a safe wager that, sure, most people don't make it to page 2 of searches; but also most searches don't result in a sale.
I'd almost be willing to take the price harm to consumers as a strong point, but Amazon has NEVER been price competitive for basically anything. It has always been cheaper to buy something somewhere else. This hasn't been a secret for anyone for a long time. It just wasn't egregiously more expensive for Amazon, and their pro consumer return policies made for a loyal customer base.
Again, don't take my criticism of FTC here as praise for Amazon. I don't vilify them as much as many do, but I do think they have been doing some hilariously non-forced screwups lately. This is still a pretty shit case.