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YouTube will now show ads on all videos even if creators don’t want them

forbes.com

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Re: YouTube will now show ads on all videos even if creators don’t want them

#531

Post by Notorious_BLT »

lstamour wrote: post #450
zucked wrote: post #365

Earlier quoted context omitted.

Agreed. I had Youtube Premium through Google Play Music until Google finally axed GPM. I was so disappointed by how poorly Google handled that process that I cancelled my subscription and lost my YT premium. Youtube is completely unbearable without premium - I have no idea how non-subscribers tolerate Youtube content. The ads are so intrusive. I would totally pay $5-$10 per month for a Youtube only subscription but I…

FYI, YouTube Music received almost every feature of Google Play Music except the app design. An in-depth review of the two can be found over here: https://www.androidpolice.com/2020/10/24/google-play-music-t... Personally I wish all these music streaming services could agree on metadata sharing such that I could enable apps like last.fm to review listening history across every service, and offer my listening history…

Youtube Music's handling of my uploaded music is really poor compared to GPM (sectioned off from everything else), so that alone was enough to make me dump my subscription when GPM was shut down.

Now I run my own Plex server on a Raspberry Pi with an external drive and get a better experience than I had before, minus discovery.

Re: YouTube will now show ads on all videos even if creators don’t want them

#533

Post by ohyes »

bsd44 wrote: post #118

As a content consumer I see this as a positive thing for me. A few months ago when YouTube decided to auto-add ads on all videos, my watch time on YouTube decreased by more than 50% since I consume all video content on either my phone or my tablet (where I don't have access to AdBlock), and I find the amount of ads I have to go through to watch a video so annoying that I'd rather not watch it at all. As a result I sp…

Interestingly this will probably mess up google search results as well. There are so many things in youtube that should have been a text post but are videos on youtube (for example how to do something technical), that somehow mysteriously come out as top results on google search. They've been rendered even more useless than they were before. I'm already not willing to sit through a video if it could have been text, but I'm sure some people are. I wonder if a slate of ads before, and during, will kill of that type of content.

Honestly, I consider the existence of such things kind of toxic, which is a weirdly extreme view, I admit, so I'm kinda rooting for these types of videos to get pushed out of the results.

Re: YouTube will now show ads on all videos even if creators don’t want them

#534

Post by hobs »

kllrnohj wrote: post #500
bscphil wrote: post #491

Earlier quoted context omitted.

> Creators went for direct monetization outside of youtube instead of ads, and youtube responded by keeping their net income the same by just showing ads anyway. It's more complicated than that. Small time creators or others ineligible for the Youtube "partner program" have no choice but to monetize outside of Youtube. With this change, the only way you as a creator can choose whether ads appear on your video is to m…

Being eligible to monetize doesn't look that intimidating? https://support.google.com/youtube/answer/72851?hl=en Not sure how many small creators both can't manage that but can manage external monetization?

1000 subscribers? You can sign up and make more money from 3 patreons than 1000 yt subscribers, what are you on about?

Re: YouTube will now show ads on all videos even if creators don’t want them

#536

Post by lotsofpulp »

lopis wrote: post #85

At least with TV, ads were scheduled and expected. The thing I hate the most about Youtube ads is how the intermission happens randomly and unexpectedly. It really spoils the whole experience of watching videos.

TV ads were built into TV shows as well, and were very jarring:

https://www.youtube.com/watch?v=LCLFut6pAa8

The ads are everywhere and in everything, and it has basically stopped me from being able to enjoy much of media. But consuming media is a poor use of my time anyway, so it seems like a benefit for me.

Re: YouTube will now show ads on all videos even if creators don’t want them

#537

Post by gonehome »

anoraca wrote: post #284
gonehome wrote: post #273

Earlier quoted context omitted.

YouTube premium is great - I wish I could pay for ad free Twitter. Being able to pay for a service without ads is worth it. Users complaining about a free ad subsidized service come across as unreasonable to me (and maybe a little entitled).

The real problem with that model, I think, is that the people who can afford to pay to opt out are the same people that are most valuable as ad recipients.

It's not really a problem when the model is to focus on making a great experience for paying users and just dumping ads on free users.

The revenue generation focus and incentive alignment is with paying users not advertisers. If the ads don't make as much money or have a more limited audience that's fine.

Obviously the entirety of Google is structured so this isn't the case, but in products I like better than Google products (Substack, Spotify, Apple) the focus is on paying customers. Ads, if they exist at all, are only on freemium versions of the product.

Re: YouTube will now show ads on all videos even if creators don’t want them

#538

Post by gcblkjaidfj »

bsd44 wrote: post #118

As a content consumer I see this as a positive thing for me. A few months ago when YouTube decided to auto-add ads on all videos, my watch time on YouTube decreased by more than 50% since I consume all video content on either my phone or my tablet (where I don't have access to AdBlock), and I find the amount of ads I have to go through to watch a video so annoying that I'd rather not watch it at all. As a result I sp…

On the other hand, it makes it harder to filter out bad content.

When i search for a video on some language/system architecture, it's often difficult to find the official team videos. One good thing to do is to start playing one video after another form the search results. Usually the very first one without a pre-roll Advertisement, is the one you want.

Re: YouTube will now show ads on all videos even if creators don’t want them

#539

Post by shawnz »

ashtonkem wrote: post #522
shawnz wrote: post #370

Earlier quoted context omitted.

And why would they not also be responsive to the wants and the needs of the customers who look at the ads, without which the model would not be profitable? They had to create a service people want to use in order to be able to put ads on it.

If non customer complaints and responses threaten the ability of the organization to sell to their actual customers, they will respond. Short of that line, the business is not going to be responsive to non-customer complaints. This is particularly relevant for subscription vs. ad companies, because both of these companies have different kinds of “non customers”. For a subscription company non-customers can be induced…

> unless your complaints interfere with [their bottom line], then they have zero reason to care about your opinion

Again, how are the incentives any different whether or not the business is funded by advertising?

Just like how Google knows that a user with a complaint isn't necessarily going to stop using their services and looking at their ads, Apple (for example) knows that a user with a complaint isn't necessarily going to stop buying iPhones.

In that sense I don't see why a "customer" who is paying in ad impressions is any less of a "customer" than one who is paying in cash.

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